What's the difference?
Range Rover has developed a bit of an image problem in the last few years.
To many the brand is still the face of a quintessentially British aspirational luxurious off-roader. But to a growing group, it has become synonymous with the concept of an environmentally reckless fuel-guzzling SUV.
They’re big, heavy, and still feature V8 engines, but Range Rover knows all too well the writing is on the wall for its increasingly infamous range of combustion vehicles.
The trouble is, customers love them, and while the I-Pace from sister brand Jaguar is a big leap into the future, there needs to be a happy medium for easing some of its existing customers away from combustion, while still offering the kinds of excess and aspirational performance the Range Rover brand is associated with.
Enter this car, the Evoque HSE P300e. It’s a plug-in hybrid, notably only available in the top trim level, with top-shelf performance, too.
Is it the right car to represent Range Rover’s entry-level model at a critical time of technological transformation? Let’s take a look.
Ask any opinionated car enthusiast why it is that they hate electric cars, and you’re going to hear the same word revving them up - “noise”.
Sure, EVs might be fast, and even the most old-world-loving petrol head (are we going to have to come up with a new term, soon? Power crazed? Amp-head? Copper top?) will grant you that they can be fun to drive, but the argument is that you just can’t love a car as much if it doesn’t make shouty sounds.
But there is one bunch of well-heeled car lovers who will demur on this topic, and for whom the idea of switching a big, stupidly powerful V12 engine for whispering electric motors seems to be no issue at all - Rolls-Royce fans.
They have, allegedly, been knocking down the doors at Goodwood, demanding that Rolls build them an EV, and finally it has arrived, in the stunning shape of the Spectre, and the orders are pouring in.
We flew to the Napa Valley in California to try it out.
The Range Rover Evoque is more highly specified and more luxurious than ever, and this plug-in hybrid version makes the most of what’s on offer with its slick but familiar feel from behind the wheel.Â
Unfortunately, it does have an eye-watering price tag to go with its classy design and the options list is a bit rude, all things considered, but the core offering is a solid luxury buy for city-slickers, nonetheless.Â
What makes the Evoque P300e stand out for me is its impressive EV driving range and excellent charging specs which make it as convenient as possible to make the most of its electrified features.
It’s up to the buyer whether these conveniences and the Range Rover badge are worth swapping into a car a full size down from its luxury plug-in rivals for the same money.
Personally, I was very much taken with the looks, and the feels, of the new Rolls-Royce Spectre, which delivers everything you’d expect from this brand, and seems to have lost nothing by switching to electric propulsion. The trick, it seems, in turning your brand into an EV one is to have made your cars silent in the first place.
But the real verdict comes from the people hurling their Spectre orders at the company, which has received so many of them it’s being forced to ramp up production. And 40 per cent of pre-orders are from new customers. Honestly, it’s as if they were all just waiting for an EV to drop a million on.