What's the difference?
When the GWM Ora showed up in Australia last year, it seemed to rely somewhat on its divisive cutesy looks and sub-$40K entry price to draw attention - and to some extent it worked.
Convincing Australians to buy an electric car is hard enough for any car company, let alone one that doesn’t have the brand cachet of Tesla or the traditional companies.
But an entry price under $40,000 doesn’t apply here, this is the GWM Ora GT: the top of the range for the small electric car.
It’s just had a massive price cut, but is it worth paying more than $10,000 over the price of a base Ora for some extra goodies when simplicity and fun styling was the original selling point?
MG needs a win, and the MG4 Urban may be the right car at the right time to give the Chinese brand a major boost.
It has been a rough few years for MG, with sales in decline for the past two years, which has seen it tumble from Australia’s favourite Chinese car maker to a distant fourth place behind BYD, GWM and Chery.
Part of that could be because of its rapid expansion, both in terms of its total number of models but also the size of the vehicles it’s offering. The larger QS SUV and U9 ute have both received underwhelming responses from the car-buying public.
So, MG has returned to its roots - small, affordable cars. The MG4 Urban, not to be confused with the MG4 Hatch, is its new price-leading electric car and the company’s new management hopes it leads a sales revival.
The GWM Ora is a solid electric car for the city with an extremely competitive price, balanced with some flaws that might frustrate some - Android phone owners especially. But the GT variant doesn’t offer enough to justify how much more expensive it is than the variants below.
It has a slightly lower range, no more performance (not that it needs more power), a features list almost identical to the Ultra and arguably loses its appealing cutesy looks.Â
While the rest of the Ora line-up has its strengths and a cute but daring design, the GT effectively offers only its bark-over-bite styling changes.
If the Ora is on your shopping list, it’s certainly worth checking out the $43,990 Ultra, or even the $40,990 Extended Range if its list of features suits you. But if you for some reason enjoy the GT’s styling, that extra spend might be worth it.
The MG4 Urban is not only the right car at the right time, perfectly catering to buyers looking to avoid rising petrol prices, it’s also a welcome return-to-form for MG as a brand.
MG is seemingly at its best when it sticks to small cars. It has traditionally excelled with the MG3 and ZS, smaller, more affordable products that keep expectations in check and can win over customers looking for the best bang-for-their-buck rather than simply the best car.
That’s not to say the MG4 Urban isn’t a good car. It offers tremendous value for money, excellent interior space and drives nicely, so anyone who has been considering making the switch to an EV should seriously consider this new arrival.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.