Audi RS5 vs Omoda 9

What's the difference?

Good looking, good to drive, and good to simply sit in, the Audi RS5 range ticks plenty of premium boxes. Whether you can live with the practicality pitfalls of the Coupe is up to you, but if you can't, might I suggest taking a wander over to our RS4 Avant review?

The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.

Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.

Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.

I defy anyone to describe the RS5, and especially the Coupe, as anything but stunning. Seriously, the near perfect proportions and swept-back styling make it look fast even when it's parked. 

Up front, there's a new-look black-mesh grille that's been given a 3D effect, like it juts out over the road in front it, while the thing headlights have been carved back into the body work like they're been windswept under hard acceleration.

The 20-inch darkened alloys fill the arches, too, with a sharp body crease that runs from the front headlight all the way back to the bulging shoulder lines above the rear tyres accentuating the curves.

Inside, the RS5 is a sea of black Nappa leather and sporty touches, and we particularly like the chunky, flat-bottomed steering wheel, which both looks - and feels - great.

From a design perspective, the Omoda 9 certainly stands out as different from the Chery and Jaecoo range. It has a distinctive look that speaks to its ‘premium’ and ‘technology’ aspirations, both on the exterior and interior.

However, to this reviewer’s eyes, there are also quite clearly some visual similarities to the Cadillac Lyriq, both in the overall silhouette but also the details and cabin design. This isn’t unusual in the car industry, especially from Chinese brands. Jaecoo’s designers clearly took inspiration from Range Rover, so it makes sense that the Omoda would find an equivalent luxury brand to be inspired by. Or perhaps it’s just a coincidence…

The important thing is that it’s notably different to what Chery is offering with its Tiggo models, which form the core of its Australian line-up. Omoda needs to be distinct and more upmarket if it is to justify its price premium. On that front, the wider group has done a nice job of making each brand stand out visually.

Judging the interior of the Omoda 9 on its own, it's actually a very pleasant place to be. The level of design, fit and finish also feels like a big step up on what Chery offers, even if it does feel familiar. The materials don't feel truly premium, but given the price that's understandable and acceptable.

We only tested the Coupe, and I can tell you that the practicality perks on offer largely depend on where you're sitting.

Up front, you're spoiled for room in the two-door Coupe, with the two spacious seats separated by a sizeable centre console that's also home to two cupholders and a variety of cubbies, with extra bottle storage in each of the front doors. 

The back seat, though, is a little, or a lot, tighter, with come acrobatics required to even climb into it, given the Coupe only has two doors. The Sportback offers two more doors, which will surely make the process a little easier. 

The Coupe measures 4723mm in length, 1866mm in width and 1372mm in height, and will deliver a decent 410 litres in luggage space in the boot. The Sportback measures in at 4783mm, 1866mm and 1399mm, and boosts your luggage space to 465 litres.

Either vehicle has your tech needs sorted, with an abundance of USB and power outlets serving both front and backseat riders.

One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.

That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.

Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.

Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto. 

The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.

The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.

In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.

For those who have been paying close attention the Omoda name will be familiar, as the Chery Omoda 5 was the first model the Chinese brand launched on its return to Australia. That has now evolved into the Chery C5, so the Omoda 9 becomes the first standalone model for the brand as it tries to position itself as a more premium, luxury and lifestyle brand separate from Chery.

While there are no confirmed plans for further Omoda models yet, the Omoda 9 is being positioned as the flagship of the range. It’s a medium-sized SUV but at the larger end of the segment so it will compete against the likes of the Mazda CX-60, BYD Sealion 6 and even the Mitsubishi Outlander PHEV.

In keeping with the more premium image the brand is trying to create, there will be a single, high-specification model offered, the Virtue SHS, which will be priced from $61,990 plus on-road costs.

For this price you get 20-inch alloy wheels, LED headlights and tail-lights, dual-zone climate control, a 14-speaker Sony-branded sound system, inbuilt navigation, surround view camera, automatic parking function, head-up display, wireless smartphone charger, leather seats with memory function, heated seats and steering wheel and even an in-built fragrance system.

Its a terrific engine, this - a twin-turbo 2.9-litre six-cylinder TFSI that will deliver 331kW at 5700rpm and 600Nm at 1900rpm, sending it thundering to all four wheels (because quattro) via an eight-speed tiptronic automatic.

That's enough, says Audi, to deliver a 0-100km/h sprint time of 3.9 seconds in the Coupe and the Sportback. Which is very, very quick.

The Super Hybrid System may sound fancy, but it’s effectively a plug-in hybrid powertrain, which is a technology that is becoming increasingly familiar to Australian drivers as it fills the gap between internal combustion and electric vehicles.

