Foton News

Diesel utes have been one of the categories hit hardest by rising fuel prices in Australia, compounding an already slowing segment of the market. Even the best-selling Ford Ranger and Toyota HiLux are experiencing sales declines, with month-on-month drops for April.Ute options have grown substantially in recent times, with the addition of several new Chinese competitors. The BYD Shark 6’s success is well-documented, but it is somewhat of an anomaly in a segment where Chinese utes have experienced stuttering sales performances.One of these utes is the Foton Tunland, which was recorded in sales data for the first time in April, managing 97 registrations for the month.The Tunland returned to Australia after a more than eight-year absence Down Under, with a starting price of just under $40K, before on-road costs. The MG U9 is another experiencing a tough sales run, having amassed only 94 units in April and less than 700 units over the course of 2026 so far.With a drive-away price of $52,990, it is not priced too dissimilarly to the segment leaders like the HiLux and Ranger in the dual-cab category. JAC’s T9 also continues this trend, mustering only 56 registrations in April, and only 359 sales so far in 2026.The brand recently released a new cheaper dual-cab chassis ute, starting from $38,990 (before on-road costs) to try and boost its market appeal. One other Chinese ute falling into a similar category, bucking the wider market trend, is the LDV T60, with just 214 sales in April 2026. This number is better than many of its rivals, but still a decent chunk less than the established pack. It is priced from $45,253 (before on-road costs).Meanwhile, many Chinese brands are turning to plug-in hybrid power for their ute offerings, with many announcing new models launching before the end of the year. JAC unveiled its Hunter petrol PHEV ute, which is already open for orders, while the GWM Cannon PHEV will also join the competition soon alongside its larger Cannon Alpha sibling. Later in the year, Chery will enter the ute race with a first-ever diesel PHEV, as a point of difference to the successful Shark 6.Whether this flood of hybrid offerings can change the tide for many of these brands remains to be seen.

With all due respect to GAC and its plans for a new dual-cab ute — please don’t. Same goes for Hyundai, which has been talking up its plans for a ute in recent months, and Chery that has a yet-to-be-named new ute incoming. We have enough utes in this country.That might sound like a ‘click-bait, hot take’ (and it partially is) but it’s also very much true. The ute market in Australia is getting over-crowded and new additions will make it even more densely packed.Don’t take my word for it, Sean Hanley, the former sales and marketing boss of Toyota has been saying we’ve reached ‘peak ute’ for more than a year. Coming from a man who oversaw the enduring sales success of the HiLux and introduced the Tundra to Australia, that’s a notable position to take. Speaking in January 2025, Hanley said he wasn’t confident that more utes arriving would equal more sales overall.“I’m not necessarily sharing a view that it's going to grow astronomically because of the new entrants,” he said. “It may, I could be wrong, but it’ll be interesting to watch.“Looking towards the future, we already know that the number of ute models available to Australian buyers will expand rapidly. “They’ll be competing for an overall ute market that is likely to remain steady, which suggests that the average sales per model will come down as a result.”That hypothesis was proved correct when the 2025 sales were tallied. The ute segment grew only 2.7 per cent between 2024 and ‘25, despite 12 new entrants from several new brands — including Kia, BYD, MG, Foton and GWM.Go back five years and look at the difference between 2021 and ‘25 and the idea of hitting ‘peak ute’ comes into even greater focus. In that span there was 5.9 per cent sales growth but a 41 per cent increase in the available number of models. Hanley followed up his January comments with more at the launch of the new HiLux late in 2025.“So when I say the ute market's peaked, what I mean is that, well, exactly that, it's peaked. But it's still a significant market, and it will be for the future,” he told CarsGuide."But I think that whole ute market's going to be crazy for the next couple of years. So in the end it doesn't matter what I think. It matters what customers think.”Nissan Oceania Managing Director Andrew Humberstone, seemingly along with GAC and Hyundai management, believes the contrary and the ute market has increased volume in its future.“I don't want to really talk specifically about numbers, but we see certainly an increase in volume,” he told CarsGuide in December ‘25.While BYD has made strong in-roads into the ute market with the Shark 6, cementing itself as a top five selling dual-cab, the reality for most of these new players is they are attracting relatively small volumes.Kia, which set a public goal of 10,000 sales by the end of ‘25 managed less than half of that (4196), while despite a competitive price and bigger-than-average size, the MG U9 managed only 472 sales in the few months it was on sale. Foton split 177 sales between its Tunland V7 and V9 since they hit the market in late ‘25.But even some models that were on sale for the full year in 2025 fared poorly. The Jeep Gladiator found just 332 buyers, while the Isuzu D-Max, Mitsubishi Triton, Nissan Navara and Volkswagen Amarok all experienced sales drops.Of course, this story won’t stop the new utes from GAC, Hyundai and Chery coming, nor any other brand that wants to join in, but the reality is none are likely to dramatically increase the size of the overall ute market. Instead, the share of the market will just get divided up into smaller and smaller pieces.In the end, natural selection will play its part and the models that don’t sell will simply be overlooked by buyers and are likely to disappear eventually. One way or another, Australia will not have an endlessly growing number of utes to choose from.

You can't fit 10kg of dirt into a 5kg bag. That feels like an appropriate metaphor for the Australian car industry, where seemingly every few weeks a new car brand arrives to stake its claim on a piece of the market.

2025 was certainly the year of the new car brand coming to Australia.

Foton is on the comeback trail in Australia, but what comes next won’t be an SUV or a larger and more-powerful ute. Instead, the Chinese brand has at least one new value-focused van under consideration, as it seeks to cement its reputation as a provider of no-nonsense commercial vehicles in this country.

