Jeep Wrangler vs Toyota Fortuner

What's the difference?

VS
Jeep Wrangler
Jeep Wrangler

2024 price

Toyota Fortuner
Toyota Fortuner

$54,888 - $71,990

2025 price

Summary

2024 Jeep Wrangler
2025 Toyota Fortuner
Safety Rating

Engine Type

Diesel Turbo 4, 2.8L
Fuel Type
-

Diesel
Fuel Efficiency
-

7.6L/100km (combined)
Seating
-

7
Dislikes
  • Expensive
  • Not-so-great on-road dynamics and steering
  • Lower level of crash safety compared to rivals

  • Feels old
  • Lacklustre performance
  • Driver-assist tech needs work
2024 Jeep Wrangler Summary

The first two things any new starter who arrives in the design department of Jeep’s headquarters in Ohio is told are, 1) The bathrooms are here and, 2) Don’t change the Wrangler.

Okay, I made that up, but it’s probably not far from the truth, because the Wrangler isn’t just iconic for Jeep, but iconic for the entire car world in a similar way to the Porsche 911 and the Ford Mustang.  

The Jeep Wrangler is the equivalent of a Hollywood superstar - the Clint Eastwood of the car world - with its design that stretches all the way back to the iconic little off-roader purpose-built for the US Army in World War II. 

So, how do you make changes without changing the recipe? Well, the Wrangler has been updated and we went to the Aussie launch to see what’s changed.

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2025 Toyota Fortuner Summary

The Toyota Fortuner has been around since 2015 with very few significant changes in the years between then and now.

And that’s telling because the HiLux-based Fortuner has never managed to make the mark in its market segment that Toyota would so dearly like it to.

With a new Fortuner possibly due in the not-too-distant future – with Toyota’s mild-hybrid 48V V-Active system onboard perhaps? – it’s worth revisiting the seven-seat Fortuner to see how the current ageing 4WD wagon stands up against its fresher rivals.

Read on.

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Deep dive comparison

2024 Jeep Wrangler 2025 Toyota Fortuner

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