The 3.3T Ultimate Sport sits at equal first in the Genesis lineup, alongside the G70 Ultimate (both $79,950) and above the 3.3T Sport ($72,450).
Its spec levels match that of the Ultimate, so expect LED head- and tail-lights, an 8.0-inch touchscreen that's both Apple CarPlay and Android Auto-equipped, heated leather seats up front, wireless charging, dual-zone climate control and a 7.0-inch TFT screen in the driver's binnacle.
And you can add to that 19-inch alloys, Nappa leather trim, heated and cooled front seats, heated rear window seats, a heated steering wheel, a head-up display, adaptive headlights, a sunroof and a much better 15-speaker Lexicon stereo.
Explore the 2019 Genesis G70 range
The difference (from the Ultimate) arrives in elements of its body styling, with some elements darkened to give this G70 a sportier look.
The cracking 3.3-litre V6 engine (272kW/510Nm) is also standard, as are adaptive dampers, a LSD and Brembo brakes.
The 3.3T scored the maximum five-star ANCAP safety rating, arriving with seven airbags, as well as blind-spot monitoring, AEB that works with cars and pedestrians, lane keep assist, rear cross-traffic alert, and active cruise.
You also get a reversing camera, parking sensors front and rear, a driver fatigue monitor and a tyre-pressure monitor.