Geely Starray Em-I vs BMW IX

What's the difference?

Hybrids are yesterday’s news.

If you’re looking for a combination powertrain in 2025 you want a ‘Super Hybrid’. This is the Chinese car industry’s term for what is more commonly known as a plug-in hybrid, but they are all the rage among car brands as they rush to simultaneously cut emissions and keep buyers.

The Geely Starray EM-i is the latest addition to a growing number of Super Hybrids available in Australia, joining the BYD Sealion 6, MG HS, Jaecoo J7, Omoda 9 and the Mitsubishi Outlander PHEV (which doesn’t have the fancy name but has the same tech).

This is Geely’s second entry into the Australian market, following the similar-sized but all-electric EX5 earlier this year. While it’s a new brand to Australia, Geely is an automotive giant, it’s so big in China it has been able to expand its global reach. Its parent company, also called Geely, has an ownership stake in Volvo, Polestar, Lotus, Zeekr, Proton, Smart, Lynk & Co. and Aston Martin.

But none of that really matters when you’re buying a car. So, how does the Starray stack up on its own merits? Is it a compelling new addition or just another forgettable offering in an increasingly crowded mid-size SUV market?

When the BMW iX first showed up a few years ago, it was a promising look at what BMW seemed capable of when it comes to electric cars.

While mildly flawed, the iX was fast, comfortable and felt properly premium. Now it’s had a decent update, with the iX xDrive45 M Sport here to replace the former entry-level xDrive 40.

BMW claims among other mechanical and tech updates a power increase of 25 per cent, a 30 per cent greater energy content for the battery, a 38 per cent increase in driving range and a 17 per cent faster charging rate.

But in the time since the iX launched, there have been big strides in the premium electric SUV space, including new arrivals from European opposition like the Polestar 3; even a new American in the form of the Cadillac Lyriq.