Audi RS7 vs Denza B8

What's the difference?

The new-generation RS 7 Sportback heralds the further evolution of this large majestic beast, with more features, a beautifully finished cabin and with more grunt with the looks to match. You’d be hard-pressed to find a better combination of power, dynamics and comfort in the Audi range – apart from in the RS 6 Avant of course.

The Denza B8 is an incredibly luxurious car that has a lot going for it, including three rows of seating, a 3.5-tonne braked towing capacity and an eye-popping price tag, but it's held back by its overall heft and cumbersome ride.

If you don’t absolutely need the third row of seating, the smaller B5 is arguably the better pick and while it’s also not perfect, it’s a very compelling package and you’ll be saving thousands of dollars in the process.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

The big news is the RS 7 Sportback now comes with five seats. The previous generation car had just two seats in the second row. I'll talk more on practicality below but for now let's examine the new styling.

This RS 7 Sportback has new broad, black mesh grille, flanked by gigantic side air intakes, narrow headlights, and a thin upper air inlet which is a hat tip to early racing Audis.

While that new angrier, more angular and menacing face is a showstopper, everything about the new RS 7 Sportback seems to be accentuated further.

Look at the wheels. The previous generation came with 21-inch rims, now the new normal for the RS 7 are 22-inches – they're huge. Those wheel guards also flare out 20mm more than a regular A7's and the rear haunches have bulked up massively.

Come to the back of the car and the diffuser and bumper have also been beefed up. Nobody sitting behind you in traffic is going to think this is just a regular A7.

Don't expect the RS 7 Sportback's insides to be just as hardcore as its exterior. The cabin is almost identical to a regular A7's. It's a stunning cockpit dominated by a dash which protrudes back towards the passengers and houses the media screen. Anther display for climate is set into the big centre console which divides the driver and co-pilot into almost cocooned cells.

The cabin isn't without its RS touches though – there's the sports seats with honeycomb stitching, fully digital instrument cluster with RS specific meters, the RS steering wheel, the Nappa leather on the dashboard and the doors, the aluminium inlays. The level of fit and finish is up there with the best that I've seen on any production car.

The RS 7 Avant is 5009mm long, 1424mm tall and 1950mm across for a wide planted stance.

There’s no way around it, the Denza B8 is a big car. It’s almost 5.2 metres long which makes it larger than a LandCruiser 300 Series and more in line with the likes of the Land Rover Defender 130.

It looks quite boxy and tough on the outside, though it doesn’t have any features that define it specifically as a Denza beyond the inconspicuous badging. There are many angles that are reminiscent of the aforementioned Defender.

The body lines look crisper than the smaller B5, as does the semi closed-off grille and LED light script that connect the big LED headlights.

Unlike the B5, the tailgate-mounted spare wheel is much more prominent in the B8 and this therefore exaggerates its heft, not in a good way.

Inside, it’s luxurious and high-end with lots of visual appeal. I particularly like the amount of soft-touch finishes around the cabin and the overall lack of glossy piano black.

While luxurious, there’s also a rugged edge to the interior. This is most present in the large grab handles which you do need to use when getting in and out.

The amount of physical buttons and switches inside is a nice touch as you don’t need to relate on the touchscreen all the time. The fact the gear shift lever rises up when you turn on the car also adds to the special, luxurious feel.

The previous RS 7 Sportback was a four-seater, now it has five seats. That's right, a middle seat has been added to the second row, but, as you'd expect, it's not the best place be in the RS 7 Sportback, straddling the large driveshaft and ducking under the low roof-line.

That fastback profile does mean headroom in the second row is nowhere near as good as the RS 6 Avant's, but legroom is the same and, at 191cm tall, I can just fit behind my driving position with about 10mm to spare.

Up front it's not as spacious as you might think. That stepped dash protrudes into the passenger's space, the door pockets are thin and the centre console storage under the armrest is small.

Sportbacks are more practical sedans thanks the large opening offered by the hatch. The boot's 535-litre cargo capacity is great and only about 30 litres less than what you have in the RS 6 Avant.

For phones there's a wireless charger and two USB ports in the centre console storage box, while back seat passengers have two USB ports and a 12V outlets. There's also directional air vents and dual-zone climate control in the rear, too.

Hopping into the B8 you need to acquaint yourself with how the flush door handles operate. Generally they pop open when you unlock the car but sometimes they can be a little delayed.

Also inside the car there are electronic door release buttons which are nowhere near as intuitive as regular door pull handles. Sure you’d likely get used to this over time but you’ll need to explain it to new passengers all the time.

