What's the difference?
Once upon a time, not very long ago, there were tough choices to make when it came to buying a seven-seat SUV. Did you want lots of space? A hybrid? Or, for it to be affordable?
In a move that will no doubt horrify old favourites, Chery’s new Tiggo 8 Super Hybrid sets out to prove you can have all of these things at once.
Offering seven seats in an ideal upper mid-sized format, complete with a plug-in hybrid system at the price of a combustion rival, the Tiggo 8 ticks too many boxes to count.
Is it too good to be true? We went to its Australian launch to find out.
Brand Finance self-effacingly describes itself as "the world's leading independent branded business valuation and strategy consultancy". And adds that it regularly picks apart the current and future value of more than 3500 brands across multiple market sectors around the world.
These London-based boffins reckon Delta trumps American Airlines, Real Madrid has knocked off Manchester United, and Haval is a more powerful SUV brand than Land Rover or Jeep. So, no surprise Haval promotes the research on its Australian website.
Just to split hairs, Land Rover leaps to the top of the rankings when it comes to overall value, but in terms of an upward trajectory and potential for future growth, Brand Finance says Haval is the one.
The irony is you probably wouldn't know a Haval if it ran into you, which obviously isn't good in any sense, but a factor of the Chinese Great Wall subsidiary's relatively brief time, and so far, limited sales in the Australian market.
One of three models released in late 2015 to launch the Haval brand locally, the H2 is a small, five-seat SUV competing against a hot bed of more than 20 established players including the segment-leading Mitsubishi ASX, ever-popular Mazda CX-3, and recently arrived Hyundai Kona.
So, is Haval's potential reflected in its current product offering? We spent a week living with the sharply priced H2 City to find out.
A bargain price, clever hybrid system, and a spacious interior with useful third row is a rare and potent combination which should continue to catapult Chery into a successful future.
Sure, the dull driving dynamics, sometimes befuddling software, and over reliance on touchscreens could and should be addressed, but at this price and with these ownership terms, the Tiggo 8 Super Hybrid is a tough proposition to argue with.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
How you define value will determine whether the Haval H2 City is the right small SUV for you. In terms of metal for money it delivers heaps of space, a reasonable standard features list and adequate safety. But it's let down by mediocre performance, sub-par dynamics and a surprising thirst for (premium) unleaded. Brand Finance may rank Haval high on the power index, but the product needs to climb a few rungs higher before that potential's realised.