Volvo Es90 vs Kia EV9

What's the difference?

More stylish than ever before, as quiet and refined as you'd expect from a luxury car and yet the stand out feature might once again be safety. Despite seemingly every new car being loaded to the gills with safety features, Volvo has managed to demonstrate industry best-practice and leads the way again.

I would encourage engineers from every other car brand to drive the ES90 to learn how to better integrate the modern suite of active safety features like forward collision warning and lane departure warning.

But beyond that, is the ES90 a car worthy of consideration? Well, pretty much everything it does the EX90 does too, so if you prefer an SUV that’s definitely worth consideration. But if you don’t want an SUV, if you prefer a sedan or just love to be different, the ES90 is a very attractive proposition in more ways than one.

Whether you think the EV9 GT is an over-priced mistake or the logical next step for a brand looking to move up in the world will depend on your point-of-view.

Kia has certainly extended the appeal of the EV9 range, but possibly in the wrong direction. Certainly the wrong direction if the goal is to add significantly more sales.

A cheaper alternative to the $97,000 EV9 Air would likely be a more popular choice from the point-of-view of Australian families considering replacing their diesel-powered SUVs with something that doesn’t rely on the chaotic fuel market. 

But that’s not really who the EV9 GT will appeal to. Instead, from the point-of-view of someone looking at a more expensive European option, whether it be an Audi Q8 e-tron, BMW iX or something else, the EV9 GT may be appealing in a very different way - assuming that they aren't driven by what badge is on the front.

Kia has certainly evolved beyond its ‘cheap and cheerful’ image or buying primarily for its long warranty. These days Kia is a mainstream brand, but whether it has enhanced its reputation enough to attract buyers willing to spend more than $130,000 will be decided in the showroom.

Discussing Volvo design will draw different opinions depending on your age. As a millennial, I grew up at a time when Volvos were, to quote a famous movie line from the 1990s, ‘boxy, but good’.

But over the past two decades Volvo has smoothed off those boxy edges and become one of the most style-conscious car companies in the world. It has embraced its now-unique place as a Scandinavian carmaker and uses softer edges and more Nordic design themes (such as light coloured interior woods) to ensure the ES90 is simply a good-looking car.

What it isn’t, at least not technically-speaking, is a sedan. That’s because it has a liftback rear-end design, rather than a traditional ‘three-box’ sedan with a conventional boot. That shouldn’t be a deal-breaker for anyone and it means it’s a far more practical design.

It also sits taller than a conventional ‘sedan’, which is an increasingly common trait for modern European sedans as they try to woo would-be SUV buyers. It’s not a lot, you certainly wouldn’t call it a tall or high-riding car, but it is noticeable.

Ends up as an ‘in-between’ design, neither one thing or the other. The closest thing it reminds me of is the short-lived BMW 5-Series GT, which is damning with faint praise, but it speaks to the challenge of making something that simply isn’t an SUV appealing to the modern SUV-obsessed market.

The very stylish cabin features that previously mentioned light coloured wood (at least in our test car) and that unique Scandinavian look. It’s the closest you’ll get to sitting in a Swedish lounge room on wheels.

Surprisingly, given the price premium and flagship nature of the GT, there isn’t a lot to separate it from the slightly less expensive GT-Line.

It’s only when you look closer you notice subtle touches, like the ‘digital grille’, an illuminated section of the front of the car that extends the lighting signature when you start the car. The other obvious difference is the unique and huge set of 21-inch alloy wheels at each corner. The black design is offset by bright green brake calipers, which is a unique colour for the GT.

This signature fluro green colour is also on the seat trim, including contrasting stitching, as well as the GT badge on the (three-spoke) steering wheel that engages the most potent version of the electric motors.

In terms of space the ES90 is very generous, which it should be given it's a five-metre long car. There’s loads of room front and the back so you’ll seat four adults in absolute comfort, and can squeeze in a fifth if needed. Thanks to the relatively flat floor, as well as the panoramic roof that can either be opaque or clear, the cabin feels spacious and bright even in the rear.

As for luggage space, the boot measures 424 litres, and obviously it’s very easy to access via the power liftgate. But it’s still not as big as an SUV. The EX90 offers up 655 litres of space in its five-seat configuration. Which is at least a small part of the explanation why SUVs have become the more popular choice.