The seats in Chinese cars usually look nice but aren’t that comfortable or supportive for long-distance journeys. The B8’s are the opposite, offering great support and almost limitless adjustability. Adding to this is the standard heating, ventilation and massage functions.

Ahead of the driver is a leather-wrapped steering wheel which feels nice and has plenty of physical buttons with a tactile click when pressed.

Behind this, the digital instrument cluster is clear and high-resolution and offers a number of different layouts and informative pages you can cycle through. This allows you to customise the display.

In the centre of the dashboard is the mammoth 17.3-inch touchscreen multimedia system which is the largest central screen I have seen in a car to date. It’s a big screen for a big car and Apple CarPlay satisfyingly takes up the entire screen.

Thankfully, the screen is snappy and has a native user interface that is easy to navigate around without getting lost. I particularly like the swipe-down control centre menu that allows you to change key settings without diving into sub-menus.

My only hassle with the screen is I struggle to reach the far left-hand side due to its overall size. Perhaps a trackpad would solve this.

As I noted previously, the amount of physical switchgear around the cabin makes adjusting key functions easy. Examples include physical buttons to change the drive mode, activate the surround-view camera, adjust the suspension position and switch between EV and hybrid driving.

In terms of storage up front there are two non-ventilated 50W wireless phone chargers, two cupholders with adjustable depths, a shallow storage section under the centre console, plus a fridge/hotbox under the centre armrest.

Moving to the second row and the luxury continues. The seven-seat model features a three-seat bench that three people can easily fit across as the floor is flat, whereas the six-seat model gets uber-plush captain’s chairs.

Regardless of variant, there’s plenty of room in the second row, even for adults.

Second-row amenities include a small screen on the back of the centre console box that allows you to change the climate control and change the seat heating/ventilation, among other functions.

There’s also a button that opens the fridge/coolbox so the second-row passengers can access it. This is a nifty touch though you’d want to make sure small fingers don’t get caught as the anti-pinch function isn’t the strongest.

A feature that’s unique to the six-seat version is a massaging function on the second-row captain’s chairs. This is a very cool touch that no other SUV at this price point offers.

Accessing the third row in the six-seat version is rather easy as you only need to walk down between the captain’s chairs. It’s also simple enough in the seven-seat version as long as you access it from the kerb side.

Third-row space is decent for adults, but this shouldn’t be surprising as the B8 is such a hulking vehicle. The backrests also recline allowing for extra comfort. Amenities include air vents in the headliner, USB-C ports and scattered storage. It’s enough for seats that will likely only get occasional use.

Around the back the B8 has a side-hinged tailgate which is a little problematic as you need to allow space for it to open up in parking spaces. This is hard when the car is already 5.2m long…

With all three rows upright there is 147L of boot space, which is fine, but this expands to a much more usable 920L with the third row folded.

The boot space is square and usable, though there is a large load lip which is body-coloured and would easily get scratched if you drop something on it. Not the best in a family-oriented vehicle.

Boot-related amenities include buttons to electronically fold the second and third row seats and lower the suspension to make things easier to load into the boot, a 12V socket, scattered hooks, as well as a small underfloor section to store the changing cables.

Although it stands out like a sore thumb, it’s great to have a full-size spare wheel on the back of the tailgate. This is very helpful in the unlikely and unfortunate event you get a puncture.

The 2026 Denza B8 line-up starts at $91,000, before on-road costs, for the seven-seat version, which is strategically just under the Luxury Car Tax (LCT) threshold, whereas the flagship six-seat version is $97,990, before on-road costs.

Despite nearing $100K, this notably undercuts key rivals like the Toyota LandCruiser 300 Series and Land Rover Defender by a considerable margin, especially once you take the level of standard equipment into account.

The B8’s closest rival is currently the slightly smaller GWM Tank 500 PHEV which is priced even more competitively at $77,990, drive-away.

As a base there are 20-inch alloy wheels, adaptive LED headlights, soft-close doors, a 12.3-inch digital instrument cluster, a 17.3-inch touchscreen multimedia system, 18-speaker Devialet sound system, tri-zone climate control, leather upholstery, plus heated and ventilated seats in the first and second row.

Moving up to the six-seat version brings second-row captain’s chairs with adjustable legrests and a massage function, as well as a digital rear-view mirror, head-up display and Nappa leather upholstery.

