What's the difference?
Not many people even know what a Cupra Ateca V is… and this is the second best thing about this small SUV. The first best thing is that Cupra is owned by Volkswagen.
So, this means you can have your mysterious SUV not many other people drive while knowing it’s underpinned by one of the largest car manufacturers in the world which makes cars millions of people drive and one which also has a reputation for high quality vehicles.
The big news here is the Ateca model range has a new and lower entry fee with the arrival of this V grade. See, until now the only Ateca Australians could buy is the high-performance VZx which while really sporty also came with a pretty big price tag.
So, how much is the Ateca V and what do you get for the money? We found this out at the Australian launch along with how practical and safe it is and what it’s like to drive.
Have you ever wished for an electric version of a high-riding hatchback, something like a Subaru XV, but with batteries and a bit more prestige?
Clearly, many luxury car buyers have, as the conceptually similar EQA 250 has proven since launching in Australia at the tail end of 2020. Mercedes-Benz can’t import enough of them.
Now, there’s a 350 4Matic version, with two electric motors, not one, all-wheel instead of just front-wheel drive, and appreciably stronger performance.
But in the two years since the EQA’s debut, the EV landscape has transformed, with Korea and China leading in innovation, disrupting the long-established order of things.
In other words, can the new 350 4Matic cut it? Read on.
The Cupra Ateca V is a much needed more affordable way into this small SUV while still offering a high-end feeling with plenty of standard features. Yes, the V isn't as high-powered as the VZx but it's still great to drive in the city and on the open road. Big on the inside and small on the outside the Cupra Ateca can perform urban and (small) family duties well.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
On one hand, the EQA 350 4Matic has the styling, interior presentation, forceful performance and handling prowess to make you forgive its very expensive price tag, especially when so many rival EVs are also so talented.
But there’s too much that’s ordinary about this Mercedes to justify its huge ask, including a lack of that final polish in the way it drives and rides.
Despite being a recent release, the EQA is already feeling beyond its age. For the money, the 350 4Matic feels out of its depth.
Once you know the Cupra Ateca V is closely related to the Volkswagen Tiguan and Skoda Karoq you can definitely see a resemblance. Still, all three have their own look with the Cupra clearly given the role of being the fierce, sporty one.
While the Ateca V doesn’t have the same menacing styling as the VZx, it’s definitely a seriously sporty looking SUV with its 19-inch alloys, aggressive front bumper, triangular LED running lights and blacked out wing mirrors, roof rails and CUPRA lettering across the tailgate.
The bronze Cupra logo really signals the sporty intent of this brand and I’ve been told on more than one occasion that it looks like a biohazard symbol by people confused by what it is I’m driving. According to Cupra the blade-like design represents “the sense of belonging to a clan”.
Measuring 4381mm long, 1841mm wide and 1625mm tall with 2630mm wheelbase the Ateca V is about 15cm shorter in length than a Tiguan, but as you’ll see in the practicality section the interior dimensions might be larger than you think.
The Ateca V’s cabin is full of dark-coloured materials with black leather upholstered sports seats and steering wheel. In the same way it feels like Batman designed the exterior the interior it has a ‘Made in Gotham City’ feel with a brooding style incorporating high quality textures and surfaces.
A high-riding hatchback (its handy 209mm ground clearance is only 4.0mm shy of the GLA equivalent), the smooth and handsome EQA is like an EQC that’s been left in a tumble dryer for too long, shrinking into its smaller proportions.
Along with the EQA's obvious electric powertrain inclusion, differences compared to the GLA include a blanked-out grille, a redesigned bumper, fresh wheel styles and a full-width LED tail-light treatment.
All add some character to the rather amorphous donor car.
The Ateca V is only about 4.4m long which is a lot shorter than a Kia Sportage, Nissan X-Trail or Subaru Forester, which are truly mid-size SUVs. So, the Ateca is a small SUV but on the larger side compared to say a Volkswagen T-Roc.
Despite its fairly diminutive exterior proportions the Ateca V has excellent storage and is remarkably spacious. If you have a young, small family and want a five-seater SUV big enough for them but small enough to make urban driving easy the Ateca V ticks both boxes.
