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What's the difference?
Isuzu, in one form or another, is Japan’s oldest automaker. So, it shouldn’t be surprising the brand sits so far up the Australian sales charts. But it's success remains surprising because the local line-up consists of only two passenger cars, the MU-X SUV and D-Max ute.
The off-road space is now the most tightly contested in Australia, with droves of buyers looking to get into a dual cab, and with hot competition like the shiny new Ford Ranger and ever-popular Toyota HiLux, how is it Isuzu manages to maintain such a position at the forefront of buyers' minds?
To find out, I took a D-Max for a spin outside of its Australian comfort zone in New Zealand’s snowy Otago region.
Some people just want to save money.
They might know they could spend a little extra to get a brand that has a different reputation, or something that has been reviewed more favourably. Just think about the last time you thought about going to a restaurant for the first time - did you check its reviews? See what people thought? Roll the dice and head there anyway?
That’s the sort of equation you might be considering if you’re thinking about a Great Wall Steed. There are better utes from bigger brands that are available, but none come as cheap as this one if you just want something brand new and with lots of features.
The question is - should you consider it? Should you roll the dice? We’ll have to leave that call to you.
Unquestionably rugged, capable, and surprisingly comfortable, the D-Max is the quintessence of the modern ute formula: (Almost) everything you need, with none of the things you don't.
While it's still missing a handful of bells and whistles compared to some of its notable rivals, it's easy to see why this Japanese stalwart punches above its weight in the Aussie and New Zealand sales charts.
Everything counted for, this one (LS in NZ, LS-U in Australia) is even my pick of the range, though I'd be tempted to splash for the X-Terrain (or at least the optional heated seats) if I lived on NZ's icy South Island.
If you simply want a new ute at a low price, the Great Wall Steed could offer a bit of appeal - it’s not terrible, but it’s also far from great…
My advice would be to see what sort of second-hand HiLux or Triton you could get for similar money.
The D-Max backs its rugged reputation with tough looks, which have been brought up to a more contemporary style for this latest generation.
The signature Isuzu 'kabuto' grille brings with it instant recognition of the brand’s industrial robustness as also worn by its medium- and heavy-duty trucks.
A strong bodyline featuring a new geometric theme for the brand, light fittings and all, looks ready to rumble, and combines nicely with the high ride height, thick tyres, and big wheel arches to sell the idea of this truck's off-road prowess.
One thing I might like the most about the overall guise is how it avoids being delicate. This D-Max continues the simple panel work which looks as though it’s ready to be coated in mud and not easily damaged.
Again, it’s not as iconic a design as the tough American styling of the Ranger or the more refined looks of the new Amarok, but it still looks and feels more modern than most of its rivals, particularly the dated HiLux.
Chrome is tastefully applied on this LS-U grade to uplift the design ever so slightly, at least compared to the blacked-out pieces on lower variants.
Hopping in the cabin and the geometric theme is continued in the seats, wheel, and across the dash with the vent fittings.
It's even mirrored in the little digital element in the dash, where each side of the pattern serves as the temperature and fuel gauge, respectively.
Little touches like this help the interior feel more consistent and thoughtfully designed than the previous (and decidedly industrial-feeling) D-Max, so props to the brand for including it.
It’s also much more comfortable than the previous D-Max, with a more generous application of soft-touch surfaces, welcoming seats clad in tough cloth material, and in this grade, carpet floors.
Ours had thick rubber floor mats to help protect the carpet beneath, but lower grades get vinyl flooring for all your agricultural adventures.
Overall, I like it. There’s just enough luxury and modern features in the cabin for it to be very liveable, while maintaining an honest, practical feel.
The Great Wall’s exterior styling is reasonably contemporary, even if the proportions are somewhat ungainly. Consider this - the Steed is one of the longest, lowest utes out there.
The dimensions are 5345mm long on a huge 3200mm wheelbase, with a width of 1800mm and a height of 1760mm. There’s just 171mm of ground clearance for this one, which is the 4x2 model.
The wheelbase looks enormous, and the back doors are quite small considering the length of the vehicle (plus the door handles are huge!). The B-pillars are set back further than they should be, and that makes it hard to get into and out of the second row seats.
The interior design is pretty smart, though — compared with some of the other older utes out there, the Steed has reasonable ergonomics and the controls and materials are of a passable quality, too.
But our car - which had just a couple of thousand kilometres on the clock - had a missing piece of exterior trim, along with a few loose bits and pieces inside. The quality is better than the first-gen Great Wall utes, but we hope the next-generation global ute from the brand will be better again. It’ll need to be.
