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Diesel a priority for Peugeot

That honour went to VW with the Eos. But now Peugeot has joined in, with the 308CC being offered in petrol and diesel variants.

Peugeot Automobiles Australia general manager and director Ken Thomas said diesel was important to the company which last month won the Le Mans with a diesel-powered car following on from Audi which achieved diesel victories over the previous two years.

Thomas said diesel represented about 60 per cent of their sales and they only offered the 407 in diesel because "that is where customers demand has been".

"People are just asking for it in diesel," he said. "National demand for diesel passenger cars is up 35 per cent and represents about 6 per cent of the market." He said 308 diesel represented 37.18 per cent of Peugeot's total sales, while 308 petrol was 19.63 per cent.

The 308 hatch and Touring are the brand's biggest sellers by far at 59.7 per cent of sales. Thomas said this year they expected to sell about 6430 vehicles, which is down 824 on last year and a whopping 2377 down on their record total in 2007.

Next year he predicted 308 would sell about 3150, 308CC would sell 600, 207 about 750 and 207CC would account for 300.