Audi RS4 vs Omoda 9

What's the difference?

What a way to send off this generation of Audi RS4 and RS5. The extra focus courtesy of those trick coil overs and drama from the exhaust plus the sharper gear changes deliver the best Audi has done with these RS products. 

There are some compromises, with the suspension favouring outright control over low-speed comfort. It’s also true that the current BMW’s M3 and M4 are more impressive, but when the products are nearly seven years fresher than Audi’s, what do you expect? 

Plus, those looking for a more restrained and polite fast executive sedan (or wagon) will gel with the Audi’s sophistication. There aren’t many of these Competition Plus RS4 and RS5s coming to Australia and they are impressive visually and from behind the wheel. It’s a fitting way to send off the current generations.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.

Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.

Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.

The RS4 Avant’s 'Progressive Red' metallic helps the black milled 20-inch alloy wheels pop. Its stance is hugely purposeful with wheels tucked right up in the blistered arches courtesy of the lowered ride height — it's how the Avant would have looked in a design sketch.

The visual bulk of the long-roofed RS4 gives it the sort of proportions motoring journalists love to wax lyrical about, even if plenty of buyers still prefer coupes or lifted SUVs. 

The RS5's more flowing, elegant lines match well with the Navarra Blue paint work, silver-accented wheels and conventional leather-appointed seats within. 

Both cars have effectively identical front cabins reflecting Audi’s classy and sleek design language. The integration of technology is pretty good and the RS4’s additional red styling pack really makes it feel sporty within.

From a design perspective, the Omoda 9 certainly stands out as different from the Chery and Jaecoo range. It has a distinctive look that speaks to its ‘premium’ and ‘technology’ aspirations, both on the exterior and interior.

However, to this reviewer’s eyes, there are also quite clearly some visual similarities to the Cadillac Lyriq, both in the overall silhouette but also the details and cabin design. This isn’t unusual in the car industry, especially from Chinese brands. Jaecoo’s designers clearly took inspiration from Range Rover, so it makes sense that the Omoda would find an equivalent luxury brand to be inspired by. Or perhaps it’s just a coincidence…

The important thing is that it’s notably different to what Chery is offering with its Tiggo models, which form the core of its Australian line-up. Omoda needs to be distinct and more upmarket if it is to justify its price premium. On that front, the wider group has done a nice job of making each brand stand out visually.

Judging the interior of the Omoda 9 on its own, it's actually a very pleasant place to be. The level of design, fit and finish also feels like a big step up on what Chery offers, even if it does feel familiar. The materials don't feel truly premium, but given the price that's understandable and acceptable.

The RS4's cabin is excellent, with a good mix of physical buttons and responsive touchscreens for control. There’s enough storage space for this kind of vehicle, with good door bins and well-sized cupholders in the centre as well as USB-C and -A charge points. 

Audi’s multimedia system is friendly though the large touch targets and dark background aren’t as crisp as those fitted to the latest rivals. The screen isn't as big, either, measuring 10.1 inches for the multimedia item. The RS4 supports wireless Apple CarPlay and Android Auto.

That said, Audi’s 12.3-inch digital driver’s display with bright and poppy mapping software and generous customisation remains right at the head of the pack. 

There is a panel of switches below the touchscreen for climate control, physical selection of the five-or-so drive modes and a collection of helpful buttons on the perfectly-shaped and sized leather-appointed steering wheel.

It lacks F1 or DTM wow-factor compared to the C63 and M3 with their easy-access driver mode buttons and toggles on the steering wheel but the RS4's restrained looks will resonate with those that prefer a bit more elegance inside. 

Neither the RS4 nor RS5's back seats are designed for those over about 175cm. The RS4’s roof is a little higher so it is good enough for most adults but the RS5’s sloping profile compromises things. It has two individual buckets compared to the RS4’s three-wide bench. 

Rear seat passengers get air vents, an individual climate zone, bottle holders in the doors, USB charge points and ISOFIX attachments for the outboard seats, with matching top tethers in the seat backs.

The Audi RS4’s boot is a generous 505L with under floor storage and a netted area on the driver’s side. Folding the 40/20/40 split-fold bench increases space to 1495L. That said, the RS5’s 465L is still very good, though it is not quite as practical in the real world. 

Being fitted with roof rails makes for sleek integration of roof racks for the RS4 to slip roof pods, bike racks or whatever else you might choose to take on a trip away.

One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.

That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.

Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.

Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto. 

The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.

The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.

