New Toyota RAV4 Hybrid 2021 still in-demand but supply to decrease as facelifted HiLux looms large

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The Toyota RAV4 Hybrid was the best-selling new vehicle in Australia last month.
Photo of Justin Hilliard
Justin Hilliard

Head of Editorial

2 min read

After two consecutive – and unprecedented – months as Australia’s favourite new vehicle, Toyota Australia says the RAV4 mid-size SUV remains in-demand, with Hybrid variants still leading the charge, both figuratively and literally.

That said, Toyota Australia vice-president of sales and marketing Sean Hanley hinted to journalists today the RAV4’s hot streak – and therefore its time at the top – might come to an end soon as supply falls from its recent peak.

“There’s no doubt that RAV’s performed well, and we have a lot of strong demand,” he said. “I can tell you the demand on RAV Hybrid has not diminished at all. In fact, it’s very strong.

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“We are always endeavouring to fulfil our customer orders as quickly as possible. We certainly have been able to achieve that with increased production over the past couple of months.

“I think supply going forward is reasonable, demand is high, so we’ll continue to strive to support our customers who are ordering the RAV Hybrid as best we can.

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“Nothing’s changed, and we’re encouraged by it.”

Toyota Australia is expecting RAV4 back orders to be filled before the end of the year (the average delivery wait time was six months), after which the mid-size SUV is likely to concede its best-seller status back to the HiLux ute, which was recently facelifted.

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Of the 4825 RAV4s sold last month, 4405 – or 91.3 per cent – were Hybrid, with petrol variants making up the remaining 420. Either way, the model’s sales were up 140.5 per cent over August 2019.

For reference, the current-generation RAV4 was launched in May last year and is currently priced from $32,695 to $48,915 plus on-road costs, with Hybrid variants checking between $37,070 and $46,415.

Photo of Justin Hilliard
Justin Hilliard

Head of Editorial

Justin’s dad chose to miss his birth because he wanted to watch Peter Brock hopefully win Bathurst, so it figures Justin grew up to have a car obsession, too – and don’t worry, his dad did turn up in time after some stern words from his mum. That said, despite loving cars and writing, Justin chose to pursue career paths that didn’t lend themselves to automotive journalism, before eventually ending up working as a computer technician. But that car itch just couldn’t be scratched by his chipped Volkswagen Golf R (Mk7), so he finally decided to give into the inevitable and study a Master of Journalism at the same time. And even with the long odds, Justin was lucky enough to land a full-time job as a motoring journalist soon after graduating and the rest, as they say, is history. These days, Justin happily finds himself working at CarsGuide during the biggest period of change yet for the automotive industry, which is perhaps the most exciting part of all. In case you’re wondering, Justin begrudgingly sold the Golf R (sans chip) and still has plans to buy his dream car, an E46 BMW M3 coupe (manual, of course), but he is in desperate need of a second car space – or maybe a third.
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