What's the difference?
Hyundai’s contender in the under-$60,000 people mover segment boasts a heritage spanning a full decade. During that time it has built a loyal customer base that appreciates its spacious and airy eight-seater cabin, ease of driving, proven durability and five-year warranty.
Even so, the iMax and other well-established people movers are getting clobbered by Hyundai’s sister company Kia and its widely acclaimed Carnival, which with four model grades across a broad pricing spectrum currently boasts a dominant market share of more than 50 per cent.
There are numerous reasons for the Carnival’s popularity but that should not stop a potential buyer from also giving the iMax serious consideration. Its most recent upgrade to Series II specification in 2016 brought styling revisions and new features which made a good people mover even better.
This is actually the Carnival that Kia always wanted.
See, the last Carnival, the one this replaces, was Covid compromised, missing out on key technologies, as well as skipping an in-depth ride and handling localisation program, due to part supply issues and a freeze on international travel.
This one, though, addresses all of that, which is why you get a new cabin experience, new tech, and a complete overhaul of the steering and handling.
It is, however, significantly more expensive, right across the range.
So, is the Carnival still worth it? Let’s find out.
It looks a bit old-fashioned in a ‘Tarago’ sort of way and is starting to show its age with a five-speed transmission and in lacking some of the latest safety features. However, if you need to regularly transport up to eight people and expect good comfort, economy, performance, practicality, reliability and warranty as part of the deal, then the iMax still has more than enough going for it to justify top three positioning on any people mover shopping list.
Ok, here's the rub. Everything you just read could well be pointless. You like the Carnival. In fact, it sometimes makes up close to 90 per cent of the sales in its segment, and outsells all of its competitors combined.
So whether I like it or not, I suspect you'll be buying one anyway.
But I can say this - the new Carnival improves the formula right across the board. Well, everything except for price.