What's the difference?
Have you seen that new Ford television commercial filled with its three most adventurous vehicles - the Ranger, Everest and Bronco - driving across a variety of Australian landscapes as people old and young alike have fun in a trio of the Blue Oval’s finest?
No? That’s probably because it doesn’t exist, because Ford Australia doesn’t sell the Bronco SUV here despite the fact it’s the third member of ‘T6’ family alongside the Ranger and Everest.
No vehicle sums up the state of Ford Australia better than the Bronco. It’s a rugged, capable SUV that would seemingly appeal to the Australian market and it’s built on the same underpinnings as the Ranger/Everest (the so-called ‘T6’ platform) that was developed here, in Australia by Ford’s engineering and design teams based in Melbourne.
And yet, despite that, and the fact it obviously has the capability to be made in right-hand drive, Australians are denied access to this reborn icon (Ford’s words).
The problem, it seems, is the Bronco’s popularity in the US market, with orders stretching well beyond a year the company, understandably, wants to make sure it has that resolved before it expands.
At least, that’s what Ford’s global CEO, Jim Farley told CarsGuide in September 2022, leaving the door wide open for the Bronco to eventually make its way down under.
“We can do Bronco and Bronco Sport for the globe for sure,” Farley said. “But we have, like, a year or two order bank so we have a lot of work to do on our capacity before we can even consider something like that.”
He added: “Of course it can be engineered, just like Mustang, but you have to invest in the capacity and it’s like the first or second inning of building up the Bronco line-up.
"It’s a whole family, we’ve just come out with the Heritage, we’ve got Everglades, there’s going to be a lot of iterations so just give us some time.”
And it’s the Bronco Heritage that Mr Farley referenced that this reviewer just spent several days behind the wheel of in the USA, taking it on a cross-country road trip through the country’s south-east and up into Washington.
It was the ideal drive to find out, once and for all, if the Bronco has real potential for the Australian market or if we’re daydreaming on something unworthy of our attention.
If EVs are to make a meaningful difference to our collective environmental impact, there's one thing standing in the way: price.
Complexity, competency and capability have all improved since EVs started entering new car showrooms a decade ago, but in that time the price tags haven't improved all that much.
Buying an EV is still a rich person's game and scarcity on the used-car market means there are few true bargains for those willing to go with something second-hand. Even the Chinese aren't selling electric cars below the $40K barrier yet.
And that's where the Mitsubishi eK X EV comes in - or at least it would, if Mitsubishi Motors Australia chose to bring it to our shores.
Though it's unconfirmed for our market for now, we took the opportunity to spend a bit of time behind the wheel in its home (and so far, only) market of Japan.
Appetite for eco cars has been strong in Japan for a long time now, and the eK X EV (along with its platform twin the Nissan Sakura) arrives at a time where Japanese motorists are crying out for more affordable all-electric options.
Though its diminutive size and limited single-charge range would exclude it from consideration for a large number of Aussie motorists, would the compact eK X EV nevertheless make sense in Australian cities as a low-cost runabout for urbanites? It's certainly a question worth asking.
In many respects the reasons the Bronco is not available to Australian buyers are clear and understandable - demand remains high in the US market and it’s unclear just how many Ford Australia could sell. A pessimist would point to the modest sales of the Jeep Wrangler but an optimist would point out the sales gap between the Ford Ranger and the Jeep Gladiator and ask why Ford doesn’t think it could out-sell its competition.
Having spent so much quality time with the Bronco it’s clear it would have some major appeal to Australian buyers. The strong sales of the Ranger and Everest, as well as the entire off-road SUV market - the likes of the Isuzu MU-X, Mitsubishi Pajero Sport, etc - it’s obvious we love a rugged, adventurous vehicle.
Ford’s strength in that area, with the Ranger/Everest combination, would seemingly strengthen the case for the Bronco to join its ‘T6’ siblings, but only time will tell.
Having spent an extended period behind the wheel I’m more convinced that the Bronco would find a strong market in Australia. Both with the off-road set and those who like a Land Rover Defender to take the kids to school.