Up front there are the gigantic door pockets, two cupholders, a decent-sized covered centre console bin and under-dash storage with wireless phone charging and two USB ports.
The second row is incredibly spacious for a small SUV with so much room for me at 189cm tall to sit behind my driving position. Headroom is excellent, too.
There are also cupholders in the fold-down armrest, two USB ports and big door pockets.
The back door apertures are tall and wide which makes getting little kids in and out of their car seats easier for parents.
A 485L cargo capacity is large for the class and under the boot floor is a space-saver spare wheel.
Like the second-gen (H247) GLA, the EQA sits up high, offering lofty seating. That’s core to this range’s appeal, making getting in and out a less acrobatic feat compared to smaller and lower EVs.
The cabin is very similar to many of the second-generation MFA2 transverse-engine/front-drive-based Benzes like the current A-Class. That means solid looking and feeling doors and dash, upping the sense of quality. Very on-brand stuff.
This is a very modern and inviting interior, with those aforementioned screens set within a large rectangular binnacle. To the centre there are the trio of turbine-style air vents that still bring a spark of joy to the cabin (as well as seriously effective ventilation), along with the row of metallic toggle switches; both provide pleasing, high-quality sensory experiences.
It can lean towards overkill with a trashy night-club ambience if restraint is not exercised with the (configurable) coloured light show dotting the EQA's cabin.
Not to everybody’s liking, but thankfully you can turn that stuff off, so no complaining necessary here.
You wouldn’t call the EQA particularly spacious with its curvy roof, snug sports seating, high waistline, narrow glass areas and thick pillars, but even 200cm-tall people should find enough legroom up front. There’s a sense of cosiness rather than crampedness.
The 350 4Matic’s sports seats do a great job holding and caressing you in, providing excellent bracing through tight corners. Three’s ample (powered) adjustment, including for lumbar and lower-back areas, as well as enough support for thighs. The cushions themselves are typically firm yet comfy. And the seats look great.
The driving position is superb, ahead of a set of vibrant digital instrumentation choices that run the gamut of tastes, with the 'Classic' dial-like look and minimalist settings (reminiscent of Saab in its essentials-only display) included, so as to not scare away traditionalists. There is also a 'Progressive' screen that’s colourful and techy, though the info presented is a lot to take in.
What may not please conservative Benz buyers are the cheap-looking plastics dotted throughout the interior, along with the rattles that are regular companions, especially over less-than-smooth roads.
This has been a bugbear of all MFA-platform vehicles for more than a decade now, and while better than in some previous models, the EQA at $100K should possess vault-like build quality, not squeaky trim.
And when will that small and flimsy gear selector stalk be binned?
Our test car’s ‘Hey, Mercedes’ voice control system was erratic at best, barely providing any assistance and regularly annoying/entertaining with misunderstood responses and laughably limited functionality. Was our example glitchy? Perhaps.
Storage is good. And, ergonomically, everything’s within reach of the driver, but there’s a lot to take in, with scattered switchgear.
It’s also worth noting that, if you’re new to the MBUX multimedia system, taking the time to learn its many functions and capabilities is advisable, as it’s more logical and simpler than the intimidating first impression suggests.
A deft thumb is required for the steering-wheel spoke-actuated tabs for instrument data, but even technophobes ought to master it all eventually.
The central part of the screen can be swiped to access the vast array of features, including the excellent audio system and detailed vehicle control settings.
Further back, passengers sit up high, giving a wide view of what’s happening up front, while the backrest is angled at just the right position.
There’s not much fun to be had sitting on the raised middle bit, and shoulder space is seriously limited with three abreast, but otherwise, even adults should find sufficient legroom and headroom – even with the panoramic sunroof fitted.
Deep door pockets, face-level air outlets, reading lights and a folding armrest are to be found back there, though the latter includes a flimsy slide-out cupholder set that’s not worthy of the brand.
Because there’s a battery pack in the rear half of the EQA, cargo capacity shrinks from the donor GLA's 435 litres to just 340L, while dropping the 40/20/40 backrests extends that into the cabin for a 1320L load space. Note there’s no spare wheel, just a tyre inflation kit.