Omoda’s SHS system combines a 1.5-litre turbocharged petrol engine with three electric motors - two at the front, integrated into the transmission package and one at the rear - to create a potent SUV. This complex system can send power to either the front wheels or all four wheels via a three-speed ‘Dedicated Hybrid Transmission’.

Omoda claims the combined output of the Super Hybrid System is 395kW, allowing this family friendly SUV to sprint from 0-100km/h in just 4.9 seconds.

It’s backed up by a 34kWh battery, which allows for meaningful electric only range too.

The RS5 Coupe will sip a claimed 9.4L/100km on the combined cycle, and emit a claimed 208g/km of Co2. It's fitted with a 58-litre fuel tank. 

The RS5 Coupe will the same 9.4L/100km, but emit 209g/km of Co2.

What gives Omoda some confidence to use the Super Hybrid System name is its claim that the battery allows the 9 to drive up to 145km (WLTP) on electric power alone, which is more than both a conventional hybrid and many existing PHEV models. For example, the Mitsubishi Outlander PHEV has an EV range of 84km and the Mazda CX-60 can make 76km.

Fuel economy is officially rated at 1.4L/100km, although that relies on using the battery to its maximum and once that is depleted, you can expect to see a much higher figure. Realistically somewhere around 5.0L/100km is what you should expect if you do mostly urban driving and anything below that is a good result.

Omoda claims that the Virtue SHS can drive up to 1100km, but that is theoretical and based on achieving both the full EV-only range and then the 1.4L/100km figure, which isn’t actually achievable in the real world.

With our time behind the wheel limited to the RS5 Coupe, we can only really report on how the two-door feels on the road, but given the prodigious power on offer, it's unlikely the addition of two doors is going to make the Sportback any slower. 

In short, the RS5 is thunderously fast, collecting speed with utter nonchalance thanks to this thick and endless-feeling supply of power unleashed whenever you plant your right foot.

It makes even the most ham-fisted attempts at cornering feel fast as lightning, with the power flow able to make up for every slow entry and exit by simply piling on pace between bends. 

But that's what you expect from an RS model, right? So perhaps more impressive is the RS5's ability to transform back into a relatively sedate urban cruiser when the red mist subsides. The suspension is firm, especially over rough road surfaces, and you do need to be a little careful with the accelerator to avoid that lurching feeling at every green light, but driven calmly, it doubles as a everyday car quite nicely.

Like in the RS4, we did find the gearbox felt a little quick to change at pace, shifting up or down at strange moments on the way into or out of corners, but you can reclaim control via the paddle shifters.

While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.

This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations. 

From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.

The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.

The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road. 

The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.

The Omoda 9 ticks all the boxes that customers and, just-as-importantly, the safety authorities expect, like autonomous emergency braking (AEB), forward collision warning, emergency lane keeping, driver monitoring system and adaptive cruise control. 

Omoda even goes a step further and offers 'Traffic Jam Assist' and 'Integrated Cruise Assist', which can centre you in the lane when cruise control is active to create a low level of autonomous functionality.

However, like so many modern cars these safety systems are not integrated smoothly into the driving experience. Instead, the Omoda likes to distract you with graphics and warnings on the dashboard and then warn you that you’re distracted. To be blunt, it’s both annoying and - ironically - very distracting. 

To the credit of Omoda, as well as Chery and Jaecoo, the company has invested in a local tuning program for the active safety features and there has clearly been a dramatic improvement since the first Chery model I experienced less than 12 months ago. Hopefully with a bit more time and tuning the systems will become better integrated and the car won’t tell you you’re distracted looking at warnings.

In terms of a crash test safety rating the Omoda 9 hasn’t been tested by ANCAP yet but has five-stars from Euro NCAP so there’s little reason why it would be dramatically different if crashed locally.

Audi vehicles are covered by a three-year, unlimited-kilometre warranty, which is feeling more than a little underdone when compared to some competitors.

Services are due every 12 months or 15,000kms, and Audi allows you to pre-pay your service costs for the first five years, at a cost of $3,050.

In a bid to give customers confidence to try a new brand Omoda is applying the Jaecoo ownership model, which means an eight-year warranty as well as eight years of capped-price servicing and roadside assistance.

Service intervals are every 15,000km or 12 months, whichever comes first and across the eight years you’ll be spending a total of $3343, which averages out to just over $418 per year.

The decision to offer such extended coverage is a commendable move from Omoda and will no doubt help its bid to convince customers to give it a chance.