New Chinese utes have arrived and they are more than $20,000 cheaper than top-end HiLux and Ranger models.The Foton Tunland range kicks off at $39,990 (before on-road costs) for the Tunland V7 two-wheel drive variant and tops out at $49,990 for the full-fruit Tunland V9 S four-wheel drive.That entry point is similar to the petrol-powered Toyota HiLux Workmate two-wheel drive, but it is about $10,000 cheaper than the most affordable two-wheel drive HiLux and Ranger with turbo-diesel grunt.Foton has now opened the order books for the Tunland line-up before deliveries commence later this month. They will initially be available in a select number of dealers in capital cities and major regional towns before the network expands later this year.Power comes from a 2.0-litre turbo-diesel engine with 48V mild-hybrid assistance that makes 120kW and 450kW, and is paired to an eight-speed automatic transmission.Those numbers are down on the competition but all Tunlands can tow 3500kg and have a payload of between 995kg and 1089kg, depending on the variant.All variants have 240mm of ground clearance and 28 and 26 degree approach and departure angles, respectively. Wading depth is 700mm.The V7 is pitched more towards tradies with a payload of more than 1000kg and rear leaf suspension, so think more HiLux Workmate or SR spec.The V9 is more lifestyle-focused, in a similar vein to a Ford Ranger Wildtrak, with a more luxurious cabin and advanced multi-link rear suspension. Foton General Manager Glen Cooper said the Tunland has been tested and tuned for Australian conditions.“The all-new Tunland offers something truly unique – the space and toughness of a larger workhorse, paired with the comfort and driveability of a modern SUV, all without a premium price tag,” said Cooper.Foton is backing the Tunland with a seven-year, unlimited-kilometre warranty. 

Chinese carmakers aren’t just winning over Aussies with affordable electric SUVs, the same manufacturers have quickly established themselves as serious competitors in the popular ute segment that's dominated by the Toyota Hilux and Ford Ranger. Just this year we’ve seen a stack of new Chinese utes models arrive in Australia to join some already well-established players. So, here’s the ultimate list of Chinese utes in Australia to help you keep up to date with what’s on the ground now and those expected to arrive soon.BYD has taken Australia by storm with its affordable electric cars, but wading into the treacherous and competitive waters of the ute segment inhabited by the likes of Toyota’s HiLux and Ford’s Ranger was brave. BYD, however, didn’t just wade in, it backstroked in during late last year and stole a sizable chunk of the market with the Shark 6 becoming the fourth best-selling 4x4 ute on the market so far in 2025.The Shark 6 is a plug-in hybrid that uses a 1.5-litre turbo-petrol engine with two electric motors for a combined output of 321kW and 650Nm. Braked towing capacity is 2500kg.The GWM Cannon is the most established Chinese ute in Australia and is popular for its combination of good looks and good value.The Cannon dual-cab has a 2.4 litre four-cylinder turbo-diesel unit making 135kW and 480Nm. Braked capacity is 3500kg.JAC’s T9 arrived in Australia in late 2024 and there are currently two grades on sale - the Oasis and the Haven. Powering the T9 is a 2.0 litre four-cylinder turbo-diesel engine making 120kW and 410Nm, mated to an eight-speed automatic transmission. Braked towing capacity is 3200kg.LDV’s Terron 9 is the latest member of the brand’s growing ute family. Larger in every way than the T60 both in dimensions and grunt.Powered by a 2.5-litre turbo-diesel four cylinder making 163kW and 520Nm, the Terron 9 has a braked towing capacity of 3500kg.An eTerron 9 electric version could also be arriving in Australia soon. The LDV T60 is the smaller stablemate of the Terron 9 and is powered by a 160kW/500Nm 2.0-litre turbo-diesel four-cylinder, mated to an-eight speed automatic, with a six-speed manual gearbox also available. LDV upgraded the T60 in 2025 and this T60 Max, as it's called now, has a higher braked towing capacity of 3500kg.The new Foton Tunland arrived late in 2025 a very different vehicle to the one we used to know with strikingly handsome exterior and lavish looking cabin.All variants have a 2.0-litre turbo diesel engine with a 48V mild hybrid system, with outputs of 120kW and 450Nm.Chery has confirmed that it will bring a plug-in hybrid ute to Australia to compete against BYD’s Shark 6 in 2026 and the Rely P3X could be it.Rely is one of the many brands owned by Chery, along with Omoda and Jaecoo which are already in Australia. Rely showed off the P3X recently at the Chengdu motor show and it's very likely one or both of these will be vehicles to be picked and arrive wearing a Chery badge.The P3X appears to have all the ingredients to make it a tough rival to the BYD Shark 6 with its ladder frame chassis and 2.5-litre turbo diesel engine with dual electric motors.MG’s U9 arrives right about now and could be a game changer, even if it’s based on a ute that’s already here - the LDV Terron 9.MG’s bosses say that the U9 will come with a choice of diesel, plug-in hybrid and fully electric powertrains, and that variety, along with its good looks and expected affordable price point, will make it a big market disrupter. A 3500kg braked towing capacity is confirmed as well - possibly only on the diesel.Unlike all the other utes here the Geely Riddara doesn’t sit on a ladder frame and is far more car-like and lifestyle focused than a work truck.Still, there’s definitely a market for a small and comfortable little ute like the Riddara RD6, which is likely to come to Australia with a plug-in hybrid powertrain.When it does come isn’t certain, with Geely appearing to concentrate more on growing its passenger car line-up first.

Another Chinese ute has arrived to put pressure on the Australian dual-cab ute establishment with a low price and plenty of gear. Foton has just revealed Australia prices and specifications for its new Tunland ute range.

There are more and more Chinese car brands entering the Australian new car market seemingly every day.

Can you have too much of a good thing? Australians love utes and in recent years we’ve seen more and more brands look to capitalise on that, but it may not be a case of the more the merrier.