This is an SUV with capability and personality and that should be enough to make it a success in Australia. But for now, we need to play the waiting game…
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
And that’s the core takeaway from our time driving the Mitsubishi eK X EV – it’s a near-perfect tool for dealing with inner-urban congestion and tightly-packed city streets. After all, while cars have become progressively more bloated, our roads haven’t expanded in sympathy with that. The tiny measurements of the eK X EV and its slick and seamless electric powertrain allow drivers to flip that paradigm.
But even if Mitsubishi's Australian office chose to bring it here, it wouldn't be the first time the company has experimented with an ultra-compact EV in this country. Remember the i-MiEV from a decade ago? That too was a kei car EV with similar performance stats, however it languished in obscurity thanks to a high $48K price tag and a generally ho-hum offering.
By comparison, the eK X EV feels much more complete and better-equipped, though its price will need to be considerably sharper than the i-MiEV's if it's to convince would-be EV adopters to look away from the entry-level options from Chinese automakers like MG and BYD.
Will Mitsubishi take the plunge? It'll be chasing a niche within a niche if it does, but provided that audience uses the car within its urban-only design parameters, and provided Mitsubishi can offer it for a compelling price, the Japanese company could carve out a meaningful toehold in the EV space at the entry-level end of the spectrum.
While we don’t have a history with the Bronco in Australia, it’s an iconic model in the US that was introduced in the 1960s to compete with the likes of the Jeep CJ-5 and Toyota LandCruiser.
It evolved throughout the 1970s, ‘80s and into the ‘90s eventually becoming an F-150-based SUV before being discontinued in ‘96.
For this revived Bronco Ford has gone back to its roots, taking inspiration from the ‘60s and ‘70s but also creating a car that is also very much contemporary.
It’s a great example of using retro design elements without getting lost in nostalgia.
It’s also hugely functional, with a removable roof and doors, which is a popular feature in the US where it’s legal to drive without the doors in place, and has deliberately short front and rear overhangs for improved approach and departure angles.
The Heritage edition takes this a step further with its pumped out Sasquatch flared guards, which are both functional and add to the chunky look of the Bronco.
Notably, the Bronco does not feature a Ford ‘blue oval’ badge, instead it only uses the ‘F-O-R-D’ on the grille and the rest of the badges are the ‘bucking Bronco’ - an alternative take on the ‘striding Mustang’ logo used for the iconic pony car.
The interior of the Bronco is interesting, showing very little commonality with the Ranger and instead embracing its unique history and design language.
The Heritage version also pops with its Oxford White dashboard inset, complete with bright red ‘Bronco’ lettering in front of the passenger.
As a member of the uniquely-Japanese kei class of vehicles, the eK X EV has to fit within a very specific footprint of 3.4 metres long, 1.48 metres wide, and 2.0 metres tall.
The eK X pushes up right to those limits, measuring just 5.0mm shy of those length and width restrictions while stretching to 1655mm tall, and in order to maximise interior volume each face is almost perfectly vertical and all four corners are right-angles.
The end result is a very angular one-box hatchback, with the raked-back windscreen and bonnet giving the front half a somewhat wedge-shaped profile.
Is it a beauty queen? Not by any conventional standard – it’s more bricklike than beautiful – but like most kei cars its shape is driven by its function.
All four wheels are pushed right to each corner, minimising intrusion into passenger space, and the generous side and rear glass areas allow a great view of what’s around you – ideal for staying out of trouble on crowded Japanese city streets.
Another pragmatic design feature is the presence of roof rails – optional in Japan (¥27,500, or $311), but probably a good idea for those wanting to gain some more cargo capacity by bolting on a roof pod (which would certainly make the eK X EV look even more comically proportioned).
The P grade also brings a roof spoiler and black plastic wheel arch trims (both of which can also be had on the G spec as part of a ¥71,500/$810 bundle that includes the roof rails), which gives the stumpy eK X a smidge of SUV flavour.
And as far as style goes, it’s certainly cohesive with other members of the Mitsubishi showroom. The brand’s narrow-eyed headlamps and X-shaped grille motif translate well to the eK X’s nuggety bod, looking very much like if an Outlander’s visage was squished into a compact 1.48-metre wide cube.
