What's the difference?
There are really only four things you need to know about the all-new Hyundai Inster. It's small outside, yet surprisingly big inside. It's all electric. It's cute as a button. And it's as practical as a Swiss army knife.
Actually, there's one more thing. It's cheap for an EV. But it's still not that cheap, given the wave of cut-price Chinese product now on our shores.
So, can the Hyundai Inster carve itself a slice of the entry-level EV market?
Start occupying the top step of the World Rally Championship podium and the brand benefits are huge. Just ask Audi, Ford, Mitsubishi, Subaru, Toyota, Volkswagen and the many others which have done exactly that to great effect over the years.
And Hyundai’s most recent foray into the WRC has focused on the compact i20, and here we have that rally weapon’s civilian offspring, the much-anticipated i20 N.
It’s a lightweight, high-tech, city-sized, hot hatch designed to steer you away from Ford’s Fiesta ST or VW’s Polo GTI, and add even more lustre to Hyundai’s N performance badge.
The target market for the Inster isn't huge, and Hyundai knows it won't be a runaway best-seller for the brand. But those in the market for a bite-sized EV will find the Inster feels bigger, and drives better, than they might expect.
The i20 N hatch is so much fun, and not in a special occasion kind of way. It’s an affordable, compact performance car that’ll put a smile on your face no matter where or when you drive it. The Fiesta ST and Polo GTI have a worthy new playmate. I love it!