Kia Optima vs Rivian R1T

What's the difference?

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Kia Optima
Kia Optima

$18,990 - $28,980

2018 price

Rivian R1T
Rivian R1T

2024 price

Summary

2018 Kia Optima
2024 Rivian R1T
Safety Rating

Engine Type
Inline 4, 2.4L

Fuel Type
Unleaded Petrol

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Fuel Efficiency
8.3L/100km (combined)

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Seating
5

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Dislikes
  • Removed some good stuff to lower price
  • Not as good looking as pre-facelift model
  • A bit basic inside

  • Not available in right-hand drive yet
  • Expensive compared to similar-sized utes
  • Rivian is an unproven brand
2018 Kia Optima Summary

There are plenty of reasons why you should still consider a mid-sized sedan like the Kia Optima. I’m sure there are… just let me think about this for a sec…

Okay, so this part of the market is dying. A decade ago, sedans like this were really popular, but now there are heaps of alternative options. Yep, people are going for mid-sized SUVs rather than mid-sized sedans like this.

But that doesn’t mean models like the just-updated 2018 Kia Optima are without their reasons for being. I’m just not sure the facelift has made it more appealing to look at…

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2024 Rivian R1T Summary

Tesla started from nothing to become one of the most recognisable brands across the automotive industry in less than two decades. Rivian is hoping to do the same.

If you haven't heard of Rivian that's okay, it's currently only available in the US market. It shares a lot in common with Tesla, though - a charismatic founder and CEO, a focus on electric vehicles and plenty of hype around the brand.

To find out if the hype is justified, CarsGuide.com.au was able to organise an exclusive preview drive of the brand's R1T electric pick-up in Los Angeles recently. The R1T is one of two models Rivian has entered the market with, the other is the R1S large SUV.

This is a far cry from company founder RJ Scaringe's original vision, the R1 - a mid-engined hybrid coupe sports car. Instead, Scaringe switched focus to the pick-up and SUV markets, which provided a much larger audience and helped attract investment from the Ford Motor Company and Amazon to get the company up and running on an industrial scale.

Rivian is still a few years from making it to Australia, but make no mistake, the company has been committed to global expansion for years. As far back as April 2019 a company representative told CarsGuide it believes there's a good opportunity for the R1T and R1S to find an audience in Australia.

So, with that in mind, we drove the R1T to find out if it has what it takes to make its mark with Australian ute buyers.

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Deep dive comparison

2018 Kia Optima 2024 Rivian R1T

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