This amount of standard equipment in a car that’s under $100K is wild and should definitely be enough to put in your consideration list if you’re after a big, three-row SUV. The smaller B5 offers similar levels of specification but goes without the third row.

The RS 7 may look like a large, well-mannered business class car, but think of it as a thug in a suit because this thing is a monster with a 441kW/800Nm twin-turbo petrol 4.0-litre V8.

That's almost 600 horsepower and the supercar acceleration that goes with it is brutal: we're talking 0-100km/h coming in 3.6 seconds. That also matches the RS 6 Avant and it's a tenth of a second faster than the Audi R8 V10 RWD supercar, (and also the previous-gen RS 7 Sportback Performance) and this is a large, four-door, five-seater.

Compared to the previous generation RS 7 Sportback Performance the power is down by 4kW, but torque is up by a whopping 100Nm. Give me torque over power any day.

Shifting gears is an eight-speed automatic transmission, sending the drive to all four wheels.

Power comes from a plug-in hybrid set-up combining dual electric motors and a 2.0-litre turbo-petrol four-cylinder engine.

Total system outputs are a meaty 425kW and 760Nm. They need to be, as the B8 has a kerb weight of 3.3 tonnes. Despite this, Denza claims it can still do the 0-100km/h sprint in just 4.8 seconds.

Power is sent to all four wheels with a rear mechanical diff lock as standard across the line-up. A front diff lock is only offered on the six-seat version.

What’s most surprising about this big beast is it offers a segment-meeting 3500kg braked towing capacity. It also has up to 700kg of payload, depending on the variant.

This is a large, all-wheel drive car with a 600 horsepower V8, but it also has a mild hybrid system in this new generation, which will switch the engine off at let the car coast down hills or at speeds under 22km/h.

Audi says this can save up to 0.8L/100km in real-life driving. That's great news, but consumption is still fairly high with Audi saying that after a combination of open and urban roads the RS 7 Sportback will have used 11.6L/100km.

Feeding the dual electric motors is a 36.8kWh lithium iron phosphate (LFP) battery. Denza claims it allows for an electric range of 115km, according to NEDC testing.

The battery can also be used as a power source for appliances using vehicle-to-load (V2L) functionality at rates up to 6.6kW.

AC charging is offered at rates up to 11kW, whereas DC fast-charging is offered at rates up to 120kW.

Additionally, there’s a 91L fuel tank. Denza claims this allows the B8 to have a total range of 1040km (NEDC).

Fuel consumption depends on how often you charge the battery. Denza claims the B8 will use 2.0L/100km from 100 to 25 per cent battery charge and 9.9L/100km under 25 per cent battery charge, both according to NEDC testing. Regardless, this is better than all similarly sized petrol- or diesel-powered SUVs.

I've never met an RS model that hasn't been great to drive – these cars are way more than just tough body kits and big wheels. The engineering which separates the RS 7 Sportback from the A7 makes them more distant cousins than siblings.

As I mentioned before the RS 7 Sportback and RS 6 share more than the same twin-turbo V8, there are also the giant brakes in form of 420mm discs at the front with 10 piston calipers and 370mm discs at the rear.

The optional carbon ceramic brakes are the largest ever to be fitted to a production vehicle at 440mm at the front and 370mm at the rear, saving 34kg in mass over the steel brakes.

Now standard for the first time is Audi's Dynamic Package, which adds dynamic steering (a variable ratio) paired with all-wheel steering, a sport differential, and a 280km/h top speed.

Coming standard is adaptive air suspension and for $2850 you can option the Dynamic Ride Control suspension, which is a hydraulically activated adaptive damper system 

At the Australian launch, Audi supplied two RS 7 Sportbacks: one with the air suspension and the other with not only the Dynamic Ride Control system, but also the RS Dynamic Package Plus which adds the ceramic brakes and increases the top speed to 305km/h – this was the car I started off in.

I'm going to say right away that you don't need ceramic brakes for regular road use. Sure it means you can tell people that you have the biggest brakes in the world and they save you almost 35 kilos in weight, and, yes, they're resistant to fading, but they're expensive to replace and the steel ones are incredibly good.

I also feel the Dynamic Ride Control sports suspension isn't necessary in a car like the RS 7 Sportback. This is a Grand Tourer designed to eat up hundreds of miles at lightspeed in comfort.

So, while I found the first RS 7 Sportback with the big brakes and sports suspension sharper and firmer than the standard car, it didn't seem to fit with this vehicle's intent.

The regular RS 7 Sportback still accelerated with the same brutal force and roared at the scenery flashing past. It still handled through the tight corners superbly with excellent turn in, mind-boggling traction and grip, and excellent body control, but all in far more comfort.

