Deepal E07 vs MG Im6

What's the difference?

The Deepal E07 is not a truck, so tradies need not apply. However, for couples and families it's a generously equipped and luxurious EV with a unique electronic approach to a reconfigurable interior, albeit with practicality partly compromised by its fastback styling. So, only car buyers will determine if this is a short-lived automotive curiosity, or a bold new direction for SUV design.

A super solid first outing from the IM brand. Don't let the pricing fool you, there is still bang for buck on offer in the IM6 Performance, even if it at times feels a bit too digital for my tastes.

The E07 rides on a 3120mm wheelbase with 5045mm overall length, 1996mm width and 1680mm height, so compared to the segment-leading Ford Everest it’s larger in wheelbase, length and width but not as tall. It also has active air suspension with adjustable ground clearance and ride firmness.

The exterior styling, which can best be described as a fastback SUV, disguises the electronic interior transformations that largely occur behind its privacy glass. Our example’s black paint ensures it looks smaller and less conspicuous than its generous dimensions would suggest.

Its spacious and airy interior is enhanced by the panoramic sunroof. It has a futuristic look and feel, although the optional bright orange nappa leather trim may be too garish for some. It was also showing light staining and scuffmarks, so perhaps not a practical choice for families with young kids.

I feel almost mean saying this, because there will be plenty of people who like the way the IM6 looks, and I don’t want to rain on their parade. But… I’m not one of them.

It reminds me a bit of the pre-facelift Tesla Model Y, in that it’s largely feature-less and a bit blobby, and there’s not a sharp angle anywhere to be found on the thing. Premium to me means powerful and assured — picture just about any Audi — whereas I just find this a bit bland and soft.

Anyway, I do like the big alloys, the insulated glass roof and the light treatment front and rear.

And I like the cabin. The seats aren’t leather, but they’re super thick and comfortable, and there is a genuinely premium air in the cabin, helped by the acreage of screens and the quality elements, like the little door panels.

The doors unlatch electrically, matching the pop-out door handles outside, but they can be a bit fidgety. Someone from MG told me how they worked (you kind of cover the handle and let the door come to you) but I watched everyone else who tried to open them struggle. If you're at the point where you have to explain how a door handle works, you might have over-egged the pudding.

The second screen below the main one acts a bit like a mobile phone. You can alter your home screen widgets and access the main menu, even as Apple CarPlay is synched at the top. You’ll get used to it, I’m sure, but I found it to be a bit fidgety.

Actually it reminds me a little bit of the Lexus trackpad, or whatever that hateful system was called, where you controlled the main screen via a little mousepad thing, though happily it’s nowhere near as annoying as that was.

Its 2320kg tare weight and 2930kg GVM provides 610kg of internal load capacity. That should comfortably cater for the weight of five large adults, with their belongings shared between the 131-litre front boot (aka frunk) and the rear luggage area which offers 524 litres or just over half a cubic metre of load volume with the glass dome closed and rear bulkhead upright.

This is a modest load volume compared to conventional seven-seat large SUV rivals (with their third rows folded) like the Isuzu MU-X (1119L) or Ford Everest (898L), which is largely due to the E07’s fastback design.

It’s also rated to tow up to 1500kg of braked trailer but Deepal doesn't quote a GCM rating so we don’t know how much weight it can legally carry and tow at the same time, which is a surprising omission for a vehicle claiming to be a truck.

Push a button and the rear glass dome retracts forward into the roof to expose the rear luggage area to the great outdoors (a nice space for tethered dogs to ride in). Push more buttons and the tailgate opens, the rear bulkhead window slides down and both the bulkhead and rear seat fold forward and flat to create more than 1.6 cubic metres of internal load volume, which again is modest compared to conventional large SUV rivals.

And if you’re a tradie or other service provider needing to carry bulky tools and equipment, the E07 lacks the basic requirements of a truck when the interior is in this flat-floor configuration.

For example, it can theoretically carry up to 500kg or half a tonne of cargo plus driver without exceeding its GVM limit. However, there are no load anchorage points provided on the B pillars and the strongest anchorages in the rear luggage area are only rated at 50kg each. And there’s no cargo barrier provided (or available as an accessory) behind the front seats to protect the driver and front passenger.

We also noted when using the E07 to haul gardening tools and equipment that the trailing edge of the metal roof was low enough to require deflating the tyre on our wheelbarrow to just squeeze under it (see image), so tall loads would be an issue.

And although the E07 can be driven in this fully open configuration, if the cargo is large enough to stop closure of the glass dome and you get caught in the rain, the luxurious nappa leather trim could get wet. So, we don’t expect to see one of these ‘trucks’ replacing a Ranger or HiLux for tradie duties any time soon.

