Citroen C3 vs BMW M3

What's the difference?

The Citroen C3’s plus column contains some big ticket items like a solid standard equipment list, design flair, generous interior space, an eager engine, good safety and a comfy suspension. However, the minus side of the ledger isn’t exactly empty, with entries like steep price, marginal perceived quality, poor cabin storage, sub-par refinement, okay economy, and high ownership costs. 

But there’s no doubt this car delivers a different, adventurous take on the city-sized hatch, and for you, that alone may count for more than any of those things. 

Long live the mighty wagon. The BMW M3 Touring is treat to look at, and an even bigger treat to drive.

If you want one, act fast. We waited a long time for a wagon-shaped M3, and with electrification increasing in the automotive industry, this will likely be your last chance.

If Citroen is known for anything it’s daring, innovative design. From the idiosyncratic 2CV, via the sleek DS, to the ultra-cool SM, and angular BX, Citroen boasts a 100-plus year back-catalogue of stunning automotive breakthroughs.

And true to form, the C3 sits left-of-centre with a determined, almost angry expression defined by chrome borders extending from its signature ‘double chevron’ logo above the grille.

A mix of carefully radiused curves, soft organic shapes and whimsical decoration define the rest of this SUV-ish hatch. Rounded rectangles and squares (squircles?) are a recurring theme, forming part of a dent-resistant panel along the car’s flanks and embossed into the door cards inside.

Our white test example sported a (no-cost) contrast red roof colour, the same shade picking out details like the front fog light surrounds, exterior mirror caps and side scuff panels. 

The interior is less bold with a multi-tone grey colour palette broken up by light green contrast stitching on the seats, as well as piano black finish on the centre console and satin chrome highlights around the air vents, instrument panel and door handles.

Plus, the squircle still makes its presence felt in everything from the directional air vents to the speaker grilles and sections of the dash.

Functionality and ergonomics are good with sensible touches like a physical knob for audio volume control (big tick) as well as easy-to-navigate controls for audio, phone and more on the steering wheel.

An unexpected highlight, and regular talking point with people in the car during my week with it, is what Citroen calls ‘Luggage-inspired’ front interior door handles. 

Check out the interior photos. The straps look amazing, are easy to use, and remind me of the handle on my mum’s circa-1965 Olympia portable typewriter.  

It looks spectacular, this M3 Touring, and even more so given a) wagons are so rare, and b) proper low-riding performance wagons with massive alloys are even rarer.

That said, I expect it will be polarising – and possibly too shouty for some – but I've got to say, I like it.

I’ve seen it described elsewhere as a bit of a sleeper, but for mine, you’d need painted-on eyes to not see there’s plenty going on with the Touring, especially one finished in the same Frozen Black paint as our test car.

It is at once sleek and swept back, and bulging and aggressive, especially at the flared wheel arches and fat exhausts poking from its diffuser-filled rump.

Inside, it’s mostly business as BMW usual, though with more carbon-fibre elements — our vehicle was equipped with the M Carbon Experience pack — but snug-fitting seats aside, it’s a premium, if performance-focused, place to spend time.

At a fraction under 4.0m long, just over 1.8m wide, and close to 1.5m tall, the C3 is a small hatch that, in terms of practicality, does well in some areas and could do better in others.

On the plus side, there’s plenty of space for the driver and front seat passenger, and rear room is surprisingly generous. Sitting behind the driver’s seat, set for my 183cm position, I had more than adequate head, leg and knee room.

Three full-size adults across the rear is a short-journey proposition only, but a trio of up to mid-teenage kids will be fine.

The space-efficiency carries over to the boot, with 300 litres of volume available (below the parcel shelf) with the 60/40 split-folding rear seat upright. But beyond that number, the space has been carefully sculpted to maximise usability.

We managed to fit our three-piece (36L, 95L, 124L) luggage set in there, with a small cheat of removing the divider, and could swap them out for the bulky CarsGuide pram, with room to spare. Fold the rear backrest down and available space increases to an impressive 922 litres.

The downside is storage and concessions to comfort elsewhere in the car. As in, a lack of them.

For a start, the dual cupholders in the front centre console confirm the French’s affection for Espresso. You’ll struggle to locate an average size take-away coffee cup in one of those dainty receptacles.

