Maserati Granturismo vs Ferrari 296

What's the difference?

How much would you pay for an outstandingly beautiful grand touring coupe with supercar performance?

Costing as much as a one-bedroom inner-city flat, the new-from-the-ground-up Maserati GranTurismo possesses seductive styling. When you’re chasing the exquisite Porsche 911 Carrera 4S and Bentley Continental GT, you need every asset available, and then some.

Which brings us to the 2024 second-generation (M189) range.

Adding to a stunning back-catalogue of gorgeous Maseratis that stretches back even further than either of its opponents above, does the latest GranTurismo have the brains as well as the brawn to match its stunning beauty?

Let’s dive right in.

I know, picture Ferrari and you'll likely be conjuring images of potent V12 or V8 engines, a scenery-shaking exhaust bark on start-up and a fuel bill that would make a Sheikh wince.

But this one, the 296 GTS, doesn't have, or do, any of those things. In fact, it doesn’t so much explode into life as it does kind of whirr gently, as though you’ve just switched on a photocopier.

And yet, people I trust on these matters reckon this just might be the best Ferrari to have ever worn the badge. So, I guess we better get to figuring out what the hell is going on with this plug-in Prancing Horse.