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Nissan Australia is looking to boost sales and has drawn on the Japanese translation of the numbers two (Ni) and three (San) to generate a revised pricing structure for its X-Trail SUV, as the long-serving mid-size ‘Ni San’ model turns, you guessed it, 23 years old.
Currently the sixth-placed player in the white-hot medium SUV segment behind family favourites such as the all-conquering Toyota RAV4, Mitsubishi Outlander, Mazda CX-5, Kia Sportage and Hyundai Tucson, the current fourth-generation Nissan X-Trail has been in market here since early 2022.
As recently arrived challengers like the BYD Sealion 6, Chery Tiggo 7 Pro, Geely EX5 and MG HS add extra pressure to this already hyper-competitive segment, price adjustments from established players are almost inevitable.
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And so it is, that with zero change to model specification the X-Trail’s Australian pricing has been reduced by between $1000 to $3000, depending on model.
With a starting price now less than $37K, before on-road costs, the X-Trail throws down the gauntlet to the now hybrid-only RAV4 (from $42,260), Mitsubishi Outlander (from $37,740) and Mazda CX-5 (from $36,740) as well as newcomers like the BYD Sealion 6 (from $48,990) and Geely EX5 (from $40,990).
But it’s still some distance away from the budget-focused MG HS (from $33,990 drive-away) and sharply-priced Chery Tiggo 7 Pro (from $29,990 drive-away).
The current ‘T33’ X-Trail is offered across five model grades, with the entry-level ST’s standard features list including LED head and tail-lights, six-speaker audio (including digital radio) managed through an 8.0-inch multimedia display, 17-inch alloy rims, adaptive cruise control and more.
Safety tech incorporates AEB (with pedestrian and cyclist detection), lane departure warning/prevention, blind-spot monitoring, traffic sign recognition and airbag coverage including a front centre ‘far side’ bag.
The top-shelf Ti-L adds 10-speaker Bose audio, bigger alloys, a heated steering wheel, electric front seats (with memory), heated rear seats, Nappa leather-accented trim, ambient lighting, a hands-free tailgate and more.
Earlier this year Nissan Australia also introduced a (dealer-servicing activated) 10-year/300,000km warranty operating in concert with a five-year ‘Flat Price Servicing Program’.
Is this the first shot fired in a full-scale price war as more and more new brands enter what is a mature Australian new car market? Feels like the battle has only just begun.
| Nissan X-Trail | Current price (MSRP) | New price (MSRP) | Reduction |
| ST 2WD | $38,025 | $36,990 | $1035 |
| ST AWD | $41,065 | $39,990 | $1075 |
| ST-L 2WD | $44,465 | $41,465 | $3000 |
| ST-L AWD | $47,565 | $44,565 | $3000 |
| ST-L Hybrid | $50,765 | $47,765 | $3000 |
| N-Trek 2WD | $49,060 | $46,060 | $3000 |
| N-Trek AWD | $52,160 | $49,160 | $3000 |
| Ti AWD | $51,265 | $50,265 | $1000 |
| Ti Hybrid | $55,465 | $53,265 | $2200 |
| Ti-L AWD | $54,265 | $53,265 | $1000 |
| Ti-L Hybrid | $59,265 | $57,065 | $2200 |
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