Lexus LS600H vs Mazda 2

What's the difference?

Almost 30 years after Lexus launched its original LS flagship sedan, the fifth generation of the car has arrived in Australia in what appears to be the brand’s never-ending battle to hunt down and beat Mercedes-Benz, BMW and Audi at their own game.

In some markets it looks as though Lexus is making headway. In the United States last year Mercedes-Benz was the best-selling luxury brand, followed by BMW and then Lexus. To give you even more insight, 50 per cent of all Lexus sales globally are in the US.

The story is different in Australia, with Lexus hardly a threat to the big three Germans, selling about a third less each month.

The Lexus LS is the Japanese prestige brand’s flagship and comes with a price that nudges up against formidable rivals. There’s the Mercedes-Benz S-Class, BMW 7 Series and Audi’s A8. Only the best cars from a few of the best brands in the world – no pressure, Lexus.

This may even be a reason to buy one – in that it’s not one of the traditional three. You could see Lexus as the popular underdog that in some ways does a better job than the usual suspects. A people’s favourite perhaps?

Just look at how often it’s mentioned in songs. According to lyrics.com.au the word Lexus has been used in 873 songs. Meanwhile Mercedes Benz appears in 500, Audi in 402 and BMW in 307.

With all this in mind we headed to the Australian launch to drive the LS 500 and its hybrid twin the 500h.

The entry-point into one of Australia's most popular brands has been around for almost 10 years in its current generation, but the Mazda2 has had a refresh.

Possibly for the last time in its current lifespan, the small hatchback gets a facelift to remain appealing, Mazda hopes, to first-car-buyers.

Mazda's up against not only direct rivals, like the Suzuki Swift and Toyota Yaris, but also the shifting market.

Mazda has sold just over 3500 Mazda2s so far this year, but almost 11,000 CX-3 small SUVs, the latter based on our friend here's platform.

It's a name with a little over two decades behind it, but can it be a first-car-favourite in an increasingly difficult small car market?