In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.

For those who have been paying close attention the Omoda name will be familiar, as the Chery Omoda 5 was the first model the Chinese brand launched on its return to Australia. That has now evolved into the Chery C5, so the Omoda 9 becomes the first standalone model for the brand as it tries to position itself as a more premium, luxury and lifestyle brand separate from Chery.

While there are no confirmed plans for further Omoda models yet, the Omoda 9 is being positioned as the flagship of the range. It’s a medium-sized SUV but at the larger end of the segment so it will compete against the likes of the Mazda CX-60, BYD Sealion 6 and even the Mitsubishi Outlander PHEV.

In keeping with the more premium image the brand is trying to create, there will be a single, high-specification model offered, the Virtue SHS, which will be priced from $61,990 plus on-road costs.

For this price you get 20-inch alloy wheels, LED headlights and tail-lights, dual-zone climate control, a 14-speaker Sony-branded sound system, inbuilt navigation, surround view camera, automatic parking function, head-up display, wireless smartphone charger, leather seats with memory function, heated seats and steering wheel and even an in-built fragrance system.

Audi’s 2.9-litre twin-turbo petrol V6 has seen plenty of use across performance products from Audi and Porsche, including the Macan S and Audi S6. 

In the RS4 and RS5 Competition Plus, it develops the same 331kW (at 5700-6700rpm) and 600Nm (at 1900-5000rpm) as the regular car. This makes it an extremely flexible engine that delivers predictable punch anywhere in the power band.

That said, it lacks the explosive character of BMW’s twin-turbo inline six — the figures are only 15kW and 50Nm higher on paper yet the M3’s response is that much more ferocious. 

Audi’s RS division has tried to capture a bit more emotion, retuning the eight-speed torque converter automatic transmission for crisper shifts. This also benefits the RS4’s 0-100km/h sprint time, which falls two tenths to 3.9 seconds in Competition Plus guise. 

The V6 breathes a little easier, too, with a different exhaust. Audi says the extra sound is down to 8.0kg less sound deadening in the car.

There’s more resonance at idle that does feel tiring sitting in traffic idling but the trade-off is a brawny mid-range baritone that develops into a shrill bark approaching the redline.

The Super Hybrid System may sound fancy, but it’s effectively a plug-in hybrid powertrain, which is a technology that is becoming increasingly familiar to Australian drivers as it fills the gap between internal combustion and electric vehicles.

Omoda’s SHS system combines a 1.5-litre turbocharged petrol engine with three electric motors - two at the front, integrated into the transmission package and one at the rear - to create a potent SUV. This complex system can send power to either the front wheels or all four wheels via a three-speed ‘Dedicated Hybrid Transmission’.

Omoda claims the combined output of the Super Hybrid System is 395kW, allowing this family friendly SUV to sprint from 0-100km/h in just 4.9 seconds.

It’s backed up by a 34kWh battery, which allows for meaningful electric only range too.

The Audi RS4 wagon is rated to use 9.5L/100km in ADR combined cycle (urban/extra-urban) consumption testing while the slipperier RS5 returns 9.4L/100km in the same test. 

We weren’t able to run accurate or particularly relevant fuel figures on the event but the trip computers showed around 12L/100km in both RS4 and RS5. 

While these numbers are high compared to your average passenger car, the Audi is more efficient than BMW's rivals, and gets remarkably close to the hybrid C63 in the real world.

The fuel tank is quite small for this kind of vehicle at 58 litres. That limits the RS4’s theoretical driving range to 611km. 

Unsurprisingly, the Audi RS4 and RS5 require 98 RON premium unleaded petrol. 

What gives Omoda some confidence to use the Super Hybrid System name is its claim that the battery allows the 9 to drive up to 145km (WLTP) on electric power alone, which is more than both a conventional hybrid and many existing PHEV models. For example, the Mitsubishi Outlander PHEV has an EV range of 84km and the Mazda CX-60 can make 76km.

Fuel economy is officially rated at 1.4L/100km, although that relies on using the battery to its maximum and once that is depleted, you can expect to see a much higher figure. Realistically somewhere around 5.0L/100km is what you should expect if you do mostly urban driving and anything below that is a good result.

Omoda claims that the Virtue SHS can drive up to 1100km, but that is theoretical and based on achieving both the full EV-only range and then the 1.4L/100km figure, which isn’t actually achievable in the real world.