But what really stands out in the cabin isn’t the space, it’s the technology. The ES90 Ultra’s multimedia system is centred around a 14.5-inch touchscreen that runs all the car’s key functions; you also get a 9.0-inch driver’s display.

Notably, Volvo has opted to offer Google’s operating systems built-in, which means while you can still run Apple CarPlay or Android Auto, if you have a Google account you can sign-in and have your contacts, address book and other details integrated into the car.

It’s a really fast system, too, supported by the most powerful software Volvo has ever put inside one of its cars. Having a big tablet-style screen is great and feels very modern, but if it runs slowly, with lag between commands, it’s not as useful. This Volvo system, particularly the transitions between menus and even the voice assistant, reacts with lightning-fast speed.

Then there’s the sound system we mentioned earlier. It’s a 25-speaker Bowers & Wilkins set-up with 'Dolby Atmos' and an app called Abbey Road Studios. This app has been produced in conjunction with the iconic recording studio made famous by The Beatles. The speakers and the app were all developed together to provide a superior audio experience.

The speakers themselves are incredibly powerful while staying crystal clear, with the Abbey Road app providing the ability to change the sound between 'Modern' and 'Vintage' settings that make you feel like you’re inside a recording studio.

Put simply, it is as impressive a sound system as I’ve ever experienced in a car.

In terms of practicality, space and usability, the EV9 GT does a lot to justify its price tag, with a cabin the equal of anything the luxury brands offer, at least in terms of the level of equipment available.

The sporty seats have adjustable side bolsters to either hug you tight for dynamic driving or open up and let you get comfortable for relaxed commutes. The front seats are heated and ventilated and also include a two-way power adjustable leg rest, for even greater support.

Those in the second row are treated to two 'captains' chairs with heating and ventilation as well, plus a massage function and the leg rest, which creates a ‘business class’ vibe for the lucky passengers.

The second-row occupants also get sun blinds (albeit manual), separate air-conditioning controls and access to USB-C charging ports in the backs of the front seats.

Accommodation in the third row is a little tight, but if the second row compromises legroom slightly you’re able to fit six occupants in relative comfort.

Those in the front get their own sunroof but there’s a second, larger sunroof to bring light into the passenger section.

In terms of the multimedia system, it’s run through the twin 12.3-inch digital screens, which are housed in a single panel to create the impression it is one large display. This is the usual Kia system, which is very easy to navigate and has both Apple CarPlay and Android Auto integration, if you prefer. 

As a major plus, there are physical buttons for the climate control and a power/volume scroll wheel for the sound system. There’s also an on/off button for the car, which is a small feature but another welcome, user-friendly touch.

As for the boot, well, with all six seats in use there’s only 333 litres of space, which isn’t massive, but that’s why Kia sells the Carnival. For an SUV with seven occupants, 333L is alright.

If you only need five seats you can liberate a more generous 828L, which is really good. It’s a nice, roomy and open cargo space.

If you really need to carry a lot of stuff and not many people, you have 2393L with the second and third row seats stowed.

On top of this, there’s a small 52L frunk, which isn’t very big but it’s a good spot to stash the charging cable. Which oddly is not where Kia actually stores it, instead there is a small bag/box which is just velcroed to the boot floor.

Given the EV9 is a purpose-built electric vehicle, why is the charging cable not stored in a more integrated manner? It’s only a small detail, and Kia isn’t alone in doing this, but I still find it odd that carmakers haven’t found a better way to deal with the EV cable yet, especially when the frunk makes so much sense as a permanent storage spot.

Starting at $129,250 before on-road costs, the EV9 GT is the most expensive model Kia has ever offered in Australia.

Whether by accident or design it takes Kia into uncharted territory and legitimately has the brand competing with European alternatives. For example, the Volvo EX90 (from $124,990) is cheaper, as is a Polestar 3 (from $118,420) while the Audi Q8 e-tron (from $140,090) and BMW iX (from $142,900) are within $15,000.

That means that, perhaps for the first time ever, Kia will be cross-shopped against Europe's finest. Does it live up to that expectation?

Well, to help justify the price, the EV9 GT gets a more powerful motor, electronically controlled suspension and is loaded with technology and creature comforts inside.