The front door bins are long but relatively narrow, and lack a designated spot to hold bottles upright, so I found myself laying drink bottles horizontally along them, which is awkward.

Plus, there’s no lidded storage box between the front seats, so no centre armrest, either. Rather an open tray behind the handbrake lever.

The glove box is modest, there’s a small open cubby below the central multimedia screen that isn’t big enough to hold a phone, there’s just one USB-A port for connectivity/power and a single 12V outlet.

No fold-down centre armrest in the rear, either. There are map pockets on the front seat backs, a single (again, small) cupholder at the end of the front centre console for back-seaters to share, and while rear door pockets are welcome, they’re petite.

Yes, the boot is commodious, but it lacks tie-down anchors to secure loose loads, and the flimsy carpet in there is prone to moving around.

On a more positive note, the spare is a 15-inch space-saver, which is streets ahead of the all-too common inflator/repair kit.

A performance-focused wagon is still a wagon, right? And that means there is oodles of space in the boot, though the seating choices in our test cars made the front seats less comfortable than they could, and should, be.

But first, the boot. The M3 Touring is a 4.8m-long wagon, which pays dividends when it comes to cargo. BMW says you'll find a minimum 500L of storage space, which grows to 1510L with the rear seat folded.

In the back, you’ll find seating for three, with the requisite ISOFIX attachment points, and with enough head and leg room to get comfortable.

But those carbon front seats are an option I wouldn’t be springing for. They arrive carved out of the rock-hard material, though with big holes throughout to reduce their overall weight, and they’re not only challenging to climb in and out of, but they’re awkward and hard to sit behind.

Stick with the regular seats and both rows will be happier.

The BMW M3 Touring lists at $180,100, which isn’t chump change, and positions the wagon body shape a fair way above a regular M3 sedan.

That’s before on-road costs, of course. According to BMW’s website, putting an M3 Touring on the road in NSW will be more like $194,039 — before you start ticking option boxes.

The 'M Carbon Experience' adds $17,500, and reduces overall weight by close to 10kg through carbon bucket seats, and adds more visible carbon and even more possible headroom to fit a helmet

The 'M Carbon ceramic brakes' add another $16,500, and while there are plenty of free paint colours, you can pay up to $7000 for the 'Frozen White' paintwork.

Our test car was finished in 'Frozen Black', a bargain at $5K.

Elsewhere, there is plenty of equipment on a stacked standard features list. 

That includes staggered 19- and 20-inch alloys, BMW’s digital 'Laserlight' headlights, and an automatic boot.

Inside, there’s a 'BMW Live Cockpit' with a 12.3-inch instrument display, a 14.9-inch central screen, a head-up display, wireless device charging, Apple CarPlay and Android Auto and a premium Harman Kardon surround sound stereo.

You also get three-zone climate, leather seats, an 'Active M Differential' and 'Adaptive M Suspension', and seat heating up front.

Oh, and there is lots — lots — of performance, but we’ll come back to that shortly.

The Citroen C3 is powered by a small-capacity (1.2-litre), turbo-petrol, three-cylinder engine, driving the front wheels through a six-speed automatic transmission. 

This little unit punches well above its weight thanks to tech like direct injection, and dual variable valve timing to enhance pulling power. The lightweight (all-alloy) unit produces 81kW of power at 5500rpm and a substantial 205Nm of torque at just 1500rpm.

The M3 Touring’s engine might well be one of the best in the business – a hard-charging 3.0-litre twin-turbo-petrol inline six-cylinder engine that produces a sizeable 375kW and 650Nm.

That power is sent to all four wheels via BMW’s 'M xDrive' with Active M Differential, producing a sprint to 100km/h of just 3.6 seconds.

Citroen’s official fuel economy number for the combined (ADR 81/02 - urban, extra-urban) cycle is 5.2L/100km, the 1.2-litre three-cylinder emitting a modest 118g/km of CO2 in the process.

Our time with the car included mainly city and suburban trips, with some freeway running thrown in, and the result was a (dash-indicated) average of 8.0L/100km. Not exactly miserly, and points to the turbo triple having to work pretty hard to keep up around town.

