What's the difference?
Cub Campers is Australia’s oldest camper-trailer manufacturer and one of the oldest businesses in the caravan and camping industry, having just celebrated 50 years of operation in 2018.
The company can lay claim to inventing the soft-floor camper trailer, pioneering the rear-fold and championing off-road campers when everyone else was concerned with the on-road market. Amongst all that, though, it was late to the game when it comes to forward-fold campers, not releasing the Frontier until early in 2016, well after the flood of Chinese manufactured versions became immensely popular. So why did Cub wait so long and was it worth it?
The flagship GAC M8 PHEV Luxury we’re reviewing lives in a strange corner of the family car market. It’s a people mover, but it’s priced like a luxury SUV, designed like a VIP shuttle and powered by a plug-in hybrid system that suggests someone, somewhere, had very specific plans.
It finds itself up against the fully-electric LDV Mifa 9 and Zeekr 009, while also circling the upper end of the Kia Carnival range. The latter of which has proven itself to be the default choice for families.
Which begs the question - who is the GAC M8 actually pitched towards? Families with older teens or ageing grandparents feel like a more natural fit than those deep in the child-seat phase, largely because the M8 prioritises space, comfort and efficiency over the usual kid-wrangling conveniences.
At the same time, its chauffeur-like identity hints at a broader, more commercial audience and one more focused on quiet efficiency and passenger comfort. What can be agreed is the real point of difference here isn’t packaging or versatility, it’s the M8’s plug-in hybrid powertrain, and the way it reshapes where a people mover like this sits within the broader electrified landscape.
Does that approach make sense once you live with it? Let's find out.
All in all, the Frontier is the best forward-fold camper on the market, although it is also the most expensive. If you were making a buying decision purely based on features, you’d probably look elsewhere, but if you are prepared to pay a little more because this camper-trailer is Australian made, you get a very functional camper that’s easy to set up, reliable, strong and light.Â
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The GAC M8 PHEV Luxury is a people mover that carves out a very specific niche, largely thanks to its plug-in hybrid powertrain and ambitious price point. It’s undeniably well specified and genuinely luxurious inside, but it never quite escapes its chauffeur-like identity as it's a vehicle built around passenger comfort rather than driver engagement.
Being a new brand in our market limits ownership appeal, at least for now. Where the M8 really impresses, though, is efficiency, and that alone may be enough to justify its unusual positioning.