This is the point – we covered hundreds of miles at the Australian launch of the RS 7 Sportback in a range of RS models, and sports suspension can go from great to gruelling on Aussie roads with their coarse-chip bitumen and potholes. The RS 7 Sportback, with its air suspension, not only made driving far more comfortable, but easier, too.

Behind the wheel, the Denza B8 primarily acts as an electric vehicle (EV), meaning it’s largely quiet inside the cabin when driving around normally.

Once the battery charge gets down lower, the petrol engine typically switches on to top up the battery. It largely acts as a generator and a lot of the time you can’t tell whether it’s on or off.

You’ll likely only notice it if you floor the accelerator or go up a steeper hill. Even then the engine largely stays quiet and in the background.

When the battery charge gets down low enough and you gun it, the petrol engine can directly power the front wheels. This is rare, though, because the car leaves at least 25 per cent battery charge in reserve.

With 425kW and 760Nm thanks to the dual electric motors and 2.0-litre turbo-petrol engine, the B8 is far from slow. In fact, for a 3.3-tonne beast it absolutely hauls thanks to the instantaneous torque the electric motors provide.

However in the standard drive mode there is a noticeable input lag from when you push the accelerator pedal hard and when the car starts accelerating. This is reduced in the 'Sport' drive mode.

Although the B8 may produce lots of power and torque, it feels its weight. When you accelerate hard it pitches back dramatically, much like the Jeep Grand Cherokee. It’s much more pronounced than in the smaller B5, but still smile-inducing.

As standard, the B8 line-up gets an adaptive hydraulic suspension system that is claimed to be able to self-level the car. Despite this, the B8 gets a considerable amount of body roll regardless of which drive mode you select.

Many Chinese cars have floaty, comfort-oriented suspension tunes over firmer and a more dynamic-feeling ride, and the B8 is no exception. It feels like a 3300kg+ SUV.

The kicker is, like many body-on-frame vehicles, the ride gets busy on harsher roads with more frequent bumps. As a passenger you get jostled about in the cabin.

The steering tries to disguise the overall heft of this SUV but as a result it can feel overly assisted and vague at certain points. Depending on the drive it either artificially adds or reduces resistance.

Unlike the related BYD Shark 6, the B8 gets diff locks and a low-range mode which uses a clutch pack on the rear electric motor to allow for more controlled, low-speed crawling.

The adaptive hydraulic suspension allows the car to be lowered down or lifted up. In its highest mode there is a 890mm maximum wading depth.

Interestingly, compared to the smaller B5, the B8 feels more sorted off the beaten path. Its added heft helps round off bumps more easily, plus there’s added momentum behind it.

Lastly, in terms of noise, vibration and harshness (NVH), the B8 is a very quiet car to drive. As I mentioned above, the electric-first nature automatically makes this a quiet car.

Surprisingly, given the B8 is a huge 3.3-tonne box on wheels, there is very little road and wind noise. It seems Denza has put a big emphasis on sound insulation.

The Denza B8 received a maximum five-star ANCAP safety rating based on testing conducted on the related B5 in 2025.

There are 14 airbags which notably includes coverage for the third row, plus autonomous emergency braking (AEB), blind-spot monitoring, front and rear cross-traffic alert, adaptive cruise control, front and rear parking sensors and a surround-view camera.

The majority of the active safety systems do a good job, remaining in the background and only activating when absolutely necessary. However, the driver attention monitor is over zealous and struggles to detect your eyes when you’re wearing sunglasses.

Thankfully, you can turn this off using the touchscreen but it needs to be done every single time you drive the car.

The RS 7 Sportback is covered by Audi's three-year, unlimited kilometre warranty which not only falls behind in duration compared to mainstream brands but also its direct rival Mercedes-Benz which now has five-year, unlimited kilometre coverage. 

Service intervals are every 12 months or 15,000km with a three-year plan costing $2380 and a five-year plan for $3910.

The Denza B8 is covered by a six-year, 150,000km warranty, whereas the battery pack is covered by an eight-year, 160,000km warranty. There’s also three years of roadside assistance.

This isn’t a standout warranty in the mainstream market, though compared to premium marques it’s a notable step up.

Logbook servicing is required every 12 months or 20,000km, whichever comes first.

The first five years' of servicing totals $3762, which averages out to just over $750 per service. This is just a tad more than the smaller B5, but it’s much cheaper than premium rivals.