Chery Omoda 5 vs BMW 3 Series

What's the difference?

Finding a half-decent small SUV for less than $30,000 has become quite challenging in the past couple of years. But as mainstream brands march further upmarket, some Chinese manufacturers are happy to grab sales at the lower end of the market.

One such brand, Chery, re-emerged with the Omoda 5 compact crossover about 18 months ago with keen pricing and loads of standard features.

Further pushing the value point, Chery recently added a new base grade of the Omoda 5, the FX. It sits under the Omoda 5 BX and EX with the same powertrain and it only loses a handful of features from the BX.

At $27,000 drive-away, it looks like a steal on paper. But how does the new cut-price Omoda 5 handle urban duties? And does this small SUV offer more than just a solid standard features list?

Back in the day, the 3 Series sedan was often the entry to the brand for first time BMW owners, and for good reason. They offered practical interior space without compromising on engine performance.

And they simply looked good, no boring nanny design elements. Then the 1 Series came along and price points bumped up, so how does the ‘entry’ BMW 320i M Sport live up to its long-standing reputation?

With an updated dashboard that brings the interior and tech up to market and a sharper exterior design, it more than holds its own at the table of luxury sedans, despite hard competition from the likes of the Audi A4, Mercedes-Benz C200 and Jaguar XE.

However, if the Merc is a placid and well-behaved mare… the BMW is the barely-broken-in bronco and it takes a certain kind of ‘rider’ to enjoy what the 320i has to offer.

I’ve been discovering just that this week with my family of three. What did we find out? Read below!