What's the difference?
Late last year, Audi gave its large SUV range a freshen up by stocking its showrooms with the Q8 55 e-tron model; a rebadged, facelifted full-sized electric SUV designed to go head-to-head with things like the Mercedes-Benz EQE.
As it turned out, the Q8 55 was destined to become the mid-spec model and now Audi has book-ended the Q8 range with the entry-level Q8 e-tron 50 and the flagship SQ8 e-tron.
And while the previous 55 model was available in Sportback and SUV (station-wagon) forms, the latter has now been dropped.
That leaves the 50 model as an SUV only, while the headline act – and the vehicle we’re testing here – the SQ8 can be had in either body style.
The reason we’re concentrating on the biggest, baddest, most expensive variant, is that’s precisely what Audi is tipping the Australian market will gravitate towards.
In fact, as many as 70 per cent of Q8-platform sales could be the SQ8. That’s in line with the Australian market’s fondness for spending up big on the sportiest version of many makes and models, but it remains a bit of an anomaly in the rest of the car-buying world. Nevertheless, it remains the reason we’re focussing on that variant here.
Of course, electrification has never been more important for a carmaker operating here since the New Vehicle Efficiency Standard was announced recently, and even though the Q8 range will be a small percentage of Audi’s sales here, any EV represent progress towards meeting corporate targets.
It was, perhaps, a matter of time before BYD joined the seven-seat SUV brigade. In fact, the real surprise is that it has taken the Chinese brand as long as it has to begin mining the rich vein of Aussie car buyers looking for a full-sized SUV with the ability to seat a bigger family across three rows. But here it is, finally, anyway, the Sealion 8.
Interestingly, BYD hasn’t started its quest for seven-seat dominance by offering a traditional hybrid driveline. Instead, it’s gone straight for the throat with a pair of plug-in hybrid drivelines, both offering their own distinct take on the concept.
The first is a front-drive variant of the Sealion 8. With a single electric motor and a useful range, it stands as the sensible choice. But for those who want more performance, there’s the almost comically-fast all-wheel drive version with a pair of electric motors and monstrous acceleration. Interestingly, there doesn’t seem to be much in the middle, but the brand’s typically sharp pricing means there’s not a huge price-gap to negotiate in any case.
Of course, this is a pretty crowded marketplace right now, and standing out is the key to success. Whether that’s through value-for-money, performance, practicality or just shock value is open to debate, but it remains that BYD is launching the Sealion 8 into seriously competitive seas.
There’s not doubt large, luxury SUVs like the SQ8 have a lot to gain from electrification in terms of refinement, performance and running costs. The flip-side is the extra mass of the batteries and other electrical gear but, in this case at least, there might be a silver lining there in the way the hulking SUV manages to force the air suspension into agreeable submission.
For our money, the station-wagon variant is the one to buy. It’s cheaper to begin with and with its greater luggage capacity, it simply makes more sense. Which is not to say the Sportback version is compromised in luxury, safety or performance terms, but if practicality doesn’t figure highly in any purchasing decision involving an SUV, then we sense a great disturbance in the force.
Regardless of what’s powering the SQ8, the driving experience is vintage Audi and that’s a good thing, and even that massive kerb mass can’t blunt the sort of chassis dynamics and feedback we’ve come to expect from the brand.
Some buyers will possibly baulk at the projected range and the Audi’s appetite for electrons, but when lined up side-by-side with its major competition, the SQ8 is every chance to emerge as the one to buy. We’ll need a proper comparison for that, of course, but the Audi should be on any short-list of big, deluxe, electric SUVs.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
There’s quite a bit to like here. There’s plenty of equipment, and lots of choice in price, trim level and mechanical complexity.
The driving dynamics are fine if you’re not looking for anything sporty although the performance offered by the dual-motor variants must be considered excessive, even if it’s pretty exciting the first time.
Perhaps what’s missing from the Sealion 8 experience is anything that stamps the car as something special within its hotly-contested market segment. Which is another way of saying it offers up the same limitations, most notably in the third row accommodation and access.
You only need to drive a one-box people mover and utilise the rearmost seat, to understand that the two-box SUV, while a pretty marketable thing, is compromised once the passenger count exceeds five. Nothing new there, but nothing new in the BYD, either, to change that narrative.
