Abarth 595 vs Toyota Prius C

What's the difference?

Since 1949, Abarth has been giving the venerable Italian brand, Fiat, a patina of performance, based largely on giant-killing feats in small modified cars like the Fiat 600 of the 1960s.

More recently, the brand has been revived to boost the fortunes of the smallest Fiat on sale in Australia. Known formally as the Abarth 595, the tiny hatch packs a bit of a surprise under its distinctive snout.

See if you can guess the name of the world's first ride-sharing app. You're thinking Uber, right? Nope. It was a company called Sidecar. It's broke now, shuttered for good in 2015. What about the first video-on-demand service? Netflix? Nope. Amazon beat them to it, for starters, but so did many other, now-defunct companies who tried it even earlier.

The point is, being first on the scene is no guarantee you'll be the best, or the most successful. I mean, just look at electric cars; plenty of manufacturers were doing all-battery models before (and arguably better than) Tesla, and every one of them is now parked in Elon Musk's gargantuan shadow.

Before full-electric there were hybrids, and first to arrive on that particular scene in any meaningful way was Toyota and its awkwardly shaped Prius, back in 2001. And they had that field to themselves for a while, but soon enough the other manufacturers trotted out hybrid and plug-in hybrid models of their own.

And so Toyota shook up the Prius offering, launching the seven-seat Prius V, and the bite-sized (and Yaris-based) Prius c we've tested here, in 2012, hoping to broaden the appeal of its hybrid offerings. Problem is, 2012 was an awfully long time ago, and so Toyota has waved its wand over the ageing Prius c for 2018, changing its design, tech offering and interior in an effort to keep it fresh.

So, is the Japanese giant still head of the hybrid class? Or has it been beaten at its own game?