What's the difference?
S FAR as makeovers go, Hollywood has nothing on the transformation of Ford's small SUV.
Based on the Fiesta supermini only sold here in sizzling ST form, but using a stretched and widened version of its platform with heavily reworked underpinnings, the strikingly styled Puma is as charming – beguiling even – as its EcoSport predecessor was awkward. And we're talking about capabilities that are more than merely skin deep here.
We're not alone in our admiration – one respected UK publication awarded the Ford a 'car of the year' gong – and after nearly a month with our range-topping ST-Line V (for Vignale), we can understand why.
But the German-engineered, Romanian-made Puma is also a complicated proposition in Australia that requires some context, because it is certainly not for everyone.
In a camper-trailer market seemingly in danger of being swamped by cheap products of dubious build quality, it is refreshing to see a local mob, Australia’s Cub Campers, persisting with well-built and highly functional camper-trailers packed with standard features and with plenty of optional extras.
The company's 2.2m rear-fold* line-up includes the Weekender, Explorer and Brumby; its 3.6m line-up includes the Traveller, Escape and Longreach. (* When the trailer is static, its roof can be unfolded to the rear to become the hard floor of the camper’s entry-way. Check out the accompanying photos to better understand the process.)
Our test Brumby was a standard model (from $29,490) with an Adventure Pack ($1300) and draught skirt ($225), giving it a $31,015 price-tag.
If a minimum price and maximum interior space are your priorities, then the Puma is not for you. Especially so in the flagship ST-Line V, which may seem too small and a tad cramped compared to, say, a Seltos, C-HR or ASX.
Where the Ford excels, typically, is in the way it encourages the keen driver while cosseting four occupants (and a surprising amount of their cargo). There's a poise and maturity to the way the Puma moves that puts it on a par with or even beyond some premium compact SUVs. Even the styling is a statement. If the badges (and dashboard) were covered, you might be convinced this cat is actually a Jag.
If all that is more important, then the ST-Line V is for you. The very antithesis, then, of the unassuming and unloved EcoSport the Puma usurps.
The Brumby is a fine example of top-notch design and manufacturing at a reasonable price.
It looks great, tows well, is very easy to set up and take down and does everything Cub Campers claims it’ll do – with no fuss.
Any issues in this camper are really only a matter of nit-picking and can easily be rectified with Cub options or adjustments.
The attention to detail is superb and, as a built-for-purpose camper, the Brumby certainly hits the mark.