On the topic of practicality, this D-Max has a useful and spacious cabin.
For what it’s worth, I like the cloth seat trim available on this grade, which strikes me as hard-wearing and easy to clean.
The seats are also wide and have significant padding and bolstering so you’re comfortable and don’t get thrown around too much.
The wheel is reach and height adjustable, while the seats manually slide back and forward, but have electric adjust for lumbar. Many who use this truck for adventure or agricultural applications will prefer a manually sliding seat, so I see this as fair.
It was easy for me to find my own driving position, and I had very good visibility over the bonnet, out the rear window, and down the side, with generous wing mirrors (which, no doubt, will also come in handy when towing).
The cab is quite high, so the addition of side-steps in this grade was a welcome touch for my much shorter partner to be able to clamber in and out of the cab easily.
In terms of amenity for front passengers, there are large bottle holders and map pockets in each door, a further two large bottle holders in the centre console alongside the manual handbrake, a bay underneath the climate controls suitable for phones (though finished in a hard plastic material, so things may slide about), a small but deep armrest console box, and a decent-sized glove box.
Of course, Isuzu carries over additional pop-out cupholders in the dashboard, apparently an important feature amongst the truck's dedicated fan base.
Isuzu has maintained physical controls, particularly for climate functions which are operated via a line of toggles, as well as maintaining physical buttons for core functions of the multimedia suite, like volume and a home shortcut.
Sadly, the 9.0-inch multimedia set-up is let down by ugly, basic software, but it gets the job done, and most of the time you’ll be negotiating with phone mirroring anyway.
Wireless CarPlay is a nice touch, but bring a cable, because it isn’t paired with a wireless phone charger.
The back seat is similarly generous, offering solid leg and headroom, and the shapely seat trim continues, which goes a long way to ensuring your passengers don’t have to feel like an afterthought.
While I would have liked the rear doors to open a little wider, in case you wanted to fit a child seat for example, the cabin width is impressive.
The rear seat backs can be folded down should you want to store bulky objects, or even fit a second battery or power converter behind for camp or work set-ups.
Rear passengers are also treated to a USB outlet, dual adjustable air vents, a large bottle holder in the doors, pockets on the backs of the front seats, and a flip out coat hook. Accessibility is helped along by big handles on the inside of the B-pillar.
The tray offers healthy dimensions and in this case comes with a plastic ISUZU-embossed tub-liner, though you’ll have to fork out extra for a tonneau cover.
The tie-down anchor points are also located high on the sides, with none in the base of the tray, which was frustrating as I couldn’t ocky strap my ski equipment down, although I could fit my 172cm long skis in there on an angle.
The tailgate scores a soft-open piston, which is nice. You won’t have to pay extra for a tow receiver, though, as it comes standard on this grade.
Again, the D-Max is also missing a few tricks found standard on rivals, like the Ranger's tray side-steps. Still, aftermarket support for D-Max tray accessories remains strong.
Tray dimensions come in at 1570mm long, 1530mm wide, and 490mm deep, with 1122mm between the wheel arches.
As mentioned above, the interior of the Steed is acceptable for a budget ute, but that’s as faint praise as saying “you look fine” to the reflection of yourself in the mirror after a big night out.
The cabin has a few elements to it that are decent - the dashboard design is decent, and the controls are pretty logically placed. If you’re stepping up from a first-gen Great Wall ute, you’ll be blown away.
Things like the big media screen and leather-lined steering wheel, as well as electric front seat adjustment and leather seat trim that feels more like cowhide than repurposed garbage bags this time around will all count toward some positive first impressions.
That said, the screen is one of the most confusing ones I’ve encountered - you have to pair your phone by hitting the icon that looks like a PC tower linked to a phone. Why? Also, the load times on the screen are terrible, and when you put it in reverse the screen simply goes black. There is no reversing camera as standard, which is poor form. You can option it if you want, likewise the sat nav is optional - and it looks a lot like a UBD or Melways. Plus the volume levelling is very inconsistent.
As mentioned above the ingress and egress for rear seat occupants is poor - anyone who has feet bigger than a size six will struggle to get in and out without getting tangled. Once you’re back there, the knee room is tight, but head room is fine.
There is reasonable storage throughout - there are cup holders between the front seats, door pockets with bottle holders and a few loose item cubbies up front, too. In the rear there are map pockets but no other storage options unless you fold the rear seat backrest down.
