What's the difference?
Feels like lately all the Mercedes-AMG buzz has been at the smaller end of the scale.
Most recently, the screaming GLA 45 S has arrived in Australia, pumping out more kilowatts and newton-metres than any compact SUV has a right to.
But here, we're doubling the cylinder count to eight, arranging them in a vee, and lighting the wick on AMG's powerhouse mid-size sedan, the recently upgraded E 63 S.
While the ferocious twin-turbo V8 and the rest of this beast's powertrain are unchanged, the car has been brought up to speed with some aero-focused styling tweaks, Merc's latest 'Widescreen' digital cockpit, as well as the MBUX multimedia system, and a tricky new multi-function sports steering wheel.
Timing is everything.
For instance, with all the bad publicity the man behind the brand is generating, right now might be the perfect time if you’re in the market for a Tesla Model Y alternative.
And that’s especially so if said alternative happens to be around the same price… such as the all-new Cupra Tavascan.
No, not an antacid for relief from indigestion, but the Volkswagen Group’s Spanish brand’s first medium-sized electric SUV.
Is it good enough to catapult Cupra into the big time in Australia?
Time to find out!
The E 63 S fills its niche in AMG's Australian line-up perfectly. More mature than the brand's four-cylinder hatches and SUVs, but not as overbearing as some of its bigger sedan, GT and SUV stablemates. And its ability to seamlessly switch between serene comfort and dynamic performance has nailed the objective for this 2021 update.
Like most Cupras, the Tavascan is affordable, stylish, practical, fun to drive and just that little bit different.
And it is clear the Volkswagen Group is trying hard to make the brand a success. That it can bring that formula to the medium EV SUV market with as much aplomb might just be enough to lure more than a few would-be Model Y buyers Barcelona’s way.
Definitely one to strongly consider.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.