Kia Sportage vs Maserati Levante

What's the difference?

An updated Sportage is a big deal for Kia. It's the brand's best-selling model in Australia and around the world, and arguably has never faced more and stiffer competition.

There's a new Mazda CX-5 around the corner, this time with a hybrid, and Toyota has just whipped the covers off its new RAV4. And that's before you mention Hyundai, Volkswagen, Honda or the litany of Chinese newcomers all here for slice of the pie.

Kia tells us this mid-life update is designed to look better, drive better, offer better tech, better safety and better equipment right across a vast range that includes petrol, diesel, hybrid, two-wheel drive, all-wheel drive, turbo and non-turbo alike.

So the question is, is all of that enough to keep the Sportage fresh in the face of all this new competition? Let's go find out.

Driving a whopping great SUV down the straight on a race track at more than 200km/h sounds like fun, but it actually feels a bit wrong, like entering a baby elephant in a dog show.

These are strange times, of course, and the Maserati Trofeo Levante is a suitably strange vehicle - stylish, classy, expensively appointed family hauler that also has the heart and soul of a race car.

Indeed, while performance SUVs are an increasingly commonplace vehicle, the Levante - which was actually getting along in the tooth as a model before this significant upgrade - has higher performance credibility than most.

That's because it has a big Ferrari V8 driving all four of its wheels and delivering a properly supercar-like 433kW and 730Nm.

It's not what you might call a typical Maserati buyer's car, but then only those who know what the Trofeo badge stands for - shouty insanity, basically - will be interested in this end of town. It is a lot of car, but is it worth the large load of money on the sticker ($330,000)?