The two-tone paint of our high-grade test vehicle looks modern and appealing (though it’s an expensive option at ¥82,500/$935), while single-tone paint jobs are also available.
However, if you’re a fan of artful vehicle design then the blocky and boxy eK X EV probably won’t excite your retinas.
The Bronco is a big vehicle so you do need to climb up into it, but Ford has considered that and integrated handles into the side of the dashboard to help you in.
That’s just one of several small but thoughtful touches around the cabin that show the company has been very considered in designing the Bronco.
The option to have either removable soft- or hard-top is another one of those design touches that show Ford was determined to ensure the Bronco appealed to a broad market of buyers.
It does mean some peculiarities, though, such as the window and mirror controls being on the centre console, instead of the doors.
It also cuts down on small item storage space, as the doors only have small netted areas rather than any meaningful space.
In fact, small item storage is limited to just two cupholders and two small areas up front and in the car there are no cupholders at all in the rear.
Instead, rear passengers are left with the small nets in the doors and nothing else. However, rear passengers do get a USB and power outlet which will no doubt come in handy for owners.
Back in the front the instrument display combines an analogue speedo with a small digital screen that displays the rest of the information.
It’s not a particularly clear layout, with a vertical rev counter next to several other readouts making it tricky to glance at on the move, and unfortunately it cannot be changed like some other digital displays.
The 8.0-inch media screen is a good size and offers Ford’s intuitive SYNC 4 operating system, which is a plus.
In terms of space the Bronco offers reasonable interior room, albeit less than you might expect when you look at how big it is outside.
The front seats are comfortable and offer good visibility of the road ahead, while the rear offers adequate legroom and generous headroom thanks to the tall and squared-off roofline.
The boot measures a very healthy 1008 litres according to Ford, which seems generous based on our real world experience.
It certainly coped well, accommodating several large suitcases and smaller bags, though, so it doesn’t lack for luggage capacity even if its on-paper claim may be grandiose.
Obviously there’s the full-size spare mounted on the rear tailgate in case you need it. The tailgate itself opens in two parts, with the lower half coming out to the side while the glass lifts up, which is necessary because of the removable roof (with the glass section coming off with the top).
While design might not be the eK X’s ace card, space efficiency absolutely is.
Trust the Japanese to figure out how to make the best use of a compact volume – with compact apartments and ultra-dense cities being the norm for most Japanese people, it’s no surprise they’ve been able to extract the greatest utility possible from something the size of a kei car.
Those in the front seats get to enjoy some fairly cushy (though not super-supportive) chairs, with the driver’s seat being a little wider to cover the gap between it and the passenger seat.
Folding up the centre armrest also allows the driver to slide across to the left seat, perfect for getting out of a confined parking spot… or dates at the drive-in.
The steering column only adjusts for tilt and not reach, which is a bit of an ergonomics fail, but generally speaking there’s a surprising amount of room for ‘Western’ frames.
The manually-adjusted seats can slide a fair way back, headroom is substantial, outward vision is superb and, thanks to the narrowness of the eK X, literally everything is within arm’s reach.
The long shelf that spans the dash at mid-height is also a useful feature, an ideal perch for small items like keys, wallets, tissues and phones, while the cupholders are moulded into the dash itself and the climate control and shifter quadrant are housed in their own extension of the centre stack.
Below the climate controls, a bag hook is perfect for toting takeaway, purses or small grocery bags, and there’s some additional shelves and cubbies along with a USB-A, USB-C and 12-volt charger.
Peek under the passenger seat, and an under-seat stowage tray reveals itself, too. There’s even a pull-out compartment in the passenger door to house the owner’s manual. Everything in its right place.
Granted, with limited width there are some constraints on passenger space. The eK X’s rear bench only has room for two seats rather than three, but there’s enough shoulder room available to ensure it’s not as claustrophobic as you might think, and the rear bench is even mounted on sliding rails, has a reclinable backrest and offers more cushion length than the front seats.
With the seat slid all the way back there’s quite a lot of legroom for back seat passengers, while sliding it forward allows at least one piece of large luggage to sit in the boot while still giving enough space for passenger’s feet.
