BYD Seal vs Hyundai Ioniq 5

What's the difference?

BYD. The three letters which keep auto executives from the world's top brands up at night.

The brand’s meteoric rise in Australia from a trickle of imports to a torrent of Chinese-built EVs, outselling even Tesla in the first month of 2024, is testament to this relative newcomer’s ability to surprise and impress its buyers and the industry as a whole.

The car we’re looking at for this review, the Seal, could be its biggest challenge yet. Not only does it have to compete head-to-head with the car which put EVs on the map for mainstream buyers - the Tesla Model 3 - but it also has to vie for a share of the increasingly shrinking sedan market.

So, what’s the deal with the Seal? Is it any good? And, why did BYD choose to name it after a marine mammal? Read on to find out.

What is it about single letters and performance cars? 

BMW has M, Volkswagen has R, Lexus has F, and with only 23 choices left Hyundai opted for N - which stands for Namyang, site of the brand’s sprawling proving ground and development centre in South Korea, and Nurburgring, the famous German racing circuit where its performance cars are fine-tuned.

And like BMW M Sport, VW R-Line and Lexus F Sport, the Korean giant has N Line as a ‘lite’ option. Sporty models that add a little more punch and visual flair without crossing the line into hardcore hot-rod territory. 

And this is one its latest examples, the pure-electric Ioniq 5 SUV in top-spec Epiq AWD trim and equipped with the N Line Option Pack as well as the tricky Digital Mirror Pack.

In this configuration it slots into the $90K price band, which means it has a lot to live up to in terms of performance, safety, driving dynamics, value and more. 

So, stay with us to see if this premium five-seater is the kind of sporty EV SUV that gets your heart racing.