Mercedes-Benz E300 vs Mercedes-Benz Eqs450

What's the difference?

It might not be as tribal as Ford vs Holden, but there’s a rivalry between BMW and Mercedes-Benz that occasionally becomes more obvious - the launch of the new Mercedes E-Class only months after the BMW 5 Series being one of those times.

But Mercedes has done something different. Instead of multiple variants and electric cars under the E-Class banner, Australia gets just one, the E300.

Is it enough to tackle the big Bavarian sedan in the sales race? We attended the Australian launch just north of Melbourne to find out.

The EV revolution is bringing plenty of firsts, and this big electric behemoth is yet another one. Meet the EQS450, which Mercedes describes as its first "electric luxury full-size SUV with seven seats".

That is a bit of a mouthful though, right? So let’s shortcut that a bit, shall we? 

What you really need to know is that this is one of the few proper seven-seat electric SUVs on sale in Australia, so it will — a little surprisingly — end up being compared with the increasingly premium Kia and its EV9 when it launches in November.

So what does this electric answer to a high-riding S-Class bring to the table? Well, lots of luxury, of course.