Other quality-of-life touches include some storage pockets high up on the front passenger’s backrest as well as bottle holders and cupholders integrated into the rear door cards, though, unlike the front seats, there’s no fold-down centre armrest or face-level air vents.
Mitsubishi doesn’t publish a cargo volume for the eK X EV, but the boot opening measures 1105mm wide and 875mm tall, with depth variable depending on the position of the sliding rear seat.
The rear seat backrests also fold down (though not flush with the boot floor), and supersized cargo can also be accommodated by reclining the front passenger seatback all the way so you can tote objects up to two metres long.
Under the boot’s floor hides an inflator kit and charge cable storage, though there’s no cargo blind.
Ford offers an extensive range of Broncos in the US market, with two-door and four-door variants, as well as the choice of removable hard or soft-tops before you get to the trim lines.
The range actually begins with a model variant simply known as ‘Base’ which has only the basic features, even simple steel wheels, so it can be used as a blank canvas for owners to customise with their own aftermarket additions for the ultimate off-roader.
But the Bronco isn’t a cheap vehicle, with even the Base starting at US$39,890 (approx. $52,000) and running all the way up to US$86,580 (approx. $132,000) for the high-performance Raptor.
In between there are seven other variants with some memorable names - Big Bend, Black Diamond, Outer Banks, Badlands, Heritage, Wildtrak and Heritage Limited.
The Heritage we tested starts at US$47,105 - roughly $70,000 in Australian money - which isn’t cheap but you do get plenty of car for the money.
In terms of standard Bronco equipment there’s a 4x4 system with Ford’s ‘HOSS 1.0’ off-road suspension system, terrain management system and 'EcoBoost' engine, plus keyless entry and ignition, dual-zone climate control and Ford’s 'SYNC 4' multimedia system on an 8.0-inch touchscreen.
Unique touches for the Heritage edition include a two-tone paint job with 'Oxford White' accents on the removable hard-top, front grille and 17-inch alloy wheels.
It also gets the huge squared-off fender flares from the 'Sasquatch' package that Ford offers for the Bronco, which also increase the track by approximately 50mm.
The Heritage treatment also includes a unique ‘plaid’ cloth trim for the seats, an Oxford White inlay in the dashboard and front and rear rubber floor mats.
Given it’s currently not confirmed for the Australian market, it’s a little hard to speculate on how much it’d cost over here.
In Japan, however, the eK X EV is offered in two grades, base model ‘G’ and high-spec ‘P’, with the former retailing for ¥2,398,000 (AU$27,000 at today’s rate), and the latter for ¥2,932,600 (AU$33,020).
In Japan, the eK X EV is eligible for a generous government incentive that slashes those stickers down even further, but we’ll just go with the retail price here.
Those already look like compelling numbers, even without any state or federal incentives. Specification-wise, not much would need to be touched to meet Australian expectations either.
Both the G and P spec come standard with AEB (with pedestrian and cyclist detection), a full suite of front, side, curtain and driver’s knee airbags, front and rear parking sensors, lane departure warning, frontal collision alert, ISOFIX child seat anchorages, auto-high beam, front seat heaters, power-folding wing mirrors, keyless entry/ignition and climate control.
A 9.0-inch touchscreen head unit with Android Auto/Apple CarPlay integration is standard on the P specification, but the base model G doesn’t include an audio system at its price.
Adding an integrated sat-nav unit adds another ¥222,860 (AU$2508) to the eK X G’s retail sticker, but even with that adjustment to spec the eK X would easily shape up as Australia’s cheapest EV by a wide margin – that is, of course, assuming Mitsubishi Australia could secure a competitive ‘factory door’ price for our market.
Given low market share of EVs in Australia, that may not be an easy negotiation for Mitsubishi’s local office.
The Heritage edition is powered by Ford’s EcoBoost 2.3-litre four-cylinder turbocharged petrol engine and can be paired with a 10-speed automatic.
However, our test car was equipped with a seven-speed manual gearbox, but not in the way you might think. Instead of seventh gear being an overdrive for highway cruising, the extra ratio is actually for extremely low-speed off-road use.
