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The facilities – set to open in August in the Gold Coast’s only dedicated vehicle precinct -- will house the group's Mazda, Hyundai, and prestige used-vehicle dealerships.
They will complement the group's Southport and Tweed outlets and will comprise three showrooms, each with workshop facilities along with customer amenities. The construction project is understood to represent a $10 million investment for the company which is rolling out the facilities on a 1.5ha site at 4 Brabham Circuit.
The Frizelle motor group will join the Grand Motors, Von Bibra Motors, and Hinterland Toyota dealerships at the Automall, which also is home to a number of complementary businesses. Its site was purchased at a cost of $9.57 million from RPA Properties in a deal that settled in 2011.
The Frizelle group called tenders for the showroom project in October and the construction contract was awarded to Condev, which launched initial siteworks before Christmas. The showroom facilities, conceived by Design Imagery, will share 4950sq m of floorspace and 93 parking bays and each will feature display space, parts and administration areas.
They will offer driveway service, house a combined 31 vehicle-servicing bays, and accommodate a range of client facilities including lounge areas and wi-fi-enabled work spaces. The two brand-specific buildings will comply with Mazda and Hyundai corporate image guidelines and all buildings will feature LED lighting to minimise power use.
They also will utilise low-emission, energy-efficient glazing to minimise the airconditioning load. Rainwater will be stored for irrigation and general dealership usage. The group's dealer principal, James Frizelle, said the project represented a significant growth milestone for the business and had been made possible by the company's strong customer base.
"We strongly believe the market will support the expansion at Robina and we will continue to strive to provide top-level sales and after-sales care for our customers," he said. Executive Brett Frizelle said the Automall project presented a prime market area opportunity for the group's Mazda and Hyundai marques which were continuing to grow market share.
"We have confidence that the Coast market will continue to grow and there is the convenience factor for existing customers of the central-city location," he said. "We also see big opportunities in the used-car segment. "We expect to sell 11,000 vehicles in calendar 2013 and are trading a large number of high-quality vehicles."
The Frizelle Automotive Group's dealerships also include Audi, Volkswagen, Chrysler, Jeep, Dodge and Skoda marques.
