What's the difference?
Mercedes has long been the leader in niche filling, and we’d argue that no other model encapsulates that more than the CLA four-door coupe.
Now in its second-generation form, the CLA is based on Mercedes’ MFA2 small car platform that also underpins the A-Class small car range, B-Class tallboy hatchback and GLA crossover, but is actually dimensionally longer than the one-size up C-Class.
However, while the C-Class might offer more conventional styling, Mercedes says the CLA is targeted towards a younger demographic that puts more weight on design and aesthetics.
The previous generation CLA was topped by a hardcore 45 version, which makes a return here, but new this time around is the less-potent, but still AMG-badged, 35 variant to plug the gap between mainstream grades and the range-topper.
After living with the car for a week, here are our thoughts on the new baby AMG CLA.
Ford's small hatch, the Focus, is criminally under-bought in Australia. The latest model is one of the best hatchbacks on the road and when you chuck in the decent price, impressive equipment and absurdly powerful engine for its size, it's a winner.
But you lot? You don't buy it in nearly the kinds of numbers it deserves. Partly because there isn't a bait-and-upsell boggo model to lure you in, partly because it's got a badge that is not exciting Australians any more and partly because it's not a compact SUV.
Or is(n't) it? Because alongside the ST-Line warm hatch is the identically priced and therefore technically a co-entry level model; the Focus Active. Slightly higher, with plastic cladding, drive modes and a conspicuous L on the transmission shifter, it's a little bit SUV, right?
Is the Mercedes-AMG CLA 35 the perfect choice in the sleek sedan’s line-up?
Well, if you are after outright performance, then the answer still clearly lies with the CLA 45. But for those that just want a little more pep compared to the standard CLA range, the 35 is undoubtedly the one to get.
It’s not without its flaws, though, commanding a $15,000 price premium over the CLA 250 and a tougher-than-we’d-like ride, but if you value a more engaging drive and a brisk 0-100km/h time, the CLA 35 should definitely be on your shopping list.
Ten years ago, the idea that the higher-riding version of a hatchback would be a good city car would have been laughable. The Focus Active is pitched as a kind of SUV with its different low-grip driving modes, which you'll never touch if you stick to the city.
The Ford Focus is genuinely a brilliant car, no matter where you take it. The Active takes a terrific chassis, tweaks it for comfort but, ironically, doesn't lose much of the speed.
From the front, the CLA 35 exterior oozes style and luxury.
Up front, the sleek and slender headlights emphasise the width of the fascia, while the large Mercedes logo sits proudly front and centre of the CLA’s nose.
There are subtle hints to the CLA 35’s sportiness too, with a slightly bulging bonnet and chiselled lower chin.
The grille is also unique on the 35, with a dual-horizontal slat design instead of the non-AMG CLA’s diamond pattern or the CLA 45’s Panamericana grille.
To my eye, the front of the CLA 35 is actually a bit too tame in styling for an AMG model. I prefer the in-your-face aggression of the CLA 45’s widened track and front grille, while the CLA 35 opts for more subtle styling cues. To each their own, though.
The silver paintwork of our test car probably doesn’t help, and if it was my choice I'd pick 'Sun Yellow' or 'Denim Blue' to stand out a bit more from the sea of black, grey and white German cars out there.
Move to the rear of the car though, and a large rear diffuser, big dual-exhaust outlets and a bootlid spoiler are much more befitting an AMG model.
Step inside the CLA and you will see it adopts the same dashboard design as all new-generation Mercedes vehicles built on the MFA2 platform, with the 'MBUX' dual-screen layout, large air-vents and central touchpad.
Our car was specced out with red-leather interior, which is a bit too loud for my tastes, but a two-tone black leather/titanium grey combo can also be had at no extra cost.
Sitting inside the CLA 35, you can tell it’s a modern car thanks to the clean layout of all the controls, while the screen-heavy dashboard definitely makes it feel tech-focused.