This includes a standard six-seat layout, a 14-speaker Meridian Premium sound system, Kia Connect Telematics, in-built satellite navigation with 10 years of live traffic information and map updates, wireless phone charging and ambient mood lighting. But there is much, much more, as we’ll detail throughout the review.

So if you’re looking for an affordable EV to help take some financial pressure off, unless you’re stepping down from something European and very expensive, this won’t likely help.

But, if you’re looking for an upgrade in that $130k-$150k price range, and are ‘badge agnostic’ for that price, then maybe the EV9 GT is right for you. 

But no matter which way you look at it, this is an expensive Kia and it will be a real test for how far it has come if it can find buyers willing to spend this much on the brand once famous for cars $100,000 cheaper.

As the name suggests, the ES90 Single Motor is powered by a single, rear-mounted electric motor that drives the rear wheels via a single-speed transmission. The motor makes a healthy 245kW and 480Nm, so the 0-100km/h sprint time is 6.6 seconds - sprightly for such a big car.

As alluded to earlier, there is a Twin Motor, all-wheel drive ES90 variant available in overseas markets, with 500kW, but Volvo Australia is yet to confirm when, or even if that will arrive here.

What’s under the bonnet, well technically underneath the front and back of the SUV, is what really separates the GT from the rest of the EV9 range.

The GT gets more powerful motors, boosting performance to 374kW of power and 740Nm of torque, which is a 92kW and 40Nm upgrade over the EV9 GT-Line.

Kia claims the GT can sprint 0-100km/h in just 4.5 seconds, nearly a full second faster than the GT-Line, and will keep going all the way to 220km/h. That’s really fast for such a big SUV, some might even say unnecessarily fast for a family-focused SUV, but given the asking price, adding extra performance is a logical move.

Built on Volvo’s 800-volt electrical architecture, the first Volvo to feature the technology, the ES90 is powered by a 92kWh battery that provides up to 554km of driving range on a single charge.

Volvo quotes an NEDC energy consumption of 18.5kWh/100km, with 300kW DC charging able to take the battery from 10 to 80 per cent in 22 minutes. A full, empty to 100 per cent charge using a 16A outlet will take 10 hours.

It should be noted that the EX90 SUV will be upgraded to the 800V architecture with the 2026 model year introduction.

The GT gets the same 99.8kWh battery as the GT-Line, but Kia claims the new flagship has a slightly longer driving range, but only 510km compared to 505km.

In the real world, the car’s own trip computer read around 480km when we collected it, but suggested with maximum efficiency (air-con off, driven in Eco mode, etc) we could reach more than 500km.

Energy consumption is rated 21.7kWh, but the EV9 GT was showing 24.2kWh on the trip computer. 

According to Kia, it can take up to 350kW of DC fast charging, which means a theoretical charging time from 10-80 per cent of just 24 minutes. Using a 50kW charger will extend that time to 83 minutes.

Again, in the real-world, using an Evie public charger we were able to add 42.1kWh in just under 34 minutes on a 75kW charger, taking the battery from 40 to 77 per cent.

As you’d expect from a luxury, electric car the ES90 is a quiet and refined vehicle to drive. Being a Volvo, the company has used its experience where it matters, and there is excellent insulation from the outside world. Unlike some EVs that lose the engine and hope that just makes things quieter, the ES90 gives you a genuine feeling of insulation from the exterior hustle and bustle. 

Performance is adequate from the single motor but it’s by no means a sports sedan with only 250kW/480Nm and such a big vehicle. But it has the instant response that is an EV trademark so it has all the performance this type of car and the drivers it will attract would likely need. If buyers start banging on the door for more power, Volvo can oblige, but for now it does the job you expect of a luxury four-door.

While it has the sedan silhouette, the taller body and raised ride height on the air suspension are noticeable. You will find yourself looking up at SUV drivers, but not all of them. It’s roughly the same seat height as you’ll find in a modern small SUV, so a slight elevation rather than a big boost.

The ride is what you expect from this type of car. You can adjust the suspension and steering between ‘soft’ and ‘firm’ settings, but even with the latter selected there is a lot of compliance and the ride remains comfortable.

