BMW 740i vs BMW XM

What's the difference?

VS
BMW 740i
BMW 740i

2023 price

BMW XM
BMW XM

$159,800 - $379,850

2023 price

Summary

2023 BMW 740i
2023 BMW XM
Safety Rating

Engine Type
Turbo 6, 3.0L

Twin Turbo V8, 4.4L
Fuel Type
Premium Unleaded/Electric

Premium Unleaded/Electric
Fuel Efficiency
7.9L/100km (combined)

2.7L/100km (combined)
Seating
5

5
Dislikes
  • Backwards step in tech ease of use
  • Doesn’t feel quite $300K from the driver's seat
  • Design will be divisive

  • Harsh ride
  • Tyre noise
  • Augmented soundtrack
2023 BMW 740i Summary

The BMW 7 Series is Munich’s flagship, the car that fans of the blue and white roundel respect as peak plush motoring.

Now, for the seventh 7 Series, BMW has brought electric power to the table in the form of the i7 in order to stay ahead of the curve.

It’s still joined by a petrol-powered variant here in Australia, the 740i, which is a mild hybrid and shares a lot of the luxury specifications of the i7 - including a properly impressive rear seat theatre screen.

But is it forward-thinking enough to fend off the likes of the Mercedes EQS?

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2023 BMW XM Summary

BMW’s new XM is a tricky customer to pigeon-hole. Yes, it’s a huge, super-lux SUV and, yes, it’s all-wheel drive and features a station-wagon layout.

But it’s also a M-car and that infers super high performance. Weighing in one the wrong side of 2700kg, however, makes that a difficult task for any engineer.

This car also left us wondering if perhaps the glory days of M Division sports cars and coupes might behind it and SUVs like this one represent the road ahead.

But fear not: The CEO of M Division himself, assured us that the XM is a showcase for what an M badge can do, rather than a mission statement for the brand.

So, with that in mind, does this car have the wow factor that places it somewhere between peak oligarch and a motor-show concept car? Does it move the goal posts for big luxury SUVs? Does it even matter that it’s a plug-in hybrid?

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Deep dive comparison

2023 BMW 740i 2023 BMW XM

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