What's the difference?
Freedom of choice has been the focus for the luxury car industry for more than a decade. Buyers were free to choose from a seemingly endless amount of variations and bodystyles to suit their taste and lifestyle.
It gave birth to the ‘four-door coupe’ then the ‘SUV coupe’ and so many more. But now it seems car makers have reached their limit, as evidenced by Mercedes-Benz’s newest offering - the CLE Coupe and Cabriolet.
While technically a new addition to the range, the CLE actually replaces not one existing model, but two. The CLE will fill the gap left by both the C-Class Coupe and E-Class Coupe, allowing the German brand to simplify its line-up (ever so slightly).
So, what is the CLE Coupe and how will it live up to expectations of two different car buyers? Read on to find out…
You like performance, love a bit of luxury and fancy a traditional sedan. The budget is healthy and there’s a surprising amount of choice. But Mercedes-AMG believes it’s created the car that perfectly answers your new-car brief.
The Mercedes-AMG E53 Hybrid 4Matic+ is a fresh expression of an established high-performance sedan formula mixing internal-combustion power with electric punch and all-wheel drive.
We were invited to its local launch, so stay with us to see if this newcomer is ready to fill that primo European performance car shaped space in your garage.
The CLE Coupe really feels like a car of the times. As the electric vehicle market continues to suck in resources, the days of endless variants and body styles is going to wane. But the truth is the CLE does a nice job of filling the demands that both previous C-Class Coupe and E-Class Coupe buyers are looking for.
It’s a stylish model with plenty of technology on the inside, so it should appeal to those who want something refined and elegant for their lifestyle. It has a hint of sportiness on road, without being overtly dynamic or uncomfortable; although Mercedes-AMG will cater to those buyers soon enough. And it offers the kind of space inside that buyers of both models will find acceptable (as long as they don’t have to climb into the back regularly).
The biggest challenge will be convincing C-Class customers to take the big jump up in price over the model it replaces, while at the same time convincing E-Class buyers that this is still something special and different given its similarities to the old model.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
The Mercedes-AMG E53 Hybrid 4Matic+ is a superb blend of high-tech hybrid muscle and cossetting top-end luxury. Value is competitive, it looks (and feels) the business, despite the conventional sedan configuration it’s surprisingly practical (except for the modest boot), fuel-efficiency is a key benefit and safety is stellar. The ownership proposition is okay for the category but that’s not top of mind when an enticing series of corners ranges into view. It’s an impressive package.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.