Front of cabin storage includes big bins in each front door but there’s no glove box or overhead glasses holder. The two-tiered or ‘floating’ style of centre console has a large storage tray at floor height while the upper level provides two USB-C ports, wireless phone charging, a pair of cupholders and a large box with padded lids that provide comfy elbow rests.

The large rear doors open wide to access a bench seat which for a fastback body style is surprisingly accommodating, even for tall people. I’m 186cm and when seated behind the driver’s seat set in my position I have ample foot, knee and headroom.

Even those in the middle seat can ride in comfort, enhanced by a spacious flat floor with no transmission tunnel to straddle. The 60/40-split backrests can also recline but with the trade-off being less legroom given the base cushions must slide forward to achieve this.

Rear seat storage includes bins in each door, pockets on both front seat backrests and two cupholders which appear when the centre seat backrest is folded forward to serve as an armrest.

The rear of the centre console also has a USB-C port and small touchscreen that allows rear passengers to adjust various comfort settings.

The rear luggage area has numerous hooks for securing light duty straps or load nets plus a 12V accessory socket and a domestic three-pin plug outlet for the 6.6kW V2L (vehicle to load) inverter to power a variety of devices and appliances.

The IM6 measures 4904mm long, 1988mm wide and 1669mm tall, and it rides on a 2950mm wheelbase, with IM describing it as a "mid-large SUV", though I expect it will be classed as a medium SUV Australia.

That said, ICE and EV mid-size electric SUVs are not cut from the same cloth, with the latter making use of a flat floor to maximise space. And so it is with the IM6, where backseat room is pretty damn impressive. I’m 175cm, and I had no problem at all with legroom or headroom, plus the same plush seats from up there are in the back, too.

There are also air vents but no temperature controls, and while there are USB ports, there is no regular household-style plug in the cabin. 

The glass in the windows is laminated, while the roof is double glazed, which MG tells me is Australian summer-proof, but I guess we'll know for sure in a couple of months.

There’s no shortage of cargo room either. There’s a 32-litre frunk up front, and there’s 646 litres in the boot with the rear seats in place. They’re 60/40 split, and if you drop them, luggage space grows to 1621 litres.

The towing capacity is a braked 1500kg, too, but I don’t expect to see many of these towing a camper trailer around.

Premium play means more premium prices, and my IM6 Performance will set you back $80,990 on the road. That might have just sent your eyebrows skyward, but keep in mind it’s faster than some Ferraris, and is swimming with high-end tech, so the bang-for-buck factor is actually still pretty good.

There are cheaper ones, too. The single-motor Premium grade is $60,990 drive-away, albeit with less power and slower charging. Then there’s the Platinum, with a bigger battery and faster charging, which is $69,990

The Performance, though, gets everything IM has to give, including an 800-volt architecture, which means super-fast charging, as well as twin motors, brutal acceleration, a decent driving range and adaptive air suspension.

Elsewhere, you get LED lighting, a big and insulated glass roof, and 20-inch alloy wheels. Inside, there are thick and soft synthetic leather seats that are heated and cooled in both rows, a banging 20-speaker sound system, and wireless charging to pair with wireless Apple CarPlay and Android Auto.

There’s also 'active noise cancellation', and a seat-aware digital assistant which is about the best, and fastest, I’ve ever used. The IM6’s speaker system can locate where a voice is coming from, so any passenger can use the assistant. For example, if you’re in the backseat and say 'hey IM, lower my window', only your window opens. It’s a technology that I specifically remember the German brands crowing about not so long ago.

There’s also a 10.5-inch central touchscreen that controls much of the vast 26.3-inch screen that runs from in front of the driver to the centre of the cabin, as well as clever little magnets embedded in the dash in front of the driver, as well as in the back of the front seat headrests, that are designed to hold phones, iPads or other little accessories.

Also cool is the IM6’s self-parking tech, but there’s also a relatively useless crab walk function, which leans on the rear-wheel steering system to drive diagonally at slow speeds. I’m still not entirely sure when you’d use that one, to be honest.

Honestly, it’s a lot of stuff, and a lot of tech.

The single electric motor, which drives the rear wheels through a single-speed transmission, produces 252kW of power and 365Nm of torque.

Deepal claims a zippy 0-100km/h acceleration time of 6.7 seconds, compared to its dual-motor AWD sibling which does the same sprint in less than four seconds.

This is the real party trick of the IM6, because there’s a nuclear power plant under the metal somewhere. All up, the twin-motor setup produces a total 578kW and 802Nm, though I suspect you’re never accessing all the grunt all at once. Still, 100km/h zips by in 3.4 seconds, and the top speed is 239km/h. For the record, that’s exactly as fast the Ferrari Roma Spider I recently handed back, so yeah, it’s properly supercar quick.

It has a WLTP estimated driving range of up to 550km (510km for the dual-motor AWD) and like its sibling draws energy from a 90kWh lithium-ion propulsion battery beneath the floor.