Known as the ‘Crawler’ gear Ford says it makes the Bronco ‘almost unstallable’ when you find yourself in a tricky spot.
Specifications for the engine aren’t quite as straightforward as you’d like, with Ford offering power and torque figures for US standard and premium grade fuels.
With the former the 2.3-litre makes 205kW/427Nm, while if you put better petrol in you’ll get 223kW/440Nm - so it will pay to spend a bit more at the pump.
The eK X EV is powered by a single electric motor connected to the front wheels, and while all kei cars are limited by Japanese law to just 48kW, torque output has no such limitation.
Thanks to that loophole, and the generally torque-rich nature of an electric motor, the eK X EV produces peak torque of 195Nm, which is just 8.0Nm shy of the heavier petrol-powered Toyota Corolla.
A 20kWh lithium-ion battery pack supplies the motor with power, and is located under the vehicle’s floor. It’s a small battery, but it’s also a small car.
According to Mitsubishi, 20kWh is all most eK X EV drivers should need, but it’s about a third the size of typical EV’s battery these days.
Not surprisingly a large SUV powered by a relatively small, turbocharged petrol engine is not particularly fuel efficient.
The USA’s Environmental Protection Agency estimates the EcoBoost four-cylinder will use 11.7 litres per 100km on the combined urban/highway cycle.
That didn’t ring true in our real-world test, which did include long highway stretches as well as a lot of urban running around, with the car’s trip computer saying we’d used 13.6L/100km.
While that’s not particularly miserly, at least there’s a 64-litre fuel tank to provide a driving range of nearly 550km, so you can cover some distance.
Our short (just under 30km) test drive was done entirely at urban speeds, with no significant highway component.
That plays into an electric car’s strengths, with minimal energy being used to fight aerodynamic and tyre drag, while the constant speeding up and slowing down for traffic and stop lights means a lot of energy gets put back into the battery via the regenerative braking system.
At the end of it, after using 23 percent of the battery (4.6kWh) to travel 28.3km, our average energy consumption measured in at 16.25kWh/100km, which is about par for a modern EV.
However, we were expecting a significantly lower result given the eK X EV weighs only 1080kg – half the weight of a Kia EV6 AWD. And Mitsubishi claims an average energy consumption of 12.4kWh/100km, with a city-only figure of just 10.0kWh/100km.
Couple that result with a 20kWh battery, and the eK X’s real-world range looks a lot more like 123km instead of the 180km WLTC Mitsubishi claims.
Granted, Tokyo traffic and streets aren’t a perfect analogue for Australian conditions, but there seems to be a big disconnect between the factory numbers and what we could achieve. Even for a city car, a circa-120km range may not be seen as sufficiently generous in Australia.
That said, there’s more than one way to deploy this car’s stored energy. You can use the eK X EV’s vehicle-to-load function to power household appliances through an adaptor, while another intriguing feature is the car’s Vehicle-to-Home (V2H) bi-directional charge capability.
With V2H, a single connector can make the eK’s battery pack the source of power for an entire building. Useful in the event of a grid power outage, which is a real consideration for disaster-prone Japan.
As for regular charging, the eK X EV has a slightly oddball configuration. Open up the charge port flap on the driver-side flank and you’ll see an old-school Type 1 CCS connector positioned above a chunky CHAdeMO port.
While the latter is useful for bi-directional charging and has significant headroom for high-voltage fast charging, the Type 1 CCS port is probably less useful in Australia given most modern electric cars have moved to the more capable Type 2 CCS design.
If the eK X is to make any sense in Australia, that’s something that would likely need to be addressed along with its seemingly short legs.
The Bronco is designed for off-road use, it isn’t a ‘soft-roader’ and has been created specifically for those who enjoy getting off the beaten path.
Ford claims an approach angle of 43.2 degrees, a breakover angle of 29.0 degrees and a departure angle of 37.2 degrees, plus 294mm of ground clearance and up to 850mm of water fording capability.
We, unfortunately, didn’t get a chance to drive the Bronco that way, instead spending three days behind the wheel driving it through US cities, along highways and winding our way through some picturesque mountain roads.
But despite being out of its element, the Bronco felt perfectly at home.