People don’t buy these small crossover Mercedes models for space or practicality – that’s why the GLB/EQB exist – but the EQA isn’t too bad for the urban demographic which wants/needs a compact, high-riding EV with impressive ground clearance.
The Ateca model now has a lower priced grade called the V and it lists for $51,990. That’s more than $10K less than the top-of-the-range VZx which has been out for a couple of years and lists for $63,490.
The Ateca V might be less expensive but the features list is still impressive. Coming standard are 19-inch alloy wheels, sports bumpers, LED headlights, running lights and puddle lights. There’s a proximity key and power tailgate with gesture control, too.
Inside black leather upholstery is standard, so are heated front seats and steering wheel, there’s dual-zone climate control, a power driver’s seat, a 9.2-inch media display with wireless Apple CarPlay and Android Auto and wireless phone charging.
As for options, you can have a panoramic sunroof for $1850 and premium metallic paint for $490.
There’s also the optional 'Tech Package' for $2950 bringing a Beats stereo system and a 360-degree camera. But the best thing about the pack is it also adds dynamic chassis control which adds adaptive suspension, so when you select 'Comfort' mode the suspension becomes softer, and in 'Sport' mode the suspension firms for better handling.
Rivals to the Ateca V include the Lexus UX and Volvo XC40 but also its Volkswagen Group cousins such as the Skoda Karoq and VW Tiguan R-Line.
Does it represent good value for the price? We’re not so sure.
Starting from $96,900, before on-road costs, the EQA 350 4Matic all-wheel drive (AWD) costs over $15,000 more the established EQA 250 front-drive version.
That’s a lot of dosh, even in the world of expensive EVs, given that’s nearly in Tesla Model 3/Y Performance, new flagship Kia EV6 GT and range-topping Hyundai Ioniq 5 Epiq (with change) territory.
These are bespoke electric vehicles in that they’re designed from the ground up to be electrified, not internal combustion engine (ICE) models modified to take electric motors and batteries, as the EQA is. It doesn’t take much imagination to see the popular GLA small-car/crossover behind the badge.
The same applies to the GLB-based EQB, which at least offers a seven-seat version in the base 250, giving it a unique selling proposition. The 350 4Matic benefits from no such advantage against its fierce volley of foes.
Additionally, the Mercedes must battle some pretty impressive yet cheaper ICE-based EV AWD rivals, including the Volvo XC40/C40 Recharge Twin fraternal twins, Polestar 2 Long Range Dual Motor and coming BMW iX1 xDrive30.
As the Stuttgart EV isn’t measurably ahead and is sometimes even behind these in performance, efficiency, range and charging capacity, its pricing seems needlessly steep.
Unfortunately, the 350 4Matic isn’t brimming with extra standard features to compensate, either.
Along with that second motor and AWD, your $15,200 premium over the 250 scores an AMG makeover inside and out, with an AMG Line Sports exterior treatment, 20-inch AMG alloys, AMG interior trim with synthetic leather and suede seat material, a leather AMG steering wheel, aluminium pedal covers and a top-stitched dash.
The 250’s optional 'Vision Package' is also thrown in, bringing a panoramic sunroof and surround-view camera.
You’ll also find dual keyless entry/go, electric and heated front seats, dual-zone climate control, ‘Hey, Mercedes’ voice control, a wireless smartphone charger, two 10.25-inch screens (for instrumentation and multimedia touchscreen), Bluetooth connectivity, wired Apple CarPlay/Android Auto, digital radio, satellite navigation, 10-speaker audio, ambient lighting, a powered tailgate and adaptive dampers.
On the safety front there are LED headlights with high-beam assist, autonomous emergency braking, blind-spot monitoring, lane-keep assist, adaptive cruise control, evasive steering assist and parking sensors all-round.
However, items that can dial up the glamour for potential buyers in EQA adverts, also cost thousands of dollars extra, such as a head-up display, hand gesture activation for several vehicle functions and the 'MBUX' augmented reality for navigation.
There’s a Wallbox from $1710 (before fitment) for personal parking-space charging, bringing a Type 2 AC Charger, 22kW single-phase and three-phase charging.
A free Chargefox subscription is also part of the deal. But are all these enough?
