Cupra Terramar vs Tesla Model 3

What's the difference?

There aren’t many cars like the new Cupra Terramar VZe as it’s a mid-size plug-in hybrid flagship that sits firmly at the premium end of the mainstream market. That’s either a huge advantage… or it’s not.

Because when you don’t have a clear set of rivals, you tend to stand out.

There are alternatives, of course. Things like the BYD Sealion 6 Premium, Chery Tiggo 7 Super Hybrid, GWM Haval H6 GT, Mitsubishi Outlander PHEV and Volkswagen Tiguan eHybrid - but they each approach this space a little differently, whether it’s in pricing, positioning or execution.

Which leaves the Terramar VZe carving out a niche for itself. So the question is, does this plug-in hybrid make a compelling case?

It’s been in Australia since 2019 and despite the arrival of a comprehensively upgraded version in late 2023, the Tesla Model 3’s once gargantuan popularity has been declining in recent years.

A seemingly never-ending influx of pure-electric alternatives, primarily from China, has eroded the mid-size sedan’s positioning as the go-to, best-value EV choice. 

But to its credit Tesla has again evolved the Model 3 proposition with the introduction of this Long Range Rear-Wheel Drive grade in October last year, at the time positioning it as “the longest-range EV in Australia”.

Since then, Tesla has adjusted the model grade name to Premium Long Range Rear-Wheel Drive.

Some additional tweaks, made in response to customer feedback, also illustrates the EV pioneer’s determination to step up in the face of increasingly fierce competition.

So, does this latest Model 3 do enough to earn a spot on your electric vehicle shopping list? We spent a week behind the wheel to find out.