Peugeot reckons you shop with your eyes. That should mean the company will sell plenty of this car, the new Peugeot 508 2019 model.

The problem will be convincing the other, more brain-like parts of its potential customers that this is a vehicle worth considering. Most people want SUVs now, and Peugeot has the impressive seven-seat 5008 SUV if you want something like that.

But there are reasons that this car is more appealing than an SUV. More than just its striking design, this is a car with style and substance.