The Ateca V has a 2.0-litre turbo-petrol four-cylinder engine making 140kW and 320Nm. That’s a step down in output compared to the VZx’s 221kW and 440Nm, but the V doesn't feel underpowered.
A seven-speed dual clutch automatic transmission shifts gears lighting fast with the drive going to all four wheels. Yes, it’s all-wheel drive.
The EQA 350 4Matic features an asynchronous motor and a single-speed reduction gear transmission under the bonnet, delivering 140kW of power and 385Nm of torque to the front wheels, and supported by a second, permanently excited synchronous motor located on the back axle.
'Dual E-motor' total outputs are 215kW between 7130-9506rpm up front and 5746-7661rpm for the rear motor, for a 520Nm torque total, from zero rpm.
Drive is infinitely variable on both axles, for AWD capability. Tipping the scales at 2091kg (kerb), the 350 4Matic’s power-to-weight ratio is an impressive 103kW per tonne.
Result? Some six seconds is required to race from 0-100km/h, on the way to a 160km/h top speed.
The EQA employs a 66.5kWh lithium-ion battery pack fitted between the axles, with a maximum 11kW AC and 100kW DC charging capability.
Suspension is via MacPherson-style struts up front while a multi-link arrangement is out back. Steering is by electrically assisted rack-and-pinion.
Cupra says that after a combination of open and urban roads the Ateca V should use 7.1L/100km. That’s not hugely fuel efficient and urban consumption of 8.6L/100km will mean higher fuel bills than a hybrid SUV of this size.
On the launch we saw a fuel consumption average of 7.7L/100km and that’s after city roads, motorways and country roads.
Once we have the Ateca V in our CarsGuide garage we’ll be able to perform a real-world test of its fuel consumption.
The Ateca V has a 55-litre fuel tank and requires 95 RON premium unleaded petrol. Theoretical driving range is around 775km.
Using WLTP figures, the EQA 350 4Matic’s official consumption figure is 17.9kWh/100km. Maximum range is rated at 400km.
At pick-up, our EQA was displaying a 395km maximum range availability. After 273km of a mix of city, urban and freeway driving, our car showed 47km of range left, which means we could expect up to 320km in real-world driving scenarios.
That did include some performance testing, which tends to suck out the kilowatts, by the way.
Our trip computer showed the vehicle had consumed 20.8kWh/100km on average.
Like the EQB, the EQA offers varying levels of energy recuperation to help recharge the battery pack. In ‘D Auto’ it figures out the level of resistance automatically, but drivers can also choose to do this manually via ‘D+’ that provides coasting, ‘D’ that brings mild regeneration off-throttle, and ‘D—’ that activates maximising regen for close to single-pedal driving. These are paddle activated.
Cables for home charging with three-prong outlets are included – an eight-metre long one plus a five-metre public charging cable.
Mercedes says a 100kW DC charger will take an EQA from 10-80 per cent charged in 30 minutes, while an 11kW AC public outlet needs seven hours, and at home using a regular 3.0kW 10-amp socket requires at least 34 hours.
Mercedes also offers a Wallbox with up to 22kW charging capability for your home or office from $1710, not including installation. That drops the charging time to under eight hours, which is ideal for overnight-home or all-day work charging scenarios.
The launch of the Ateca V saw us drive the V and the VZx back-to-back, which highlighted how good the V is for the money when it comes to its on-road performance.
The 2.0-litre engine is superbly responsive with loads of torque for such a small petrol SUV, while the dynamics were equally impressive on winding country roads. Even when those roads occasionally and suddenly turned from bitumen to dirt at 100km/h excellent all-wheel drive traction kept everything under control.
The Ateca V we tested has the optional Tech Package fitted which adds dynamic chassis control and adjusts the suspension in the Comfort drive mode setting to a softer level compared to the firmer level in Sport. The ride in any mode, however, is comfortable with great handling.
As standard the Ateca V is given sports suspension and after a quick sample of the Ateca V with this set-up I also found the ride to be comfortable and composed.
There's good visibility even through the rear window, along with nicely weighted accurate steering and a good pedal feel under my feet make the Ateca V effortless and enjoyable to drive.
