Chery Tiggo 4 vs BMW X5

What's the difference?

Chery’s explosive growth in Australia has been thanks to its range of affordable SUVs in some of Australia’s most in-demand categories.

Lately the brand has been expanding into the most in-demand segment of them all - hybrids. To that end, the Tiggo 4 Hybrid seems to tick a lot of boxes.

It’s relatively affordable, looks modern and offers plenty of features. Plus, unlike other Chery hybrids, it’s not a plug-in.

However, to see why I found the Tiggo 4 Hybrid a little disappointing - read on.

The BMW X5 is a leading contender in the ‘Over $70K Large SUV’ division of Australia’s new car market, which is a hotly-contested segment boasting 15 marques and 25 models.

The X5 has hit an enduring sweet spot with Aussie buyers in terms of size, performance and price. BMW prefers to call it a Sports Activity Vehicle (SAV) as distinct from its Sports Utility Vehicle (SUV) rivals.

Clearly, any word association with a utility is something BMW Group Australia wants to avoid after recently launching its latest X5 range, which brings numerous enhancements including design revisions, increased standard equipment, refreshed powertrains and more.

We were entrusted with the digital ‘Comfort Access’ key to one of the latest X5s, to understand from a family car perspective why this model range enjoys such enduring popularity with prestige SUV (sorry, SAV) buyers.