Ford Tourneo Custom vs Mercedes-Benz A35

What's the difference?

This idea hasn’t always worked out too well. Take a parcel-van (in this case the Ford Transit Custom) strip out the rubber matting and cargo barrier and bolt six or seven seats into what was the load area. Sure, the original vehicle to use this concept, the Volkswagen Kombi way back in the 1950s, got away with it, possibly because there wasn’t anything better around.

Ford has plenty of history with this notion, too. The first Transit of 1965 was also available as a mini-bus, but worked okay because the Transit itself was such a car-like departure from the commercial-vehicle norm.

Things didn’t go so well for Ford in the early 1980s, however, when the Econovan-badged parcel van it shared with Mazda (the E2200) was fitted with eight seats, given some fuzzy velour trim and dubbed the Spectron. And it was dreadful. In fact, so bad, that it made the contemporaneous Mitsubishi Nimbus and the even more forgettable Nissan Prairie seem like vastly superior alternatives to the job of moving people. Only because they were.

Early versions of the Spectron retained the Econovan’s crude suspension, wheezy (and fragile) little engines and even the tiny dual rear wheels that entirely deprived the vehicle of any traction. In fact, dreadful doesn’t even cover it.

So you can see why Ford might be a bit antsy about me referring to the new Tourneo (a badge that has been around in Europe for decades) as a Transit Custom with extra seats and windows. Yet that kind of sums it up (up to a point, anyway). Luckily, the Transit Custom itself is a pretty sorted thing these days, so maybe Ford has nothing to worry about. Maybe…

If you want a Mercedes-AMG A45 sedan, you’re dead out of luck - there isn’t going to be one. Your alternatives are the sleeker, more style-focused CLA 45 four-door ‘coupe’, or the A45 hatch, which is more often associated with boy racer types… with deep pockets.

Or you could buy this car - the Mercedes-AMG A35 4Matic sedan. A lot of pundits have questioned the two-prong AMG strategy in the hatchback range, with the A35 slotting between the already-pretty-hot A250 4Matic and A45 S.

In the sedan line-up, however, there’s a different approach, with the Mercedes-AMG A35 4Matic topping the range. So is it a fitting flagship for the small sedan line-up? It certainly has the tech, safety and equipment levels to live up to buyers’ expectations. 

And as a rival to the likes of the Audi S3 sedan, BMW 2 Series Gran Coupe and its own sibling, the Mercedes-AMG CLA35, does it offer a compelling alternative?

Let’s go through it, criteria by criteria.