Which D-Max do we have for this adventure test? It’s the upper mid-spec LS-U. At least, that’s what we call it in Australia. In New Zealand, this truck is simply called the LS, although the spec matches exactly.
In Australia you’re looking at a price-tag of $61,000, before on-road costs, for a 4x4-equipped dual-cab model, while in NZ the same truck costs NZ$68,490 (AU$62,993).
Advantage Australia. We also win in other areas, check out the ownership section for more.
Either way, this grade comes equipped with two-tone 18-inch alloy wheels clad in Bridgestone highway terrain tyres, LED headlights, a 9.0-inch multimedia touchscreen with wireless Apple CarPlay and Android Auto connectivity, a reversing camera with rear parking sensors, chrome exterior highlights, cloth interior trim with carpet floors, keyless entry and push-start ignition, heated wing mirrors, a tyre pressure monitoring system, a six-way manual adjust driver’s seat with power lumbar support, aluminium side steps, dual-zone climate control, a tow bar receiver, and a plastic tub liner for the tray.
In Australia there’s also a slightly upgraded LS-U+ ($63,500) which offers this spec in 4x4 only with the addition of leather seat trim and heated front seats, as well as eight-way power adjust settings for the driver.
It also scores illuminated vanity mirrors in the sun visors (something my partner took pleasure in reminding me of).
In NZ, this is an option pack for the LS (4x4 dual-cab only), valued at NZ$2000. These are features otherwise only available on the flagship X-Terrain in both countries (AU$67,500).
Equivalent-spec rivals in this 4x4 dual-cab space include the Ford Ranger XLT ($62,490), Mitsubishi Triton GSR ($56,940), Nissan Navara ST-X ($58,445) and Toyota HiLux SR5 ($62,490), not to mention this truck’s platform-mate, the Mazda BT-50 XTR ($59,130).
It sits at the upper-end of the pack then, for price, but utes are sold on reputation, of which the D-Max has no shortage.
Is it good value? If you’re okay opting for Japanese dependability and a completely under-stressed drivetrain combined with a solid towing capacity, then, for sure.
However, newer rivals like the Ford Ranger and Volkswagen Amarok offer more SUV like luxuries in the cabin, a more thorough and modern-feeling multimedia suite, as well as a bigger V6 engine. So it’s all a trade-off.
The Great Wall’s biggest redeeming feature is its price and specs.
You can get a base model single-cab-chassis version for less than twenty grand drive-away. This model is the 4x2 dual cab, which has a list price of $24,990 plus on-road costs, but it’s almost always on special at $22,990 driveaway. Need a 4x4? Pay an extra two grand and you’ll get it.
The Steed offers an extensive standard features list, including auto headlights, auto wipers, LED daytime running lights, front and rear fog lights, 16-inch alloy wheels, cruise control, single-zone climate control, heated front seats, leather trim, a leather-lined steering wheel, a six-speaker stereo system with USB and Bluetooth connectivity and the aforementioned optional camera and GPS navigation. You get carpet on the floors rather than vinyl, too.
The exterior is packed with features tradies will love - there’s a big step bumper to allow easy access to the tray, which has a tub liner as standard as well as a sports bar. Accessing the cabin will be easy for shorties as there are side steps fitted as standard.
One of the D-Max's strongest attributes is the powerplant residing under its bonnet.
Re-purposed from the brand’s medium-duty truck range, the 3.0-litre four-cylinder (4JJ3-TCX) turbo-diesel engine produces 140kW/450Nm, and is mated to a six-speed Aisin-sourced torque converter automatic transmission.
Drive is sent primarily to the rear wheels, with a selectable '4H' mode which can be switched to on the fly at up to 100km/h, as well as a low-range '4L' mode.
This new-generation version also scores a built-in rear differential lock and snorkelled diff breathers to increase wading depth (now 800mm).
While power isn’t as high as its six-cylinder rivals, this engine has a reputation for longevity and strength, and just in terms of driving feel and torque delivery, it feels more straightforward than many of its 2.0-litre twin-turbo rivals.
Suspension is delivered via a coil-sprung double wishbone set-up in the front, and leaf springs in the rear with gas shock absorbers. There are disc brakes in the front with drums at the rear.
Important off-road figures include a 30.5-degree approach angle, 19-degree departure angle, and a 23.8-degree breakover. Total ground clearance is 240mm.
Payload is 990kg in the LS-U with GVM coming in at 3100kg. Towing capacity is 3500kg for a braked trailer or 750kg unbraked.