The fundamental qualities of the ‘T6’ platform, that makes the Ranger such a capable and popular offering with Australian buyers, shines through with the Bronco, too.
It steers with accuracy and has nicely weighted steering, rather than feeling too heavy and slow as some off-roaders can.
The ride is comfortable, too, which isn’t too surprising as it rides on 17-inch alloy wheels with huge 35-inch tyre, with bumps soaked up with ease.
Ford’s drive select system has modes for on-road - 'Normal', 'Sport' and 'Eco' - as well as off-road - 'Mud/Ruts', 'Sand' and 'Rocky' - so you’re covered whatever you want to do.
As for the powertrain, the EcoBoost engine does an admirable job most of the time, feeling powerful enough around town to move this sizable SUV.
However, there are times it will struggle and labour, most obviously when needing to overtake or climb a hill. There were several instances when we found ourselves shifting down from sixth to fourth gear to keep momentum up.
Kei cars are something of a unique experience to begin with, an electric one even more so. Besides those compact dimensions giving it the ultimate ability to cut through dense traffic, the addition of an electric powertrain endows it with the torque necessary to feel properly zippy around the city.
And by ‘zippy’, we’re not joking. With all of that torque being channelled through a pair of skinny eco tyres on the front axle, the eK X EV has little trouble squealing its tyres if you’ve got a heavy right foot.
It might be tiny but it moves with the feisty urgency of a Jack Russell, and thanks to its kerb weight of just over a tonne, it’s a nimble and light-footed thing.
It’s a shame the steering is so lifeless, though at least its fingertip-lightness makes easy work of lane changes, U-turns, and everything in-between.
There are three drive modes – 'Eco', 'Normal' and 'Sport', but they just change the throttle sensitivity and alter the strength of the regenerative braking.
Alongside this, a one-pedal accelerator model allows the bulk of speeding up and slowing down to be accomplished by modulating the throttle pedal, but you still need to move your foot to the brake in order to come to a complete halt.
We drove mainly in Normal mode without the one-pedal function activated, and the car felt smooth and easy-going.
Power delivery is linear, the regenerative braking feels natural, with no noticeable step between regen and mechanical braking, and there’s just a faint hum from the motor and inverter when power is being delivered or generated.
It’s difficult to form an opinion on the eK X EV’s suspension. Kei cars aren’t typically the best when it comes to ride comfort, handling, or any other discipline that requires suspension talent, but we can say that it was at least reasonably comfortable.
Take that assessment with a grain of salt, though. The perfectly-graded streets of central Tokyo are ultra-flattering to any car, and with little in the way of huge imperfections, weird camber or any other kind of challenging surface, we’d have to reserve suspension judgements until we can drive it on more varied roads.
That said, for its intended purpose of crushing short journeys through inner-city environments the eK X EV does a stellar job.
In the US market the Bronco gets front, side and curtain airbags, with rollover sensors, as well as a reversing camera as standard equipment across the range.
But if you want more active safety features you need to add some optional safety packages, including on this high-grade Heritage edition.
That means items like pre-collision warning with autonomous emergency braking, blind spot monitoring and lane keeping assist are all additional extras.
For the Bronco to work in Australia, the company would need to offer a higher level of standard safety equipment in line with market expectations.
The eK X, being a Japanese-market vehicle, has no ANCAP safety rating.
Standard equipment includes stability control, traction control, AEB (which can detect pedestrians and cyclists, but not necessarily motorcyclists), lane departure warning, frontal collision alert, a 360-degree top-down camera view, front and rear parking sensors and seven airbags (dual front, front side, curtain and a driver’s knee airbag).
Active cruise control, lane keep assist and a self-parking function are available as cost options.
These are questions for another time unfortunately, with Ford Australia still unlikely to add the Bronco to the range in the near future.
The eK X EV is not yet offered in Australia, so at this point in time it’d be premature to put a number on ownership costs, maintenance, warranty coverage and things like that.
However, with a 20kWh battery it would cost somewhere between $4.20 and $7.00 for a full charge on household power depending on where you live and the kWh rate your energy provider charges you.
As always, those with solar generation and/or home battery storage could whittle those running costs down to practically nothing.