Smart 1 vs Geely EX5

What's the difference?

Another day, another China-backed EV brand launches in Australia. This one, though, should be at least be vaguely familiar, with Smart having previously operated in Australia about 15 years ago, back when it was a Mercedes-Benz sub-brand rocking the tiny and clever Smart ForTwo and ForFour.

Mercedes is still involved, though now as a 50/50 joint venture partner with Chinese giant Geely, though the new Smart family is not being delivered by either company, and are actually being distributed by Mercedes’ biggest global dealer group, LSH Auto.

All of which is a load of information you don’t really need. But you should know, as a result of all that, the brand is promising a fleet of semi-premium EVs designed in Germany and built in China, with the Smart #1 the first to touch down in Australia.

Oh, and they pronounce the “hashtag” part of the model name, but I just can’t see that strategy becoming part of the Australian lexicon.

Anyway, part-Chinese, part-German and all electric. So should the #1 be on your EV shopping list?

You’re not alone if you’re struggling to grasp the sheer number of new names from China popping up in the Australian new-car market. There’s more than ten and the list is only growing.

Geely is yet another marque with an ambitious plan to break into Australia's top-10 auto brands. It might have a leg-up on rivals, though, because Geely has been dabbling in international marques for some time.

Volvo, Polestar, Lotus and Zeekr are either majority or entirely owned by Geely, and the father brand — like Volkswagen in its eponymous group — therefore benefits from years of engineering know-how from other brands. Clever.

The first car launching here Australia is the EX5, an electric mid-size SUV pitched at families. Think of it as a direct rival to the Tesla Model Y, Kia EV5 and XPeng G6 but (yet unconfirmed) sharp pricing might see buyers cross-shopping with Toyota RAV4s and Mazda CX-5s.  

Geely even proclaims Australian-tuned suspension, something Ford, Toyota, Hyundai and Kia have used to huge success. But does that mean the 2025 Geely EX5 is top-10 material? A spin in an early production model should give us some answers.