Audi Q3 vs Honda Civic

What's the difference?

Replacing a popular model is fraught with danger. Existing customers will tell you they love it, while focus groups of non-customers will tell you why they hate it and sometimes carmakers get caught trying to appease both groups.

Sometimes they’ll make it too big or change too much in the search for more sales and ultimately end up removing the elements that made it popular in the first place.

Which is why Audi has been extra careful with some subtle evolution for this new-generation Q3 SUV and Sportback. This isn’t just a popular model for Audi Australia, it has been the best-selling model for the German brand for more than five years, so getting it wrong would be a disaster.

I’m just going to cut to the chase here. This Honda Civic hybrid is a good car. A great one, even.

But for some reason, nobody is really buying it. And it’s not just because it’s not an SUV – it has been outsold in its segment this year by the the BMW 1 Series, the Mercedes A-Class, the MG4 EV, and the VW Golf. Premium and non-premium alike, they’ve all got the little Honda licked.

So, what’s going on? A CarsGuide investigation is required. Stick around and we’ll try to figure this out together.