The time allocated to driving the RS4 Avant Competition Plus was fairly limited and we were sadly unable to sample how the highly adjustable coil over suspension performed where it makes most sense — on the racetrack. 

Still, winding country roads between Sydney and the Southern Highlands served up some challenges, demonstrating how the Competition Plus pack changes the character of the RS4 and RS5. 

The only real negative is comfort, specifically over those horrible plastic speed bumps that litter shopping centre car parks. With adaptive dampers, carmakers can set programs for these kinds of obstacles to soften and stiffen the clever shocks at just the right time. Not so the Competition Plus pack cars, which ride these bumps harshly.

That about does it, though, and everything thing else is a net benefit. The steering system addresses some criticism of the earlier RS4s. Further than a retune, the Competition Plus gets a new rack, that is non-progressive with a fixed ratio of 15:1 (instead of 13.3:1) and 2.4 turns lock-to-lock. The reactions to each input feel a hint more faithful. 

When above 40km/h the coil overs come into their own. Even though the RS4 rides firmly it doesn’t constantly jiggle over small bumps. Over sharp-edged hits, the suspension rounds the hits off so, while you feel them, there’s a sense of control and sophistication. 

Having speed limits to contend with means it is essentially impossible to find the limits of grip of the 275/30R20 Continental SportContact 6 tyres on the road and there isn’t much body roll, either.

The RS4 is still rewarding, though, getting up on its toes just enough through a series of bends to feel engaging. It gives an impression of being quite light and at 1820kg it is now considered featherweight next to rivals.

The RS4's Quattro all-wheel drive system favours the rear wheels when driving normally (60 per cent rear) and can send up to 85 per cent of the drive to the back axle. 

The tweaked electronically-controlled rear limited-slip differential amplifies the throttle steer-ability of the RS4, giving you the confidence to squeeze the gas on exit. 

It helps that the Competition Plus bucket seats are a little thinner and set closer to the floor giving you more feedback. This is the key differentiator between the RS4 and RS5 we drove — the buckets make the car feel alive. 

Strong brakes are made up of 375mm front rotors clamped by six-piston calipers. Optional carbon ceramic brakes with larger 400mm front rotors help save 6.5kg and, if you plan to use the RS4 on track, are a smart buy along with a set of Pirelli P Zero Corsa semi slick tyres ($850). 

Really, though, neither the RS4 nor RS5 are the perfect car for the track. They are plenty capable and fast on the road with just enough fun, reward and character thrown in to keep you coming back for more.

While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.

This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations. 

From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.

The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.

The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road. 

The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.

The Omoda 9 ticks all the boxes that customers and, just-as-importantly, the safety authorities expect, like autonomous emergency braking (AEB), forward collision warning, emergency lane keeping, driver monitoring system and adaptive cruise control. 

Omoda even goes a step further and offers 'Traffic Jam Assist' and 'Integrated Cruise Assist', which can centre you in the lane when cruise control is active to create a low level of autonomous functionality.

However, like so many modern cars these safety systems are not integrated smoothly into the driving experience. Instead, the Omoda likes to distract you with graphics and warnings on the dashboard and then warn you that you’re distracted. To be blunt, it’s both annoying and - ironically - very distracting. 

To the credit of Omoda, as well as Chery and Jaecoo, the company has invested in a local tuning program for the active safety features and there has clearly been a dramatic improvement since the first Chery model I experienced less than 12 months ago. Hopefully with a bit more time and tuning the systems will become better integrated and the car won’t tell you you’re distracted looking at warnings.

In terms of a crash test safety rating the Omoda 9 hasn’t been tested by ANCAP yet but has five-stars from Euro NCAP so there’s little reason why it would be dramatically different if crashed locally.

Audi covers the RS4 and RS5 with a five-year/unlimited kilometre warranty which is now the expected norm across the premium part of the market. 

A five-year service plan can be pre-purchased, costing $3630 for both models with maintenance due annually or every 15,000km. 

After the five-year warranty period, owners can choose to extend the service packaging and warranty for two extra years at a cost of $4260. This can be done twice, extending the warranty up to nine years.

In a bid to give customers confidence to try a new brand Omoda is applying the Jaecoo ownership model, which means an eight-year warranty as well as eight years of capped-price servicing and roadside assistance.

Service intervals are every 15,000km or 12 months, whichever comes first and across the eight years you’ll be spending a total of $3343, which averages out to just over $418 per year.

The decision to offer such extended coverage is a commendable move from Omoda and will no doubt help its bid to convince customers to give it a chance.