At which point, the front-wheel drive variant emerges as the most pragmatic choice and probably the one that meets all the important family tasks headed its way for the smallest outlay.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
Stylistically, the big news is that the SQ8 is the second model to take up Audi’s latest exterior design language. That includes the two-dimensional Audi grille logo as well as a 'singleframe' (Audi’s own word) light bar that links the matrix headlights.
The SQ8 also gets Audi’s Sport Package as part of the price of admission, and that includes black roof rails and other touches.
Of more technical interest is the way the front of the car has been designed to aid air flow around the front wheels. Controllable flaps in the front fascia as well as underbody winglets keep the air flowing around the wheels without contributing to excess aerodynamic drag at speed.
In an engineering sense, the big news is the adoption of a three-motor layout. While some manufacturers are yet to see the value in this, having a motor on each of the rear wheels means there’s no longer a need for a rear differential.
BYD has done its best to give the Sealion 8 its own character and vibe. In fact, it’s a pretty smart looking thing - although still very much a two-box wagon concept - and that’s no given when you consider how much some big SUVs can start to look like large blobs of nothing when you look closely.
There’s the usual Darth Vader stuff at the front, but in profile, the diagonal vent across the front door makes a bit of a statement. The 'plaited' motif of the tail-lights might be stretching things a bit, though.
Inside, the modern board-room feel is invoked by the angular lines and high-tech look and feel of the large info-screens. The panoramic sunroof of the Premium grade also helps brighten up an otherwise pretty dark space.
There’s absolutely no question Audi knows a thing or two about cabin layouts and ergonomics. Like other contemporary Audis, this one features the fully customisable Virtual Cockpit with a huge range of possible displays and layouts. And again, as usual, it all works seamlessly and efficiently.
The head-up display is amazingly clear and the twin touchscreens divide the car’s tasks logically. Yes, there’s a lot going on, but compare the way the Audi applies logic to the menu strategy to the scatter-gun approach of many others, and you can see that plenty of thought has gone into this stuff.
Also, it goes without saying, of course, that there are multiple charging points as well as plenty of connectivity with good wireless connections available. That includes wireless phone changing.
The front seats are sporty but not too firm, even if they do give you a bit of a squeeze thanks to high bolsters and lots of contouring. The rear seat is likewise firm initially and is really best for two backsides thanks to the sculpting of the rear bench.
That said, it will accept a centre passenger, but that seat will be the last one occupied. Rear legroom – important in a car like this - is good, there’s enough room for your feet under the front seats and headroom, even in the allegedly racier looking Sportback, is ample if not huge.
The panoramic sunroof means there’s plenty of light to counter the dark interior colours, and the only real surprise is the amount of hard plastic on the upper part of the door trims, just below the glass. Given the acres of much plusher trim farther down the door, this seems a bit odd.
The other comment we’d make is that the SUV body simply makes more sense in terms of load carrying (569 litres plays 528) and makes more of the SUV’s claim to practicality.
The Sportback is also a bit of an acquired taste and while it’s not the first SUV-coupe mash-up we’ve seen, to many eyes, the combination never looks right. Coupe on stilts? Surely, not for everyone.
On that subject of practicality, the SQ8 bucks the trend in EVs by being able to tow up to 1800kg with a braked trailer. The factory towing pack is a $2180 option.
BYD has made sure all three rows of the Sealion 8 are fit for purpose while attempting to make the rearmost row (traditionally the trickiest to get right) less of a downmarket place to be. With that in mind, both rear rows get air vents and climate-control adjustment for that part of the car. There's also a pair of USB-C charge ports in the second row and a single USB-C and USB-A port in the third row. The third row also has cupholders bult into the wheel arch on each side.
With the third row in place, there’s a decent amount of luggage space (270 litres) largely thanks to the Sealion’s five-metre overall length. There’s no spare tyre, but a puncture repair kit lives under the floor (as does the removable cargo blind) and the rearmost luggage space also incorporates a 12-volt socket and luggage hooks.