For a fairly conservative hatchback, the Focus came under fire for what some termed its derivative styling. I quite like it, and not just because the styling work was led by an Australian. The front end is very much family Ford, as long as it's the European arm of the family, fitting in with its smaller sibling, the Fiesta. The Active scores the usual black cladding, higher ride height and smaller diameter wheels, in exchange for more compliant, higher-profile tyres. All of that takes nothing away from a design that I think looks pretty good.
The cabin is well put together, with just that oddly angled touchscreen causing me a bit of a twitch. The design is a fairly steady Ford interior with a lot of switchgear shared with the Fiesta, but it's all quite nice. The materials feel mostly pleasant and the hardwearing fabric on the seats feels right for this kind of car.
Measuring 4695mm long, 1834mm wide, 1399mm tall and with a 2729mm wheelbase, the CLA 35 is definitely a sizeable sedan in the metal.
This actually makes the CLA 35 slightly longer and wider than a non-AMG C-Class sedan that measures 4686 and 1810mm respectively, but don’t expect the same level of practical interior space.
With a heavily sloped roofline, rear-seat comfort takes a hit. My 183cm (6.0ft) frame could not sit upright behind my driving position without tilting my head, while legroom was also slightly lacking.
With such large C-pillars and a small rear window, the second-row can actually feel a little claustrophobic for full-sized adults, but will seat children quite comfortably.
Second-row amenities include air-vents, two USB-C ports, back-of-seat storage nets, bottle holders in the doors, and two cupholders in the fold-down arm rest.
Just like at a music concert though, the best seats in the CLA 35 are up front, with plenty of room for heads, shoulders and legs.
The cabin is also much more light-filled up front, making for a more pleasant experience.
The front seats are electronically adjustable, as is the steering column, but the headrests are fixed.
Storage options include sizeable door bins, a centre console cubby, glove box, two cupholders and a wireless smartphone charger.
Boot space is 460 litres, but can expand with the rear split-fold 40/20/40 rear seats stowed.
Though the boot looks small and shallow on the outside, the aperture is actually quite large, and can easily accommodate a large suitcase with plenty of room to spare.
The Focus is quite roomy compared to other cars in its class. The rear seat has good leg and headroom, with the feeling of space accentuated by large windows. Annoyingly, though, all that work put into making the rear a nice place to be is ruined by a lack of amenities like cupholders, USB ports or an armrest.
Front-seat passengers fare better with two cupholders, a roomy space at the base of the console for a phone and a wireless-charging pad. The front seats are very comfortable, too.
The boot starts at a fairly average 375 litres - clearly sacrificed for rear-seat space - and maxes out at 1320 litres with the seats down. While you have to lift things over the loading lip and down into the boot, it's one of the more sensibly shaped load areas, with straight up and down sides. Ironically, the smaller Puma has a noticeably larger boot.
Priced at $85,500 before on-road costs, the CLA 35 sits $15,300 upstream of the CLA 250 but is $25,700 cheaper than the $111,200 CLA 45.
Standard equipment includes leather interior, dual-zone climate control, electronically adjustable front seats with heating and memory function, keyless entry and push-button start, 64-colour ambient lighting, and a wireless smartphone charger.
AMG specific appointments include 19-inch wheels, a flat-bottomed steering wheel, sports exhaust, high-performance brakes with silver-painted calipers, blacked-out exterior highlights, sports suspension, a racy bodykit and speed-sensitive steering.
Instrumentation is displayed on a 10.25-inch screen, which can be customised and features AMG readouts.
The multimedia system, which includes satellite navigation, digital radio and Apple CarPlay/Android Auto connectivity, is also outputted to a 10.25-inch screen, with inputs including touch, voice commands, centre touch pad or steering wheel controls.
Our test car also came with a ‘Mojave Silver Metallic’ paint finish and 'Vision Package', adding $1190 and $990 to the bottom line each.
The Vision Package adds LED headlights with adaptive high beams, a panoramic glass sunroof and surround-view monitor.
Straddling the lines between a small- and mid-size sedan, the CLA 35 doesn’t really have any direct competitors, which is reflected in its pricing that slots it between the Audi S3 and S4 sedans.
