BMW 850I vs Honda Prelude

What's the difference?

Can a car company show off? It seems absurd; the kind of embarrassing, unedifying behaviour that only ego-driven, status-obsessed human beings engage in. And yet look at BMW’s new 8 Series, with its shinily silly cut-glass gear lever, its laser headlights, its outrageously powerful V8 engine and its bullfrog-but-beautiful stance - surely this is showing off on a corporate scale?

To be fair, when a car company makes a new range-topper - and BMW only applies the number 8 to its most special vehicles, think Z8 and i8 - it really is about making a kind of look-at-me statement. 

A car as obviously ostentatious as the M850i xDrive Coupe (and Convertible) has to appeal to buyers, even if it’s only a small and wealthy target market. And there is plenty that’s appealing about this old-fashioned yet modern-looking grand tourer, from the incredible way it accelerates to its luxuriant ride quality and decadent interior.

It would want to be impressive, of course, with a price tag of $272,900 (or $9000 more for the Convertible).

So, has the new 8 Series BMW got what it takes to separate the very rich from their hard-earned megabucks? We donned our shiniest shoes and went to the launch to find out.

Honda is a company that rarely looks back.

Badge aside, the resurrected Prelude series is more about being revolutionary than retro, with not even any classic-era styling cues (though a few likely Porsche ones).

In fact, Honda made it clear this was created as a hybrid sports car first, with the name settled on later. Probably by marketing.

It could just as easily have been branded Integra, which – given the shared Civic platform and liftback when previous Preludes had two doors only – might have been the case, except that name is already on an Acura and Chinese GAC version of Honda’s venerable small car.

That said, its new sports car is arguably more Prelude in spirit than even some of the past originals were anyway, and then some, and here’s why.