Great Wall uses a 2.0-litre turbo-diesel four-cylinder with 110kW of power (at 4000rpm) and 310Nm of torque (from 1800-2800rpm), which is only available with a six-speed manual transmission. There is no automatic transmission available. But you can get a petrol engine if you prefer, which is becoming rarer in the ute segment.
The payload capacity for the Great Wall Steed 4x2 is decent for a dual cab pickup at 1022kg, and it has a gross vehicle mass of 2820kg. The Steed has the standard 750kg un-braked towing capacity, but a meagre 2000kg braked towing rating.
The D-Max LS-U has an official combined cycle consumption figure of 8.0L/100km which sounds a little ambitious.
In my week with the truck I travelled 300km, largely on sealed roads, but with a healthy amount of 4H usage on some unsealed, steep, and snowy tracks, as well as a lot of topography changes in mountainous Otago.
The result was 10.4L/100km. It’s over the official number, but reasonable considering the conditions the truck was subjected to. The D-Max has a 75-litre fuel tank, and has a diesel particulate filter.
Theoretical range is close to 940km, dropping to around 720km based on our real-world number.
The Great Wall has a claimed fuel use of 9.0 litres per 100 kilometres in the spec we tested, and across our testing regimen - which included on-road driving laden and empty for a few hundred kilometres, it managed 11.1L/100km. Okay, but not great.
The fuel tank capacity of the Great Wall is 58 litres, which is small for the class, and there’s no long range fuel tank option.
Our D-Max was put to work clambering up the snow-encrusted mountains of the Otago region in NZ, exploring unsealed hills for hiking, and heading up to the region's popular ski locations.
The most immediate advantage of having a 4x4-capable vehicle in these environments is being able to sail right past most snow chain stations without having to deal with the inconvenience of fitting the things unless it’s a particularly icy day, and it did get close on some occasions when there was a dumping of snow.
Nevertheless, I was impressed by the level of grip offered by the stock Bridgestone Dueler H/Ts fitted in such low-traction conditions.
And while we didn’t explore the edges of the 4x4 system’s ability in deep mud or at full articulation, you could feel the additional traction at play keeping the truck heading where it was pointed on the dirt, grit, and snow we covered.
While the power figures from the 3.0-litre engine aren’t as impressive as some rivals, the big four-cylinder engine effortlessly pushes through rough terrain with plenty in reserve.
It feels unstressed and the slick-shifting automatic never kicked up issues.
It’s quite clever when heading downhill, with a simple squeeze of the brake pedal enough to get it to kick down and hold a gear to control your descent. Useful in the snow.
We switched up to 4x4 on-the-fly at about 50km/h as we passed 2WD chain stations. It takes a handful of seconds, and is a neat ability for not holding up a column of all-wheel drive vehicles behind you.
Under heavy acceleration, like entering a 100km/h zone, the engine is quite noisy, missing some of the refinement of its smaller capacity or six-cylinder rivals, and there’s a little extra noise and vibration at these speeds.
But at commuting velocity where the torquey engine doesn’t need to exert itself, refinement is impressive.
In fact, the D-Max seems quite liveable as a daily driver thanks to its great cabin features, superb visibility, and speed responsive steering, making it a breeze to negotiate alleyways and parking lots with its ultra-light feel at low speed in 2WD.
It firms up the faster you go, or for those worried about a vague steering feel when venturing off the tarmac, it immediately becomes full of feel when you switch up to 4H.
I would have liked nicer software, though. It doesn’t make the most of its little digital panel nestled between the analogue dials in the instrument cluster, which, aside from the fuel consumption and tyre pressure screens, doesn’t show particularly useful information.
The main issue is the large multimedia screen. It works wonderfully with wireless Apple CarPlay, but the stock software you’ll need to use to program the built-in navigation, radio, and settings is ugly and clumsy, albeit simple to use.
One thing I particularly liked about the D-Max this time around was its ride.
The suspension seems like a standard ute set-up with the coils in the front and leaf springs in the rear, but Isuzu has seemingly tuned the agricultural feel out (like the steering, clearly a response to negative feedback from the previous-generation truck).
The ride is now excellent, proving supple over all sorts of terrain, and at a variety of speeds.
The rear is particularly impressive, with forgiving leaves which prevent too much of the usual ladder-chassis jiggle, and stop the rear bouncing around too much on corrugated surfaces when unladen.
This nice ride is no doubt helped along by the very agreeable wheel size and tyre combination, which allows plenty of rubber for soaking up hits.
The new Ranger may have an even better ride, but the D-Max is better sorted than the current HiLux, that’s for sure.
