What's the difference?
BYD. The three letters which keep auto executives from the world's top brands up at night.
The brand’s meteoric rise in Australia from a trickle of imports to a torrent of Chinese-built EVs, outselling even Tesla in the first month of 2024, is testament to this relative newcomer’s ability to surprise and impress its buyers and the industry as a whole.
The car we’re looking at for this review, the Seal, could be its biggest challenge yet. Not only does it have to compete head-to-head with the car which put EVs on the map for mainstream buyers - the Tesla Model 3 - but it also has to vie for a share of the increasingly shrinking sedan market.
So, what’s the deal with the Seal? Is it any good? And, why did BYD choose to name it after a marine mammal? Read on to find out.
Looking across BYD's line-up, you'd think you were reading the attractions for the local aquarium! And now the Sealion 7 has entered the splash zone, or more accurately, the most popular car segment - the mid-size SUV.
It fights for pole position against the long-running electric favourite, the Tesla Model Y but newcomer Cupra Tavascan also offers some sporty competition.
For this review we're testing the flagship Performance grade to see whether or not it offers family-friendly fun.
Those big auto executives have good reason to be worried, because the Seal is yet another impressive offering from China’s most formidable EV player.
It’s not perfect. In some ways it’s trying too hard to be a luxury car, and I think the software in particular could use a little work, but the Seal just does so much right I think it will be hard to be disappointed with one, particularly given its keen entry price.
In fact, if we had to pick one from the range, it would probably be this mid-spec Premium. The range and power on offer are stellar, and all for less money than an entry-level Model 3 or Polestar 2.
The BYD Sealion 7 Performance is well-priced and well-equipped. It more than holds its own against its mid-size electric SUV rivals. It has great motor outputs and it handles comfortably on the road. There's a lot to like here but some of the technology needs to be tweaked.