Probably the most impressive thing about the EQA 350 4Matic is how effortless, easy, and fun it is to drive, whether around town or out on the open road.
Slot the flimsy drive selector to D and this wastes no time moving off the line, streaking past 100km/h even more swiftly than the 6.0s official time suggests.
The Mercedes powers along with strong acceleration available at all times. With such instant torque on tap, this is a treat weaving through traffic, zipping into rapidly closing gaps like a little go-cart.
At slower speeds, even in slippery conditions, the 350 4Matic feels glued to the road, possessing tons of grip wearing Pirelli P Zero 235/45R20 rubber, to help it carve through without breaking a sweat, pulled along by endless torrents of torque. Just a slight flex of your right foot has this car bounding ahead in no time.
Armed with nicely weighted and responsive steering and a planted yet agile chassis, all the makings are present for a premium electric hot hatch experience.
However, there’s just a bit too much weight, which seems to manifest itself in somewhat top-heavy handling at higher speeds or through fairly tight corners.
In such conditions, the Benz feels a bit nervous and a tad skittish, and not quite as composed as we’d hoped.
Disappointingly, while there’s regenerative braking using the steering paddles, it doesn’t quite bring the car to a full stop, but instead slows it down with enough force to wipe off most but not all of the speed. You can’t rely on full stop/go single-pedal braking, then.
Finally, there’s the suspension’s ability to cope with our patchy road surfaces. Over big bumps, ride comfort is fine, but smaller-frequency ones are all-too-often felt.
There’s an underlying firmness to the chassis tune that’s in keeping with the EQA’s German heritage, but we expected more suppleness and isolation in a high-riding SUV equipped with adaptive dampers.
Plus, there’s more tyre/road noise than we’d like.
So, as a sprightly urban runabout, the EQA is ideal, with forceful acceleration and a slick powertrain. Backed up by the security of AWD, the 350 4Matic is great in inclement weather, too, with exceptional roadholding dynamics. But it isn’t quite as agile nor sophisticated and refined as we’d like a $100K Mercedes EV to be.
The Cupa Ateca V hasn’t been tested by ANCAP and the Euro Ncap result of five stars (which is the maximum) has now expired because it was so long ago (2016).
Still, while much of the safety tech isn’t as cutting edge as some new SUVs , there’s AEB, adaptive cruise control, lane keeping assistance, rear traffic alert plus front and rear parking sensors.
The airbag count runs to seven, including a front centre bag to minimise head clash injuries in a side-impact.
For child seats there are three anchor points and two ISOFIX mounts in the back.
On the ANCAP website, a EuroNCAP-tested EQA scored a five-star crash-test safety result. This was conducted in 2019.
Included is Mercedes’ 'Driver Assistance Package' that features, among other safety items, autonomous emergency braking, blind-spot monitoring with an exit warning that alerts the driver to approaching cyclists or vehicles if the door begins to open into their path, lane-keep assist and adaptive cruise control, as well as evasive steering and a ‘Parking Package’ featuring front and rear parking sensors and a surround-view camera.
There are also nine airbags, made up of front, pelvis side and window bags for driver and front passenger, and side and curtain airbags for rear occupants. There’s also a knee airbag for the driver.
The AEB with forward collision warning works between 7.0km/h and 200km/h, and offers pedestrian and cyclist protection day or night. The 'Active Lane Assist' tech operates between 60km/h and 200km/h.
The EQA makes a sound for pedestrians and other warns other road users that’s audible at speeds below 20km/h, plus a reversing tone.
Along with a trio of child-seat tether anchorages, the EQA’s rear seat base is fitted with two ISOFIX attachments.
The Ateca V is covered by Cupra’s five-year, unlimited-kilometre warranty, with servicing needed every 15,000km or annually.
You can buy a five-year service plan for $1990 - which isn’t overly pricey.
Mercedes-Benz offers a five-year/unlimited kilometre warranty.
The battery pack warranty is also industry-standard, valid for the usual eight years/160,000km. Service intervals are every year or 25,000km.
There is no capped-price servicing, however buyers can purchase up-front when new to save money.
The EQA 'Service Plan' starts at $1600 for the first three years/75,000km (whichever occurs first), $2200 for four years and $2650 for five years.