Overall we’re left with a ute which is as ready for daily duties as it is eating up dirt, snow, and work. Other than the over-and-above luxury standards set by the Ranger and Amarok what more can you ask for?
A lot of utes these days are aiming to be dual purpose vehicles, with passenger-amenable ride, handling, steering and powertrain combinations that mean you can use them for work and play.
The Great Wall? Well, it’s more work-oriented. That’s a nice way of saying you won’t want to subject your family to this truck, but your workmates? Too bad for them.
The ride is harsh without weight in the back, bucking over bumpy sections of road and jolting after a sharp edge.
The steering is light but requires a lot of turns lock to lock, and the turning circle is large. You need to keep that in mind when you’re parking, plus the vision from the driver’s seat isn’t as good as it could be.
The engine enjoys using every gear but first, but the manual shift action isn’t enjoyable and the torque on offer doesn’t come on smoothly.
I will say this - with 750 kilograms in the back, the rear suspension didn’t sag very much at all. The Steed offers a big payload, and the chassis can cope with it.
What can’t cope with the weight is the engine - we had 750kg in the tray and four adults on board, and it was worse than sluggish. I struggled to get it moving from a standstill, revving harder than I usually would in a diesel-engined ute. There’s a lot of lag to contend with, and the engine simply doesn’t like low-speed moves at all.
But at higher speed it got into a groove, and the ride was actually really well sorted with mass over the rear axle. Plus the fact it has four-wheel disc brakes - unlike many of its newer, more high-tech rivals - means the braking performance was pretty promising, too.
The D-Max was built with Australia’s strict safety requirements in mind, and to that end, its safety equipment is of a high standard, even on the base SX 4x2.
Modern active equipment includes auto emergency braking with turn assist, lane keep assist with lane departure warning, blind-spot monitoring with rear cross-traffic alert (which automatically switches off when towing), driver attention alert, and adaptive cruise control with stop-and-go function.
Additional equipment at this LS-U grade includes rear parking sensors and a tyre pressure monitoring system.
The D-Max features an impressive array (for a ute) of eight airbags, and has dual ISOFIX and top tether mounting points on the outboard rear seats.
The D-Max has a maximum five-star ANCAP safety rating to the tough 2022 standards.
Interestingly, in our time with the car, we found on days with sub-zero temperatures and a layer of frost, the front-facing crash prevention items, like auto emergency braking and lane keep assist would not function, as they rely on a stereo camera system (as opposed to a radar) atop the windscreen which cannot focus when covered in a layer of frost.
This would be remedied in a few minutes of running the front defogger at maximum temperature to melt the ice, but this serves as a reminder of the flaws of a stereo-camera set-up, and to add extra caution when the outside temp dips below zero.
There isn’t a lot of happy reading here.
The Great Wall Steed scored an abysmal two-star ANCAP crash test safety score when it was tested in 2016, though under the disclaimer that score applies to ‘4x2 petrol dual cab variants only’. That’s nasty, especially considering it has dual front, front side and curtain airbags as standard in dual cab form.
There is tyre pressure monitoring and rear parking sensors as standard, but a camera isn’t fitted as standard. There is no auto emergency braking (AEB) or any other advanced safety tech, either.
But it has ABS anti-lock brakes, electronic brake distribution, stability control, hill descent control and hill hold control. There are three-point seatbelt for all seating positions, and if you dare, there are dual ISOFIX child seat anchor points and three top tether points in both models.
Isuzu offers a six-year or 150,000km warranty in Australia, which is an extra year over a lot of its rivals. But frustratingly, it’s distance-limited, a potential issue given how many of these utes are used by long-distance travelling caravanners and the like.
Count your blessings, though, because our Kiwi friends are only treated to a three-year/100,000km warranty on the same truck.
You can get up to seven-years of roadside assistance in Australia if you stick with Isuzu’s official service schedule and network, while in NZ this is covered for three years or 100,000km under the same conditions.
Australians also score a seven-year/105,000km capped price service program which costs between $335 and $799 per visit, for a yearly average of $527, which you might be surprised to learn is actually more affordable than the HiLux ($580 per year), mainly because the HiLux needs to be serviced twice as often.
Great Wall introduced a five-year/150,000km warranty in April this year, which is good for a challenger brand but doesn't push the boundaries for the ute segment. There is three years of roadside assist cover as well.
There is no capped price servicing plan, but the Steed requires maintenance every 12 months or 15,000km (following an initial six-month checkup).
Concerned about problems, issues, faults, common complaints, transmission or engine reliability? Check out our Great Wall problems page.