Hyundai I30 2017 Video Review

Hyundai claims its Ulsan car production plant is the world’s largest. Located 300km south east of South Korea’s capital, Seoul, this monstrous automotive sausage machine spits out a new set of wheels every 10 seconds. Yes, one car every 10 seconds. You can't even make Big Macs that fast.

I first visited the main Ulsan factory in 1988, and a contemporary OH&S rep would have collapsed in shock. Even then, it felt close to medieval; hot, loud, dirty, and frightening. The Excels flying off the end of the line were unsurprisingly ordinary.

But a second visit, in 1995, was a revelation. The clinically clean shop floor was full of quietly efficient robots, producing cars that were already giving the established players something to think about in terms of design and build quality.

Read the full Hyundai i30 Premium 2017 review: snapshot.