Though the CLA 35 features a long list of equipment, it is still a sizeable chunk of coin, costing more than the C300 sedan and Volvo S60 T8 PHEV, the latter boasting higher engine outputs.
The Focus Active wears a $30,990 sticker but the several people I know who bought one haven't paid that much, so Ford dealers are obviously keen to do deals. Even at that price, it's got a fair bit of stuff. The Active has 17-inch wheels, a six-speaker stereo, dual-zone climate control, reversing camera, keyless entry and start, front and rear parking sensors, cruise control, auto LED headlights, LED fog lights, sat nav, auto wipers, wireless hotspot, powered and heated folding door mirrors, wireless phone charging, a big safety package and a space-saver spare.
Ford's SYNC3 comes up on the 8.0-inch screen perched on the dashboard, which weirdly feels like it's facing away from you slightly. It has wired Apple CarPlay and Android Auto, sat nav, DAB+ and also looks after various functions in the car.
The panoramic sunroof is a stiff $2000 and includes an annoying perforated cover rather than a solid one.
Powered by a 2.0-litre, turbo-petrol four-cylinder engine, the CLA 35 punches out 225kW/400Nm.
Drive is sent through a seven-speed dual-clutch automatic transmissions to the road via Mercedes’ '4Matic' all-wheel-drive system, enabling a 0-100km/h sprint in the 1603kg sedan in just 4.7 seconds. Top speed is electronically limited to 250km/h.
Though I didn’t get a chance to test the latter, the former certainly feels accurate when taking off from a freeway on ramp, however, there is some hesitation from the turbo in getting on boost.
Peak power comes in at 5800rpm, while maximum torque is available from 3000-4000rpm.
Ford does an excellent range of small turbo engines. The "normal" Focus range (such as it is, now the wagon has disappeared from the market) comes with a 1.5-litre turbocharged three-cylinder engine. Bucking the SUV-this-size trend (yes, I know it's not really an SUV), this punchy little unit delivers an impressive 134kW and 240Nm. They're both very decent numbers for such a small engine.
The big numbers continue with the transmission boasting eight gears, a number you don't often find in a hatchback. It's a traditional torque-converter auto, too, so those of you who have bad memories of Ford's old PowerShift twin clutches should worry no more.
Power goes to the front wheels only and you'll get from 0 to 100km/h in 8.7 seconds.
Officially, the CLA 35 sips 7.5 litres per 100km on the combined cycle, but we managed a 9.9L/100km figure in our week with the car.
The majority of our driving was done in inner-city environments, with the two trips down the freeway to seek out twisty country rounds.
Minimum fuel grade in the CLA 35 is 98 RON.
Ford's official testing for the big window sticker delivered a 6.4L/100km result on the combined cycle. In my time with the Focus, I got 7.2L/100km indicated on the dashboard, which is a pretty solid result given the Focus spent a good deal of the time on suburban or urban roads.
With its 52-litre tank, you'll cover around 800km if you manage the official figure, or just over 700km on my figures.
The CLA 35 might not offer the outright thrills or breadth of capability of the CLA 45, but don’t think the cut-price AMG offers up a cut-rate driving experience.
From the driver’s seat, one of the cool things about the CLA 35 is that it doesn’t actually look any different from its more expensive sibling.
The drive-mode selector that is now embedded on the steering wheel is fantastic, a feature first seen on the Mercedes-AMG GT 4-door, and makes changing the driving dynamics on the fly an absolute breeze.
In fact, we think all cars where you can select drive modes should have a selector on the steering wheel like this, which lets you quickly and easily dial it up or down while keeping your hands on the wheel.
'Comfort', 'Sport', 'Sport+' and 'Individual' modes are available, while the transmission can also be put into manual mode independently for those that prefer to use the flappy paddles.
Suspension settings can also be tweaked regardless of which drive mode you are in, and it’s this level of customisability that we appreciate.
You want loud exhaust pops and the engine in full attack with manual shifting and the softest suspension? Sure, that’s doable here in the CLA 35. And toning it down to its most comfortable settings is just a flick of the wrist away.