A pair of pull-tabs drop the headrests and then the entire split third row in a single movement, at which point you suddenly have a five-seater with a huge, 960 litres of luggage space. And if you need to cart gear over people, the second row also folds flat to open up 1960 litres of space.
Up front, the feeling of spaciousness is amplified due to the low scuttle height and what the aviation industry calls the glass cockpit (no analogue dials or gauges at all). The 15.6-inch central info-screen runs the usual apps and control displays but, thankfully, the climate control touch-controls are tethered to the bottom of the screen, so they’re always visible regardless of what else is going on.
The 10.2-inch driver’s display adds a head-up function in Premium trim and displays the usual array of information required to operate the vehicle. But even better is the steering wheel which features a thick, well-padded rim that looks and feels pretty luxe. It also houses the usual buttons for stereo, phone and cruise-control functions.
A really nice touch is the addition of an extra set of tilt controls on the inside of the passenger’s front seat, allowing the driver to control that seat to allow people in or out without leaving their own seat. Nice one.
It is, of course, the centre row of seats that will make or break a car like this for many families. Even though many clans will not use the rearmost seat much of the time, the central row will get a huge workout. So it’s nice to see that leg, foot and headroom are all sufficient for even growing teenagers. Again, the car’s overall length appears to be the key, but it’s also worth noting the centre row seat is comfy and supportive. The outboard positions in the second row also feature heating and ventilation functions.
The third row, however, follows SUV tradition by being strictly for smaller kids. Access past those huge wheel arches is tight, and once you’re in, there’s a combination of dark trim and tiny windows to limit joy.
While it won’t matter to many buyers, the front-drive Sealion 8 is rated to tow 1800kg with a braked trailer, and up to two tonnes in the all-wheel drive version. But there’s no spare tyre fitted, and roadside flats need to be addressed by the included tyre repair kit.
None of the Q8 variants are what you’d call remotely spartan, and even the entry-level Q8 50 gets air suspension, Audi’s 'Virtual Cockpit', 20-inch alloy wheels, LED headlights, ambient interior lighting, dual-zone climate control, driver’s seat memory function, a head-up display, digital radio and a 360-degree camera.
The Q8 55 builds on that with the Sportback body (which is not available on the 50 variant) an extra 50kW of power from its twin electric motors, 21-inch alloy wheels, sports front seats and four-zone climate-control. There’s also an electrically adjustable steering column (the 50 has manual adjustment).
What makes the SQ8 the flagship car, of course, is not just more equipment (though there is plenty of that) but rather the optimised driveline with its three electric motors and 370kW output.
Beyond that, you also get a panoramic sunroof, 22-inch alloys, matrix LED headlights, heated front seats and a Bang & Olufsen premium sound system with no less than 16 speakers including 3D loud-speakers.
And because choice equals luxury, the SQ8 can be had in either of the Q8’s body styles; the station-wagon SUV or the Sportback. Neither of which run to a third row of seats.
Option packs include the 22kW charger option at $6900 and the 'Sensory Pack' which gets you headlights capable of branded projections on to your garage wall, e-tron branded puddle lights, powered, soft-close doors, heated rear-outer seats, an interior ioniser and 'fragrancer', extra dashboard leather and manual rear-window sun-shades. Yours for an extra $9600.
And if the SQ8 doesn’t look menacing enough, there’s a black exterior package at $2300 that, um, adds extra blackness.
The one option you need to think about carefully is the virtual mirror package which, at $3500, replaces the conventional mirrors with cameras that show what’s behind on panels in the top corner of the front door trims. It takes a bit of acclimatisation and revision of muscle-memory and is definitely not for everybody.
The price hike over the $140,600 entry level car is a hefty $33,000 for the SUV variant ($173,600) and a neat 40-grand for the Sportback ($180,600).
BYD will offer the Sealion 8 in three trim levels, starting with the front-drive Dynamic at $56,990, before on-road costs, then moving to a pair of all-wheel-drive variants, the first with the same Dynamic trim level at $63,990 and the range-topping Premium AWD at $70,990.
The Dynamic trim level on both the front-wheel drive and the all-wheel drive variant gets you three-zone climate-control, air vents in both rear rows, full connectivity including wireless Apple CarPlay and Android Auto. There’s also wireless phone charging. The Dynamic specification also takes on 20-inch alloy wheels and there’s full LED lighting as standard.
