What's the difference?
Timing is everything.
For instance, with all the bad publicity the man behind the brand is generating, right now might be the perfect time if you’re in the market for a Tesla Model Y alternative.
And that’s especially so if said alternative happens to be around the same price… such as the all-new Cupra Tavascan.
No, not an antacid for relief from indigestion, but the Volkswagen Group’s Spanish brand’s first medium-sized electric SUV.
Is it good enough to catapult Cupra into the big time in Australia?
Time to find out!
Hybrid campers tread the line between caravan comfort and camper trailer-manoeuvrability and are touted as somewhat of a new thing; almost an evolution of comfort as more people look for a perfect camping experience.
But camper-trailers like the Cub Longreach LE prove that the concept has been around for decades.
It hasn't always been called the Longreach, but this high-walled, super-sized, off-road camper-trailer was one of the first to offer caravan-like comfort and space in a product that'll go anywhere off-road*. (* In terms of reasonable use and having obviously scrutinised your camper's warranty conditions before setting off to make sure you're covered for that sort of usage.)
The 2019 LE takes the comfort levels even further, so we grabbed one for a night to check it out.
Like most Cupras, the Tavascan is affordable, stylish, practical, fun to drive and just that little bit different.
And it is clear the Volkswagen Group is trying hard to make the brand a success. That it can bring that formula to the medium EV SUV market with as much aplomb might just be enough to lure more than a few would-be Model Y buyers Barcelona’s way.
Definitely one to strongly consider.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
This isn’t the camper for everyone – my guess is that plenty of people look at this and find it too sparse, too basic. I kinda get it.
But there are very few campers which offer the same amount of open, internal space, or that are as easy to set up.
That the Longreach, albeit with a few different names, has lasted so long on the Cub Campers' product roster is a testament to its versatility and ability to accommodate a small family on off-road camper trips.
It's arguably one of the forerunners of the hybrid camper scene, and it's now starting to evolve with campers' desires for more comfort.
Now, with all that CUV stuff in mind, the Tavascan manages to look and feel sporty whilst also offering a decent level of family friendly functionality.
Wide doors and a high hip point offer easy entry and egress, in a roomy and accommodating cabin, on seats that are brilliantly comfy and supportive – even in the base Endurance. These are of the integrated ‘tombstone’ variety with bolstered sides to help keep you snug and secure. They’re great.
So is the driving position, with its grippy little wheel, readily accessible switchgear (including the knobs on the spokes), clear view of the modestly sized digital instrumentation pod and angled touchscreen.
After all the criticism that the VW Group’s earlier iterations of this system had garnered – including in other Cupras – the Tavascan’s interface proved to be simple to navigate, fast to respond and pleasant to look at.
Furthermore, even with that rising window line, vision out is AOK and ventilation is fine, too.
The aforementioned central spine’s shape appears to come at the expense of storage, as there’s less of it than expected in an EV SUV. The small glovebox is disappointing. We’re not fans of the driver’s door power window switch bank, necessitating a distracting press of a ‘rear’ button to operate the back windows. And one of the test cars suffered from dash squeaks.
Moving on to the rear, with seating for five, there’s actually ample space for people up to about 180cm tall, while all the usual amenities apply, such as vent outlets, a pair of USB-C ports, a folding armrest with cup holders and overhead lighting. Nothing seems to be missing.
However, there is one important thing missing further back.
Yes, the Tavascan’s boot offers a handy 540 litres of cargo capacity, with a low, wide and flat floor capable of swallowing all sorts of stuff. And, of course, the 60/40 rear backrest fold down, boosting those numbers to between 1579L and 1604L depending on specification.
But, as with almost all EVs, there is no spare wheel. The aforementioned tyre mobility kit is bad news if you experience a severe puncture. Even a space-saver spare would be infinitely preferable.
For a rear-fold camper-trailer, the space inside couldn't be more practical. The long body and high sides mean that when the camper is open and set up, it has a lot more space than most. Behind the bed, for instance, there is enough space for Cub to have fit a small dinette.
The dinette has cushioned benches for two and a swivel table that can also become a counter over the rear floor area.
The camper's length also means that the rear floor area is massive. It is easily big enough to lie a couple of kids on, or if your nest is empty, to set up some camp chairs and a table to enjoy a covered living area.