The steering is fine most of the time, but when you have to do parking maneuvers you certainly notice the ES90's steer-by-wire technology. The steering literally feels like an old computer game steering wheel set-up, with very little resistance as the wheel lightly spins from lock-to-lock. It’s not a bad feeling, but it is a bit odd and takes some getting used to.

The ultimate take-away from the driving experience is just how relaxed it is - quiet and effortless are the two words that probably best sum it up.

On paper the EV9 GT sounds great if you’re into performance - 374kW and 740Nm is a lot for any type of car, even a big SUV. There’s no questioning that the EV9 GT is very, very fast, with that near-instant surge forward when you squeeze the accelerator in ‘GT’ mode.

But it is probably worth questioning the value of such a powerful and fast electric SUV, given the EV9 is clearly focused on being family friendly rather than a track weapon. To be perfectly candid, I rarely used the ‘GT’ mode because it just doesn’t suit the vast majority of driving conditions you’ll find yourself in driving an electric SUV.

I mean, you’ll never have an excuse for dropping the kids off at school late, but you’ll also likely rarely find yourself in a situation where you need to launch 0-100km/h in 4.5 seconds too. Obviously the performance is nice to have and helps to justify the asking price, but in day-to-day driving it doesn’t really make a significant difference to the EV9 experience.

Because, when you don’t unleash all that performance, you find yourself in a very quiet and refined SUV. The cabin is well insulated from the outside world, so you do get a sense of luxury, which is a major positive.

The electronically controlled suspension does a nice job of providing a comfortable and relaxed ride even on the big 21-inch alloys. It also does a good job, most of the time, of hiding the weight of such a big, electric SUV, so the chassis and suspension development team have done a great job.

The digital mirrors were also helpful during this test. The first time I tested an EV9 with them I found them a bit odd to use, as the angle you’re looking at on the screen isn’t the actual perspective of the situation. But this time around I quickly adapted to them and can see the merits of such technology.

The EV9 GT has everything Kia can include from a safety perspective. That includes airbag coverage for all three rows (including a centre airbag between the front passengers), ISOFIX and top tethers for all four rear seats and Matrix LED intelligent front lights. 

There’s also all the usual active safety systems, including autonomous emergency braking, lane keeping assist, safe exit warning, intelligent speed limit assist, driver attention warning, blind spot monitoring and 'Highway Drive Assist 2 with Lane Change Assist'.

That latter system, the ‘Drive Assist’ is good in theory, but Kia, like parent company Hyundai, still has some work to do on better calibrating and integrating some of these active safety elements. Yes, it’s great they have added the ability to mute the annoying speed limit sign recognition chime, but the Highway Drive Assist is still too jerky and adds a lot of unnatural weighting to the steering that makes freeway driving require more attention at times, rather than relieving the pressure on the driver.

This isn’t something specific to the EV9 either, it’s pretty typical across both the Kia and Hyundai range. While these systems are difficult to get right, it can be done, so a bit more work is needed to make it feel more seamless.

But overall, the EV9 GT comes loaded with all the safety equipment, both passive and active, that you should demand from a family-focused SUV, so credit to Kia for that.

The ES90 is covered by Volvo’s five-year, unlimited kilometre warranty, which is competitive for the luxury market even if it’s shorter than the cover some mainstream brands offer.

Servicing costs are currently unclear, at the time of publication. Volvo Australia typically offers five-year servicing plans for its models but is yet to finalise the cost for its electric vehicles.

Despite its long history in Australia, Volvo still has a relatively small footprint in this country with only 28 dealers/service centres spread across the country. However, more are planned to expand that coverage in the coming years.

The EV9 is covered by the usual seven-year, unlimited kilometre warranty, albeit with the battery only covered for seven years/150,000km.

Service internals are 12 months or 15,000km, whichever comes first, and Kia offers pre-paid servicing plans from three to seven years. The three year plan will set you back $723, five years $1379 and seven years $2038.

That means the average cost actually increases the longer you’re covered, but even over seven years your yearly average is only $291 in maintenance.

One major positive for the brand’s owners is Kia has grown to 147 dealers nationally, with coverage across both metro and urban areas, with all service centres able to work on EVs. That means you’ll get the same ease-of-service whether you buy a petrol, diesel or electric Kia.