The steering feels a little numb on centre and at slower speeds, though feedback picks right up with speed and is communicative enough when the road starts to get twisty.
Fitted with wide and sticky Michelin rubber, as well as the aforementioned all-wheel drive system, the CLA 35 is certainly not lacking in grip.
The suspension does an okay job of absorbing bumps, but uneven surfaces, like Melbourne’s tram tracks, can send uncomfortable jolts into the cabin if travelling quickly.
In fact, we think the ride comfort of the CLA 35 is probably its weakest aspect, offering not enough variability in its Comfort and Sport settings, and instead settling somewhere in between, regardless of drive mode.
The CLA 35 is ultimately still a fun and engaging sports sedan, though there are some sacrifices made to get it there.
Despite the very mild off-road pretensions, if it's a comfortable city ride you're after, the Active is the Focus to have. While the ST-Line isn't uncomfortable - not by a long way - the Active's more compliant tyres and higher ride height (30mm at the front and 34mm at the rear) iron out the bigger bumps without sacrificing much of the sportier car's impressive dynamic prowess, even with the low-rolling-resistance tyres.
The cracking 1.5-litre turbo is responsive and well-matched to the eight-speed auto. The big torque number pushes you along the road and makes overtaking much less dramatic than a 1.5-litre three-cylinder has any right to.
Ford's trademark Euro-tuned quick steering is also along for the ride, making darting in and out of gaps a quick roll of the wrist, which has the added benefit of meaning you rarely have to take your hands off the wheel for twirling. That darting is aided and abetted by the engine and gearbox, with the turbo seemingly keeping the boost flowing with little lag. It's almost like they planned it that way.
You have good vision in all directions, which almost renders the fact that the blind-spot monitoring is optional acceptable. Almost. It's very easy to get around in, easy to park and, just as importantly, easy to get in and out of. Compared to, say, a Toyota Corolla, the rear doors are very accommodating.
The CLA 35 has not been tested by ANCAP or Euro NCAP, but the standard CLA range was awarded a five-star rating in September 2019.
Standard safety equipment in the CLA 35 includes autonomous emergency braking, automatic high beams, nine airbags, drive attention alert, blind-spot monitoring with exit warning, lane-keep assist, traffic sign recognition and tyre pressure monitoring.
The standard CLA also comes with these features, and was awarded 96 and 92 per cent respectively in ANCAP adult occupant and child occupant protection tests.
For the vulnerable road user and safety assist examinations, the standard CLA scored 91 and 76 per cent respectively.
ANCAP says the AEB system works from seven-200km/h.
Of note, adaptive cruise control is not standard in the CLA 35 like it is in the CLA 45. Instead, buyers will have to tick the 'Driving Assistance Package' box for the feature, which also comes bundled with cross-traffic alert and lane change assist.
The Active has six airbags, ABS, stability and traction controls, forward AEB (low speed with pedestrian avoidance and highway speeds), forward collision warning, lane-departure warning, speed-sign recognition and active lane-keep assist.
Annoyingly - and I can't for the life of me work out why this is a thing - despite some advanced safety features in the base package, you have to pay $1250 extra for blind-spot monitoring, reverse cross traffic alert and reverse AEB, which are part of the Driver Assistance Pack. No, Ford is not the only company to do this.
The back seat has two ISOFIX points and three top-tether anchors.
The Focus scored five ANCAP stars in August 2019.
As with all new Mercedes-Benz models, the CLA 35 comes with a five-year/unlimited kilometre warranty, which is one of the best assurance periods offered by a premium carmaker.
It also comes with five years of roadside assist.
Scheduled service intervals are every 25,000km or 12 months, whichever comes first.
A three-year service plan is available for $2150 for new CLA 35 buyers, saving $500 when priced individually.
Four- and five-year plans are also available, and are priced at $4200 and $4950 respectively.
Ford offers a five-year/unlimited-kilometre warranty and a roadside-assistance package that consists of a membership to your local motoring organisation.
The first five services cost $299 each and also include a free loan car and a 12-month extension to your roadside assist membership for up to seven years.