Pony up for the Premium trim and you make the switch to 21-inch alloys, a 21-speaker sound system and even a massage function for the first two rows of seats. The Premium also includes a head-up display for the driver.
Not as easy to quantify is the level of plush inside the cabin. There are lots of soft-touch surfaces and the whole interior design looks pretty fresh and modern and well put together. But more than that, there’s a bit of design flair that makes the BYD feel perhaps a bit more expensive than it really is. That’s not an easy thing to pull off. But it seems to work here, even in the entry-level Dynamic trim.
Against the competition, the Sealion 8 can't match the similarly specified Chery Tiggo 8 on price, even though on performance and EV range, the Tiggo 8 and the entry-level Sealion 8 are quite similar. The more expensive Sealion 8 Premium, meanwhile, lines up pretty neatly on price with the Kia Sorento S PHEV. But that vehicle can't get close to the epic straight-line performance of the BYD.
While many electric all-wheel-drive vehicles use a motor on each axle, the Audi electric 'Quattro' system here arguably goes one better with a total of three motors.
The front axle features the traditional single motor while the rear axle has two; effectively a motor on each rear wheel.
When they all chime in, they bestow the e-tron with a maximum of 370kW of power and an astonishing 973Nm of torque; more than enough to get the 2.6-tonne e-tron moving.
Enough, in fact to get the car from rest to 100km/h in a claimed 4.5 seconds and on to an electronically limited top speed of 210km/h.
A single-speed reduction transmission is fitted and drive is constantly sent to all four wheels via an electric version of Audi’s famed Quattro all-wheel-drive layout.
Suspension is by adaptive air springs and there’s adjustable (via the steering wheel paddles) regenerative braking.
BYD has managed to keep a lid on the price of the entry-level version of the Sealion 8, by specifying it with front-wheel drive rather than the all-wheel drive of the other two variants. It still gets the same driveline beyond the lack of a driven rear axle, although battery capacity is the other difference.
As such, you’re looking at a 1.5-litre petrol engine (kind of the default powerplant for Chinese SUVs right now) with a turbocharger. With the 19kWh battery chiming in to power the electric motor, the driveline can achieve outputs of 205kW and 315Nm.
In the case of the AWD variants, the larger 35.6kWh battery and extra electric motor ups the potential outputs to 359kW and 675Nm which is a huge jump any way you look at it and gives the Sealion 8 a huge bandwidth when it comes to matching buyer performance aspirations.
All the variants have the potential for a claimed electric-only range of greater than 100km if owners use the plug-in facility to charge either at home or at work. For the AWD variants, the larger battery stretches the EV range to a claimed 152km. On longer journeys or whenever the battery has reached about 25 per cent capacity, the Sealion 8 acts just as any other hybrid with regenerative braking and electric assistance to aid performance.
In suspension terms, the BYD is pretty conventional but if you do pay the extra for the Premium variant, you’ll gain adaptive dampers.
Moving this much weight at such velocities and for such distances requires a big battery. In fact, Audi claims the SQ8’s battery, at 114kWh is the biggest in the business.
But, again, it needs to be, especially with the claimed energy consumption of a hefty 28.8kWh per 100km for the SUV version and 28.0kWh per 100km for the slightly slipperier Sportback.
That gives a theoretical range of 417km for the SUV and 430 for the Sportback, both of which are numbers some potential buyers won’t consider sufficient.
But those same people should consider the fact that in a mix of winding country roads and some freeway running, we were able to beat those consumption claims, recording closer to 26 or 27kWh per 100km which, if nothing else, suggests the published range figures might be somewhat closer to reality than the EV (or any other segment of the car industry) market typically gets.
The standard charger runs at 11kW but on a 10-amp household socket, home charging will be limited to 7.2kW, although an optional 22kW charger ($6900) is also available from Audi.
The DC charging is the highlight, however, and the SQ8 can cope with charging speeds of up to 170kWh, meaning it can theoretically get from 10 per cent to 80 per cent charged in about 31 minutes on a commercial charging station with enough grunt.