It is still a rear-fold camper-trailer, though so, despite the fact it has nearly twice the space of other hybrid-style campers, it's very sparsely furnished. There's no internal kitchenette or anything like that.
Cupra prides itself as a builder of sporty, stylish and offbeat vehicles, and insists that the Tavascan is no exception.
With its design, interior presentation and powertrain supporting such expectations, the acid test is now how the Tavascan performs out on the road.
The really encouraging news is that, on our launch drive experience at least, Cupra’s coupe SUV serves up sportiness and a whole lot more besides.
Let’s start with performance.
Aided by a fine driving position, the Tavascan almost goes out of its way to normalise the EV operating experience, with the now-familiar VW Group column-mounted gear selector being reassuringly straight forward. You’re not left wondering if this thing is even on.
Choose the default Comfort drive setting, and the Cupra whooshes forward with eager yet measured forcefulness, so you’re spared unpleasant jerkiness. Speed builds up quickly and smoothly as the road opens up ahead. So far, so good.
Need extra muscle for overtaking or joining freeway traffic? There’s ample in reserve, revealing the real-world pace and response that even the least-expensive Tavascan offers. The Endurance is a deceptively brisk machine for the money. And that’s before the sportier driving modes are engaged.
Speaking of which, the steering is simply superb, offering sharp yet progressive cornering capabilities. You feel connected to the car, and that translates into very predictable handling and reassuring roadholding. Cupra is starting to shape up as one of our favourite non-German German-owned brands.
But the biggest shock is the Tavascan’s ride quality.
Now, though wearing 19-inch wheels and on steel springs, Cupra’s sporty leanings meant we expected the base grade to ride with tolerable firmness at best.
Instead, over Adelaide’s suburban streets leading into the hills (and then beyond), the suspension provided a sophisticated blend of suppleness and control, ably dealing with the rough stuff without any real abruptness.
Our only note here is that you can hear the suspension working underneath, in an endearingly old-fashioned mechanical way. Odd, but not to a distracting point.
Plus, while there are three levels of regen-braking assistance, we’d like the option of single-pedal driving capability.
Much the same dynamic flair applies to the Interior Package option that swaps out for 20s, except that the ride is clearly just that little bit firmer. But tyre and road drone do seem to drown out the suspension noise at times, but not to any alarming degree. Just in a typically German-engineered vehicle sort of way. No revelations here.
Switching to the VZ is equally revealing.
As you might expect, the extra power and additional (undisclosed) torque from the front electric motor are immediately obvious, elevating its performance significantly. Point, squirt, shoot. This thing really hustles along.
Yet it is the flagship’s balance and control of the chassis that came as a surprise.
Usually, the additional weight of two motors and 21-inch wheels detract from the driving pleasure of many an EV SUV with their shifting mass and heavier feel, but the VZ seemed to contain those tightly, and instead dishes up speed with agility and finesse.
Better still, the top spec’s standard adaptive dampers also seem to help deliver a supple and isolated ride, soaking up bigger potholes and that sort of thing, in a superior way that – we suspect – even the Endurance on 19s likely could not.
Factor in the beautifully nuanced and thoughtfully-tuned driver-assist tech systems, and – after months of driving at-times infuriating SUVs from China – the Chinese-made Tavascan feels anything but rushed or half-baked.
We’re impressed, at least on this first drive.
Ultimately, even after hours and hours behind the wheel, the Tavascan left us wanting more in a good way, not less. That’s a sure sign that the recipe is fundamentally right.
Cub Campers are famously good to tow, and even the largest of them lives up to the reputation.
As big as it is, the Longreach LE is quite light thanks to the effort Cub puts into engineering. As a result, it's not a strain, even for older dual-cabs like the D22 Navara.
And because it isn't any higher or wider than a modern SUV, there was very little wind-drag or buffeting as we cruised along the highway.
Cub developed the camper's Australian-made and -designed independent, coil-spring suspension and the set-up yields excellent ride in any conditions.
For the LE, Cub has added an extra shock-absorber each side to improve its performance even on the most corrugated roads.
An AL-KO off-road ball hitch is standard but can be upgraded to the Click-Lock version if you'd prefer that or need a more low-profile hitch.
In reverse, the long drawbar makes it an easy camper to manoeuvre around a campsite, plus it has enough size that the tow-vehicle driver never really loses sight of it while positioning it.