Toyota Tundra vs Honda Civic

What's the difference?

The Toyota Tundra, made in America for Americans, was launched in 1999 and since then Toyota Australia has fielded a steady stream of enquiries from car buyers and automotive media about the possibility of its full-size US pickup being available in local showrooms.

Production of RHD Tundras at Toyota’s San Antonio plant in Texas never stacked up as a viable business case for Toyota until 2015, when the Walkinshaw Automotive Group (WAG) commenced OEM-certified right-hand-drive remanufacturing of Ram pick-up trucks (and later Chevrolet Silverados) in Melbourne.

This development finally opened the door to an ‘Australianised’ version of the Tundra, which went on sale late last year after a six-year joint development program with WAG that was a world-first for Toyota.

The Tundra’s local two-model range comprises the entry-level Limited and the new top-shelf Platinum grades, with more power and torque than local ‘1500 class’ US pickup rivals. So, we recently put the fresher Premium model to work for a week, to see how it measures up from a tradie’s perspective.

I’m just going to cut to the chase here. This Honda Civic hybrid is a good car. A great one, even.

But for some reason, nobody is really buying it. And it’s not just because it’s not an SUV – it has been outsold in its segment this year by the the BMW 1 Series, the Mercedes A-Class, the MG4 EV, and the VW Golf. Premium and non-premium alike, they’ve all got the little Honda licked.

So, what’s going on? A CarsGuide investigation is required. Stick around and we’ll try to figure this out together.