BYD claims a range of more than 1000km for both variants of the Sealion 8, provided you start with a fully charged battery and a full 60-litre fuel tank.
The BYD can also make use of commercial fast-chargers and, when using the maximum 40kW on the FWD version and the 74kW possible for the AWD variant, the charging times from 30 to 80 per cent are both under 20 minutes. The Sealion 8 can also charge at 11kW on an AC socket and the vehicle also offers V2L (Vehicle to Load) capability, meaning it can power on-site work tools, camping gear or even your house at night.
Provided the EV battery is kept at 25 per cent capacity or above, BYD claims a 1.0-litre per 100km fuel consumption figure for the car based on the laboratory test. In the real world, the results will vary enormously depending on where you drive and how the car is used. Deplete the battery and continue to drive at highway speeds, and your actual fuel consumption might easily increase to many times that 1.0-litre claimed figure.
Almost a thousand Newton-metres (not to mention 370kW) infers some pretty serious performance and so it is.
When you press down on the throttle pedal, there’s an instant and somewhat furious response from the driveline. And just as the Audi’s touchscreens have been calibrated to respond on a human scale, so too have the major driving controls.
That said, while there’s more acceleration on tap than most drivers will ever have experienced, the SQ8 doesn’t move forward with quite the irresistible force the bald numbers might suggest.
And that’s purely down to the thing weighing the wrong side of 2.6 tonnes. Sure, Audi claims 4.5 seconds and that seems fairly believable, but it’s not quite as ballistic as some other current EVs.
Still, that’s hardly its mission in life, anyway. Top speed, in the interests of thermal management, has been limited to an entirely understandable – not to mention adequate - 210km/h.
But one thing all that kerb mass has (arguably) done is make the suspension work properly. Speaking purely personally, until I’d sampled the SQ8 over a variety of bitumen joins, potholes of all sizes and even clattering level-crossings, I was yet to drive a passenger car on air suspension that worked as well as the brochure claimed.
Historically, air suspension has been okay on smooth roads and even sometimes bigger lumps and bumps. But it usually fell short of expectations on small amplitude, high frequency stuff that made the suspension judder and stutter. Not this Audi.
Even on the 'Dynamic' setting, the ride never falls beyond plush although you will notice a little more stiffness being dialled into it by the computer.
The best advice is to leave it in the 'Comfort' setting where there’s still lots of roll and pitch control, yet an even higher degree of suppleness that fundamentally refuses to be beaten by a lack of post-Covid road maintenance. And this from a car that rides on 22-inch wheels and tyres.
Perhaps compressed air doesn’t scale in a linear manner, making the addition of a couple of tonnes of sprung mass a positive, rather than a negative.
The other thing Audi has done well to maintain is that almost indefinable corporate steering response.
It’s kind of muted this time around in terms of its ability to talk to you, but there’s still an over-arching Audi-ness to it with an instant pointiness without the frenetic feel often associated with a quick ratio and sticky tyres.
The first thing you’re going to do in a Sealion 8 is wonder where the gearshift is. It’s a column-shift, but it's not only located where a traditional indicator stalk would be, it looks very much like one, too.
This promises two things. One, you’ll spend a few seconds finding it and two, you’ll try to turn the indicators on with it at least once every drive. (The real indicators are on the other side of the steering column.)
Another note to those test driving a Sealion 8. Sample the front-drive version first. (I’ll get to why in a minute.) When you do, you’ll soon figure out this is a driveline that prioritises electric running. That is, the petrol motor barely ever actually drives the wheels (only at full throttle and higher speeds). Any other time, if the petrol engine is running, it’s to charge the battery that keeps the electric motor purring away. This is how efficiency is defined by BYD.
You’ll also find that the Sealion’s acceleration is purposeful in that electric-motor way, but hardly startling. And when you do smash the throttle and force the petrol engine to drive the axle, you’ll notice that this takes a fair time to play out, and that when everything is grunting as hard as possible, the petrol engine is quite noisy and even a little harsh sounding. Use the driveline sensibly, though, and it’s all smooth and quiet, even if that then means you can hear a little suspension noise creeping into the cabin.