Minimum fuel recommendation is the relatively pricey 95 RON premium unleaded, but you’ll need just 45 litres of it to fill the tank. Using the official consumption figure, that translates to a range of 865km, dropping to around 560km using our real-world number.

Officially, you should see a claimed 10.4L/100km on the combined cycle, but as is often the case in cars with engines that tempt you to be aggressive with the accelerator, the reality can be a little different.

We saw more like 16.4L/100km, but in the big bruiser’s defence, we spent a lot of time in city and suburbs, and a lot more time standing on the accelerator.

The M3 Touring is fitted with a 59-litre tank, and will only accept 98RON premium fuel.

Range is close to 570km using the official consumption figure and around 360km using our real-world number.

The C3’s compact footprint and relatively light weight (1090kg) make it an urban-friendly option and outputs from the 1.2-litre turbo-petrol engine are exceptional.

Maximum torque of 205 Nm is plenty of pulling power from such a tiny unit, and with that number arriving at just 1500rpm it should be ideally suited to stop-start traffic. 

And yes, with enthusiast use of the right pedal the C3 gets up and goes pretty well, but refinement isn’t its strongest suit. 

The throttle can be jumpy unless you’re super smooth with it, the three-cylinder engine’s typically coarse note makes its presence felt under load, and the brakes need to be dealt with gently to avoid an overly aggressive stop.

Sure, familiarity and practice will help you get in tune with the car but it’s not a smooth ‘plug-and-play’ drive like the majority of its competitors.

That said, in true Citroen fashion, steering feel is good, the front seats are as comfortable as they are supportive, while the suspension manages to blend plush compliance with excellent dynamic response. Another Citroen hallmark.

The six-speed auto shifts smoothly, with a press of the Sport button encouraging it to shift up later and down earlier for a more urgent response. But the zig-zag (my term, not Citroen’s) shift pattern makes for an awkward shuffle between D, N and R when parking. No doubt you’d get used to it, but I’m not a fan.

Speaking of parking, the C3's diminutive size makes it easy to slot into even tight spots, the standard front and rear proximity sensors, as well as a decent resolution reversing camera helping out, too.

In a word? Delightful.

Don’t get me wrong, it’s not the easiest car in the world to daily drive. The carbon-fibre seats fitted to ours, for example, made getting in and out a slightly embarrassing challenge, and there’s a surging eagerness to the delivery of power that makes you look a little like you're showing off.

But the adaptive suspension serves up a far more comfortable ride than you might be expecting (more comfortable, in fact, than lesser, cheaper M models), making tootling around town easier and less chiropractic than I was expecting.

But it’s away from the city, with its traffic and red lights, that owning the M3 Touring becomes a delight, from its potent and punchy powertrain to the thrum of its exhaust, and the EV-like immediacy of its power delivery.

This is a driver’s wagon, there’s no doubt about it, with proper seatback-pushing acceleration, direct and confident steering and enough body stiffening and bracing that you really would have no idea you’re driving a wagon when cornering.

Engage its sportiest settings, and disengage its electronic nanny systems, and you can even set to work judging your drifting skills, courtesy of the (as yet untested, honestly) 'M Drift Analyser'.

A family car like few others, then. That you can also take it to Bunnings and throw some sleepers in the back is just a very welcome bonus.

Neither the M3 or M3 Touring have been independently crash tested to date, but it’s worth pointing out the 3 Series and 4 Series received maximum five-star scores from Euro NCAP.

Standard safety kit includes AEB with pedestrian detection, active lane keeping assist, blind spot monitoring, adaptive cruise control and rear cross-traffic alert.

You’ll also find six airbags on board.

Citroen covers the C3 with a five year/unlimited km warranty, which is cost-of-entry now in the mainstream market, and roadside assistance is included for the duration.

Service is scheduled for 12 month/15,000km intervals, with costs capped for the first five workshop visits. The average annual figure over that period is $505, which is way more than double the $205 you’ll pay annually for servicing a Toyota Yaris ZR Hybrid. Sacre bleu!

The BMW M3 Touring is covered by a five-year, unlimited kilometre warranty, and servicing is "condition based", in that the vehicle will tell you what maintenance is required, and when.

You can prepay your service costs at the time of purchase for all BMW vehicles, covering the first five years of ownership.