Deepal claims a maximum AC (Type 2 plug) charge rate of 7.0kW can fill the battery from 0-100 per cent in 13 hours while DC (CCS2 plug) fast charging at the maximum 240kW can do 30-80 per cent in just 15 minutes.

When we collected the test vehicle, the touchscreen was displaying 95 per cent charge and an estimated range of 524km. We covered 219km during our usual mix of suburban, city and highway driving, with 45 per cent charge and 245km remaining.

We did an overnight charge at home using the AC Type 2 cable and after 14 hours at a glacial 1.6kW the battery charge increased from 45 to 63 per cent, adding an extra 100km of range (346km).

We added another 80km to achieve a total distance of exactly 300km, after which the touchscreen was claiming average consumption of 15kWh/100km. So, based on our real-world figure, a range of 500km or more from a single charge is credible.

Also on board is a 100kWh Nickel-Cobalt-Magnesium battery that produces a WLTP driving range of 505kms. Pretty good.

Charging is strong, too. The high-tech platform allows for 396kW DC fast charging, which is faster than what is currently offered in Australia. The claim is 30-80 per cent charged in 15 minutes. There’s also an external vehicle-to-load (V2L) port.

The E07 offers plenty of personalisation including four drive modes, a ‘super’ power saving mode and multiple adjustments for acceleration, steering, braking, regenerative braking, suspension height and ride firmness.

It has a spacious and comfortable driving position but the view takes some getting used to given there’s no conventional instrument cluster. You rely only on the head-up display for key info like road speed, traffic sign recognition, indicator direction etc.

Steering column stalks provide some basic functions like gear selection and indicating/headlight flashing but many settings like wipers, lights, climate control, audio etc are controlled by the central touchscreen.

This can be very distracting while driving, given the need to accurately place your fingertip on a virtual button or slider each time you need to change a setting. Yes, it has ‘Hey Deepal’ voice assistance, but physical dials and buttons would be quicker and easier.

The E07 is otherwise nice to drive with its near silent powertrain and low tyre/wind noise combined with good steering feel, strong braking and sure-footed handling with an air-cushioned ride. Its electric air-con was also impressively cold when daytime temperatures reached the mid-30s.

While the single motor and RWD can’t match the performance of its dual-motor AWD sibling, our test vehicle’s smooth and spirited acceleration in the sub-7.0 second 0-100km/h zone is more than ample for family duties with the added benefit of a longer driving range.

First things first, don't get too distracted by the word "performance" here. The IM6 doesn't act like a performance car, it feels bit too plush, and bit too digital, for that.

But that's not necessarily a bad thing. Performance cars are often loud, raucous and uncomfortable, and the IM6 is none of those things. Instead, those mountains of power and torque make silky, silent progress absolutely effortless, which feels pretty premium to me.

MG makes a big deal of how much work went into insulating the cabin from noise – with active noise cancellation joined by double-paned insulated glass – and it is a properly calming and quiet space.

Also strong is the suspension, with the adaptive air setup soaking up most bumps and bruises, but I found it can clang over really solid bumps, sounding like it's bouncing off a stopper. The steering is solid, too, with a nice weight, if not overly talkative in the feedback department, while the rear-wheel steering helps eat into the turning circle for tight three-point turns.

The downside, though, is that it all feels a little too digital, and like there's been a little too much overthinking gone into it. Having to push a button to see behind you in a hurry is bonkers (see my explanation in the Safety section below), and the secondary screen is more annoying than intuitive. And there were several bings or bongs I couldn't even identify. All of which interrupts the otherwise calming nature of the drive experience.

There is a long list of safety aids on the IM6, and I won't detail the lot here. But I will call out a couple of curious mentions.

As always, the driver distraction warning is annoying, but can be switched off. And MG also counts the IM platform, or what it calls a digital chassis, as part of the safety offering. It has its own digital brain that adapts the air suspension, the rear-wheel steering and the active safety kit on the fly.

The other curiosity is the weird way you see out the back. Rather than fit a digital rear-view mirror to counteract the almost non-existent rear vision, you instead push up on a little toggle on the steering wheel to bring up a live view of what's happening behind you on the central screen.

The E07 RWD comes standard with a seven-year-/140,000km warranty plus a separate eight years/240,000km warranty covering the propulsion battery. There’s also 12 months of complimentary roadside assistance.

Scheduled servicing is every 12 months/20,000km whichever occurs first. Capped pricing applies to the first seven scheduled services up to seven years/140,000km totalling $2955, or an average of $422 per service.

Deepal has a small but expanding national dealership network comprising around 14 locations, with each also providing vehicle servicing.

The IM6 is covered by a five-year, unlimited-kilometre warranty, rather than MG’S 10-year term. Capped-price servicing is offered for the first five years, with your total bill just under $3000. The service intervals are 20,000kms or 12 months.