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World Car of the Year 2010

The winner of the coveted World Car of the Year award will be announced in New York on April 1.

The Toyota Prius is up against the Volkswagen Polo and the Mercedes-Benz E-Class in final voting for the world's most prestigious car prize. The three finalists are named today at the Geneva Motor Show in the second-last stage of WCOTY voting.

The winner will be announced in New York on April 1.

The WCOTY contest is decided by 59 jurors from 25 countries through two secret ballots. Apart from the main prize, there are awards for performance cars, green cars, and automotive design.

The three final contenders for the 2010 World Performance Car award are the Audi R8 V10, Ferrari California and Porsche 911 GT3.

The three finalists for the World Green Car award are the Honda Insight, Toyota Prius and the Volkswagen BlueMotion (Golf, Passat, Polo).