What's the difference?
Mazda's indomitable 3 has taken on the feeling of an iPhone release - every year there's something new to add to its already-significant armoury of safety and specification.
The 2018 Mazda3 is not a huge upgrade to the range, but there are a few little details to make Mazda's attractive small car that little bit more appealing. With two new spec levels and the nice touch of the reversing camera now being standard across the range, it looks like a quiet but measured response to Hyundai's reinvigorated i30 and the oncoming storm of the new Toyota Corolla.
If you will indulge me, I'd like you to cast your mind back to the mid-90s. If you're too young, ask your parents or Google to do the same.
Have a peek at the pretty but not especially amazing 323 Astina. Some folks call it a four-door coupe, but it's a sedan. It was not nearly as attractive as the more adventurous hatchback.
The 323 went dull for almost a decade and then when the 3 arrived, it was the sedan that I thought was the looker. Sure, they weren't completely different like the old days, but the proportions were nicer and it was just a better thing to look at.
Then along came the most recent fourth-generation 3, the BP. The hatch, I think, is the gorgeous one while the sedan is a more sober. And while still made of lovely proportions, it seems to have been... flattened a bit.
Thorough as we are here at CarsGuide, I spent a week with the new sedan to ponder not only its looks, but whether it's much different to the hatch.
The 3 is a terrific car and continues to improve with every yearly update, however minor. The uplift in the Neo Sport may not look like $1000 worth, but having that proper screen and reversing camera - along with standard AEB - starts to make sense over time.
In 2017, I said the pick of the range was the Maxx and I still reckon the Maxx Sport is the one to go for - it has a good package of safety equipment and a sensible spec list, without the frippery of the increasingly oddly priced Touring. The not-that-much-more SP25 is similarly specified, but only worth it if you want the extra power. Not everyone does.
The new i30 and forthcoming new Corolla are giving the Mazda3 more of a hurry-up these days, especially in price and spec but the i30 now has the driving dynamics to go with it. And with the Kia Cerato rapidly closing in, every little bit of competition is making the 3 a better car than before.
And it's still by far the best-looking car in the segment. For many, that's what will tip them over the edge.
The new 3 sedan is just as good as the hatch, but different. Mazda has gone out of its way to make the two body styles look different enough to cover more than a few bases. This works on a global scale - the Chinese market absolutely loves a sedan but in Australia, the 3 sedan only accounts for around 10 percent of sales.
The new 3 really is something else - it looks feels a heck of a lot more expensive than it is (especially in Soul Red), drives beautifully without being startling and in the case of the sedan, rides very comfortably indeed.