That done, you’re now free to drive the AWD variant. Why wait? Because this thing is seriously off the leash. Bear in mind that 359kW of power is getting on for the thick end of 500 horsepower in the old money, so even though the Sealion 8 is a hefty critter at about 2.5 tonnes, all that power and torque will get it from rest in under five seconds, or thereabouts. The relevance of this to family-car technology is hugely debatable, but it’s one heck of a party trick the first time you try it.
The huge torque also magnifies the Sealion 8’s natural tendency to lift its inside front wheel when accelerating out of a turn. A small tyre squeak can sometimes be heard before the traction control gathers it all together, but even the single-motor variant displays the same trait.
In steering and suspension terms, it’s probably fair to say the Sealion 8 doesn’t unlock any new depths of talent. The ride is pretty comfy but at the expense of body control and the steering points the wheels but doesn’t convey much else to the driver.
That said, the fact everything seems to be tuned to the same frequency means it all works okay. You don’t have too-fast steering fighting the tyres or too firm suspension upsetting the interior calm. Use it as a family would, and it’s 100 per cent fit for purpose.
Like any modern, high-end SUV, the Audi is dripping with safety gear, both passive and the latest active driver aids.
Autonomous Emergency Braking is included, of course, but goes a bit further with pedestrian and cyclist detection. There’s also adaptive cruise-control with a speed limiter and the Audi offers assistance rather than just a passive warning with traffic-jam assist, collision avoidance assist, turn assist, exit assist, intersection assist, rear-cross traffic assist and lane-change warning and assist.
There are also front and rear parking sensors combined with a 360-degree camera system which includes a kerb view function for tight parking spots.
Given the bulk of the e-tron, that might be a pretty handy addition. A tyre-pressure monitoring system is also a great standard feature.
The SQ8 hasn’t been locally crash-tested but has scored a maximum five stars in European testing.
What’s missing? Probably only a central airbag to prevent front-seat head clashes in the case of a side impact.
Any family car needs to be safe, so BYD has thrown the kitchen sink at the Sealion 8 in terms of its active and passive safety gear. That starts with nine air-bags including full-length curtain side bags and a centre-front airbag to help prevent head clashes.
There’s also a 360-degree camera on all grades, front and rear parking sensors, and the full line-up of current driver-assistance functions including autonomous emergency braking, lane-keeping assistant, rear-cross-traffic alert and assistance, blind-spot monitoring, driver attention monitoring and a tyre-pressure monitoring system.
To that lot, you can add adaptive cruise-control, traffic-sign recognition, adaptive headlights, front and rear collision warning, anti roll-over systems and hill-hold functions. It’s also worth mentioning that the overhead camera system is very, very good with a clear, crisp display and no processing delay.
The driver-attention monitoring seems to behave itself better than some of the over-active systems other makers specify, but the lane-keeping assistance function is still far form perfect. To be fair, it is less aggressive than some such systems and the intervention is more subtle, but the recued aggression seems to be packaged with lower sensitivity. As in, the cameras seem to sometimes miss a critical white line, particularly if its faded or less than freshly painted.
There are also ISOFIX child restraint tether points in both the second and third rows, as well as seat-belt warnings for every position and an electronic child-safety switch for the doors.
The Sealion 8 is yet to be crash tested locally, so no ANCAP star rating is available.
Audi’s factory warranty is a good, but no longer remarkable five-year/unlimited warranty on most of the SQ8.
The exception is the battery which is covered by a six-year/160,000km warranty. Audi will also come to your home and connect the standard 10-amp charger and there’s an Origin Energy green power offer that comes with it.
Charging is taken care of for the first six years with a Chargefox subscription as well as Audi Connect. You’ll also get six years of free roadside assistance and the first six years of standard servicing are also included.
The SQ8 also makes good on the EV promise of less maintenance with service intervals every two years or 30,000km, whichever comes first.
Servicing any hybrid can be a bit more expensive thanks to the presence of two propulsion forms.
In any case, the Sealion 8 requires routine servicing every 12 months or 20,000km.
Warranty is BYD’s normal six-year/150,000km cover, although there’s also eight years and 160,000km of cover for the EV battery.
BYD also claims its 'Blade' battery technology is among the safest in the business, and says the design resists damage (and, therefore, the risk of fire) better than the competition.